Berkonomics

APRIL 17, 2014

No single investor invests more than a specified amount in the offering: The greater of $2,000 or 5% of the annual income or net worth of the investor, as applicable, if the investor has annual income or net worth of less than $100,000; or.

.Net 209

.Net Pricing Ideas Invest 209

socalTECH

JULY 30, 2010

According to Internet Brands, it had net income of $4.6M in net income on revenues of $23.2M Revenues were up by 21 percent from the prior year, driven by increases in internet advertising revenues. Los Angeles-based Internet Brands reported its results Thursday, saying that the firm saw record revenues in Q2. in Q2 of 2009.

Internet Brands 160

Internet Brands .Net Acquisition Web 160

socalTECH

FEBRUARY 22, 2011

The firm also reported net income of $1.0M, versus $3.9M The firm said the fourth quarter revenues were driven by new brand advertisers, and growth to more than 100 million unique monthly visitors. The firm reported net loss of $5.3M Demand Media said it had revenues of $73.6M for Q4 of 2010, up 33 percent from the $55.5M

Demand 145

Demand Media Report .Net 145

socalTECH

MAY 9, 2013

That''s a contrast to such competitors as Pandora, which continues to see a net loss every quarter , as it looks to balance the amount of music it streams (which costs it licensing fees) against its revenues (clicks on advertisements).

San Diego 191

San Diego .Net Content Mobile 191

socalTECH

NOVEMBER 1, 2011

Woodland Hills-based ReachLocal , which helps small and medium sized businesses place online advertising, released its results Tuesday afternoon, reporting a net loss of $4.6M on revenues of $98.6M. The firm saw an overall, 28 percent growth in its revenues from year to year, with particular growth in international markets.

ReachLocal 140

ReachLocal Woodland Hills .Net Advertising 140

socalTECH

FEBRUARY 18, 2010

Internet Brands said it had net income of $4.3M The firm's results were helped by increases in consumer Internet advertising revenue and licensing revenues, but hurt by a continuing weakness in its automotive e-commerce efforts. million in January. in the fourth quarter on revenues of $27.7M. READ MORE>>.

Internet Brands 154

Internet Brands Acquisition .Net Commerce 154

Berkonomics

JULY 25, 2013

College professors teaching marketing must be having a real challenge keeping up with the new channels of communication, the relative values of advertising buys in this new world, and explaining how to make the most out of these cheaper and more powerful channels. Ask for endorsements when appropriate.

Social Media 179

Social Media Advertising .Net Content 179

socalTECH

MAY 5, 2011

Santa Monica-based Demand Media reported its results Thursday, saying that it had a net loss of $5.6 Demand also mentioned strong direct brand advertising sales helped its results. million on revenues of $79.5M. Revenues were up 48 percent compared to the $53.6M in revenues the firm reported in Q1 of 2010.

Demand 133

Demand Media Santa Monica .Net 133

socalTECH

MARCH 16, 2021

Los Angeles-based Magnite, the sell-side advertising software developer which was previously known as Rubicon Project, says it has priced an offering of $350M in convertible senior notes. Magnite offers up a sell-side advertising platform for desktop, mobile, audio, and other platforms. The notes are due in 2026.

Pricing 113

Pricing Software Review .Net Advertising 113

Both Sides of the Table

MAY 24, 2021

innovated in social media advertising and for a variety of reasons wasn’t ultimately successful and went to zero. Now we’re all poised to watch an industry-defining company emerge in contextual advertising as regulation and big tech scales back the use of cookies and scales up the emphasis on privacy. The second “exit”?—?Adly?—?innovated

Venture Capital 363

Venture Capital Capital Funding Startup 363

socalTECH

AUGUST 5, 2019

According to a report from CNBC , a new Chief Business Officer--Jeremi Gorman--has completely changed Snap's advertising business. billion in net worldwide ad revenue this year, a 30% increase over 2018, according to the CNBC report. Gorman previously was an executive at Amazon, and was appointed to the position in October.

Report 113

Report Snapchat Venice .Net 113

socalTECH

JANUARY 15, 2021

Irvine-based Viant Technology, a developer of advertising software, has filed for an IPO, saying in a filing with the SEC that it is looking to raise up to $150M in an IPO on the Nasdaq Global Market as DSP. in net income on $164M in revenues for the year ended December 31, 2019. The company reported $9.9M

Advertising 113

Advertising .Net Equity Software 113

socalTECH

JULY 17, 2019

According to GumGum Sports, its analysis found that the stadium wall below the stands--which was unsold, with no sponsor logo present--could have netted a sponsor $1M per match in value, and given a World Cup partner the greatest return on investment of any sponsorship placement. Women's National Team matches.

