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The Berkus Method: Valuing an Early-Stage Investment

Berkonomics

Now we tackle the more difficult and subjective task of placing a value upon those startups that don’t fit into that mold. For those of us who’ve invested in early-stage companies, especially technology startups, we have confronted a universal problem. There is nothing wrong with changing the five tests to meet individual needs.

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How to Out Amazon, Amazon

Both Sides of the Table

If a consumer will pay a fixed price for a product or service then the battle over who gets the margin in any sale is between the person who merchandises a product and the person who manufactures it. What started as sheets now has dozens of SKU’s. where would you even start in terms of product selection?

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Here is How to Make Sense of Conflicting Startup Advice

Both Sides of the Table

Many startups now go through accelerators and have mentors passing through each day with advice – usually it’s conflicting. There are bootcamps, startup classes, video interviews – the sources are now endless. Because I’ve asked more than 100 VCs similar questions I start to notice patterns in thinking.

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Helping Startups Understand Salespeople & the Sales Culture

Both Sides of the Table

Most technology startups seem to be funded by product people or business people. My first startup was no different. They are the lifeblood of many companies yet they are different than the traditional technology startup DNA so the ways that you hire, motivate, compensate and assess performance of these individuals will be different.

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How to Build a Startup & Understanding Venture Capital

Both Sides of the Table

Many first-time founders seek advice when thinking about what ideas would be great for a startup company and receive the wrong advice that you need to focus on a billion-dollar idea. There are very few ideas that are obviously a billion-dollar idea from the start. So what should you do? I hope you enjoy it.

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Here is Why Non-Obvious Startup Ideas Can Yield the Largest Results

Both Sides of the Table

Try to imagine if you *didn’t* already know Amazon and the company walking into VC meetings telling people they were going to disrupt the selling of all goods starting with books but then extending into electronics, apparel, toys and so forth. ” Let’s start with some basics. And here’s the thing.

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How You Know You’ve Got the Right Startup Model?

Both Sides of the Table

Young startups claim they are going to change the world, large companies that dominate that sector scoff at how low quality these new entrants are, until l ike frogs boiling in water they come to the realization that “this s**t is real.” So what could be wrong with price transparency in the auto sector?