Artificial Inteligence 133

Artificial Inteligence Screening Santa Monica .Net 133

Both Sides of the Table

DECEMBER 27, 2011

Gross Profit (also called Gross Margin or sometimes “Net Revenue”). And assuming they both had the same net profit margins (profit / revenue) then the former company would be much better off at the end of the year. The advertiser who bought the ads might pay the ad network in 60 days. Simplifying: Revenue -.

Startup 418

Startup Venture Capital Sales Technical Review 418

socalTECH

FEBRUARY 25, 2015

Los Angeles-based online advertising technology developer Rubicon Project > has just passed the $100M mark, reporting yesterday that its 2014 year end revenues were $125.3M. The details came as the company released its fourth quarter results, where it reported net income of $1.4M rubicon project revenues advertising marketplace'

Advertising 100

Advertising .Net Report Los Angeles 100

socalTECH

FEBRUARY 9, 2015

Los Angeles-based online advertising technology developer OpenX announced that it exceeded $100M in net revenues in 2014, making the company the latest area company to pass the milestone. The company explained that mobile advertising, in particular, grew 100 percent, and is now 25 percent of the company''s inventory.

OpenX 100

OpenX Advertising .Net Los Angeles 100

socalTECH

MARCH 13, 2018

Los Angeles-based advertising exchange and technology developer OpenX said on Tuesday that its net revenues rose to $172M in 2017, as it saw 20 percent growth in its revenues for the fourth quarter. The privately held company said the results represented its tenth straight year of growth.

OpenX 124

OpenX .Net Advertising Los Angeles 124

socalTECH

JULY 7, 2010

com, and was CEO of Vivendi Universal Net USA. OpenCandy / Darrius Thompson - Thompson and a team with roots at DivX is taking on the open source software recommendation market with OpenCandy, which helps software developers monetize their open source, and also connects advertisers with users of relevant products.

Southern California 228

Southern California Entrepreneur SoCal Mahalo 228

socalTECH

MAY 21, 2021

It said it will net approximately $46.6M The company said the funding goes towards its commercialization activities, advertising, clinical trials, development activities, plus general corporate purposes. after underwriting discounts, commissions, and expenses.

San Diego 113

San Diego .Net Activity Advertising 113

socalTECH

FEBRUARY 5, 2021

Los angeles-based sell-side advertising platform operator Magnite announced this morning that it has agreed to acquire SpotX, a video advertising platform provider, in a deal worth $1.17 Magnite says the combined companies would have a full year, 2020 non-GAAP net revenue of $350 million. billion in cash and stock.

Electronic Arts 100

Electronic Arts Hulu Advertising .Net 100

Both Sides of the Table

MAY 4, 2010

If this figure is accurate – it’s certainly a very large business even when you look at net revenues. Online advertising platform for local businesses; ReachLocal reported over $203 million in revenue for 2009, compared to around $146 million in 2008. Its net income for the 2009 period is $11.66 million loss in 2008.

Clearstone 236

Clearstone Venture Capital ReachLocal Google 236

socalTECH

MAY 18, 2021

The publicly held company, which trades on the NASDAQ as EVFM, says it intends to use the net proceeds from the offering for the continuation of full commercialization activities related to its lead produt, Phexxi, including continued direct-to-consumer advertising activities across television, streaming and digital channels; the continuation of its (..)

Pricing 113

Pricing San Diego .Net Activity 113

socalTECH

JUNE 30, 2011

In every other state that this has happened, they didn't collect any additional taxes, business left the state, and there was a net negative effect. It might be that we'll be able to enter into CPC relationships with some of those advertisers, in which case the law will not apply. It's very predictable.

CPC 279

CPC Santa Monica Southern California Sales 279

socalTECH

JANUARY 19, 2016

Los Angeles-based online advertising technology provider OpenX said late Monday evening that the company has reached $140M in revenues, which it says is a record. The company also says it has been growing in terms of employees; the company said it had 110 net new hires in 2015, a 31 percent increase in its headcount.

OpenX 100

OpenX .Net Advertising Equity 100

socalTECH

JULY 29, 2009

The firm said its net income for the second quarter was $2.5M. The bright spot in the firm's result were advertising revenue, which the firm said were up $1.2M The firm was hit by a decrease of around $3.5M in automotive e-commerce revenues, one of the firm's major segments. READ MORE>>.

Internet Brands 100

Internet Brands .Net Commerce Report 100

socalTECH

FEBRUARY 15, 2011

On one hand, you've got publishers, on the other, advertisers. Even with quality publishers and advertisers, there's still a lag in payment timing between the advertisers and publishers of anywhere from 90 to 120 days. Jed Simon: The idea came from recognizing a pain point in the ad tech ecosystem.

Advertising 133

Advertising .Net Startup Funding 133

Both Sides of the Table

FEBRUARY 20, 2012

In one year of Airbnb Tracy netted more than $28,000. Second, she sells advertising, which given her tight demographic and the big spending that comes when one is planning a wedding she can monetize really well. She did the math and realized that she could bring in more money through Airbnb than she could by having a roommate.

Startup 363

Startup Entrepreneur SEO Venture Capital 363

Both Sides of the Table

SEPTEMBER 15, 2013

This is why the smartest analysts thinking about the MCN space have often compared the MCNs to “ad networks” which are the middlemen who sit between advertisers and publishers and often take a 15-17.5% Selling at smaller retailers will net you fewer customers and higher margins.

Networking 366

Networking Media Content Customer 366

InfoChachkie

APRIL 28, 2011

They knew that price restructuring would significantly impair their gross revenues as well as their net income, which would dramatically impact their stock price. As with many emerging markets, the Facebook advertising ecosystem is relatively inefficient. Even though WebEx eventually modified its pricing, it was too late.

Entrepreneur 225

Entrepreneur SaaS Pricing Cloud Computing 225

Berkonomics

JUNE 18, 2020

College professors teaching marketing must be having a real challenge keeping up with the new channels of communication, the relative values of advertising buys in this new world and explaining how to make the most out of these cheaper and more powerful channels. The new power model of marketing. Ask for endorsements when appropriate.

Marketing 120

Marketing Social Media Advertising .Net 120

Startup Professionals Musings

JUNE 21, 2020

The concept of free goods and services to get you hooked, financed by deep pockets, or advertising, seems marginally ethical to many. Most modern investors still look for a business model that embodies a gross margin over 50%, and a net margin in the 20% range. Long-term stability requires revenue growth and profit.

Organization 173

Organization Invest Customer Custom 173

socalTECH

MAY 18, 2010

We've had close to 2 million tasks people have put into there in the last four months, and all this without any PR or advertising, completely organic. The net-net, is they want to simplify their lives, and we've given them an application that allows them to simplify their life, save money, and share.

Mobile 168

Mobile .Net Pasadena Software Review 168

socalTECH

DECEMBER 9, 2008

Los Angeles is rapidly gaining a reputation as being the center of the Internet advertising world, for good reason, with a large number of online advertising firms located within and around Los Angeles. One of those firms is Hydra (www.hydranetwork.com), which is a cost-per-action affiliate advertising network.

Advertising 100

Advertising Beverly Hills Networking Customer 100

socalTECH

DECEMBER 9, 2008

Los Angeles is rapidly gaining a reputation as being the center of the Internet advertising world, for good reason, with a large number of online advertising firms located within and around Los Angeles. One of those firms is Hydra (www.hydranetwork.com), which is a cost-per-action affiliate advertising network.

Advertising 100

Advertising Beverly Hills Networking Customer 100

socalTECH

MARCH 3, 2011

The net of it, is we're really in the big data business, and we're taking what was formerly a totally monolithic piece--a single DVD, or video game, or sports game--and converting that into something that is consumable in the social web. David Aronchick: The net of our jobs is really harnessing the demand.

Redpoint 201

Redpoint Startup Content .Net 201

Startup Professionals Musings

JANUARY 1, 2022

Google developed the most profitable form of advertising anyone had ever seen, ads selected real-time based on search terms. They focused on small advertisers looking for bargains. Unique business tactics. Technology alone does not make a great company. Business tactics do. The model was a perfect fit for the Internet Age.

Startup 131

Startup Google Advertising .Net 131

Both Sides of the Table

APRIL 25, 2011

It would not be a big stretch to image a well run service business like this making 15-25% net profit margins. You struggle to get advertisers to pay your CPM rates and get your page clicks up in a business where you become a near commodity to ever other website out there. That is $12 million in profits over 3 years.

Services 332

Services Venture Capital IP Startup 332