socalTECH

FEBRUARY 5, 2014

Los Angeles-based online advertising technology developer Rubicon Project has filed for an IPO, saying in a filing with the SEC that it is looking to sell up to $100M in its stock in an IPO on the New York Stock Exchange. for the year ended December 31, 2012, and revenues of $55.7M Mayfield, as well as others. READ MORE>>.

Clearstone 198

Clearstone Advertising News Los Angeles 198

socalTECH

MAY 30, 2013

According to Airpush, those numbers are 100 percent growth since August of 2012. The company also advertises weekly payments to app developers, better fill rates, and analytics tools to help app developers monitor their apps. airpush mobile advertising android application smartphone' READ MORE>>.

Mobile 180

Mobile Advertising Los Angeles Tool 180

socalTECH

JULY 11, 2013

A local startup, West Hollywood-based Tinder , looks to have attracted an interesting endorsement: Miss USA 2012 Nana Meriwether. Rad is the former co-founder of Twitter advertising firm Ad.ly. According to an interview with NYMag, Meriwether has been using Tinder since April to find dates in New York.

West Hollywood 200

West Hollywood Hollywood Mobile Advertising 200

Both Sides of the Table

MAY 23, 2012

But in 2012 a visit to any major college in America will show you the massive increase in aspirations of our young talent to become the next Mark Zuckerberg and build a future Facebook. So it is unsurprising that an over-funding environment and the commensurate returns hangover would have lasted until about – well – 2012.

Venture Capital 347

Venture Capital Capital Technical Review Startup 347

socalTECH

NOVEMBER 23, 2012

RingRevenue said that in 2012, advertisers have generated more than $200M worth of sales using its technology. RingRevenue's call tracking and marketing tools are used to filter and track phone calls to call centers from online advertising eforts. The firm had disclosed the funding earlier this month via a regulatory filing.

Marketing 174

Marketing GRP Partners Santa Barbara Advertising 174

socalTECH

MARCH 13, 2014

Los Angeles-based mobile advertising firm Airpush --which is reportedly in acquisition talks with Perion--delivered $98M in annual revenues, according to the Forbes 2013 ranking of its most promising companies. airpush mobile advertising native forbes ranking growth' Airpush is led by Asher Delug. READ MORE>>.

Advertising 153

Advertising Mobile Los Angeles Acquisition 153

socalTECH

FEBRUARY 20, 2013

Mission Viejo-based Lifescript , which operates an online women's health site, claimed that it saw strong growth in 2012. The firm says it now has more than 28 million registered users, and saw a 38 percent increase in advertising and sponsorship revenue from 2011 to 2012. million unique visitors a month.

Advertising 153

Advertising Sites Company Companies 153

socalTECH

DECEMBER 17, 2012

Hulu , the online video streaming site headed by Jason Kilar, detailed its 2012 numbers today, saying that it will close the year with approximately $695M in revenues, a growth of over 65% since 2011. Hulu said its subscriber count more than doubled during the year. READ MORE>>.

Hulu 193

Hulu Blogging Advertising Sites 193

socalTECH

AUGUST 3, 2011

Los Angeles-based SocialVibe , the online advertising firm run by Jay Samit, said today that it has launched a new, political advertising solution ahead of the 2012 elections.

Product 157

Product Redpoint Social Network Advertising 157

socalTECH

MARCH 20, 2014

Los Angeles-based online advertising technology developer Rubicon Project set the pricing range for its initial public offering Thursday, saying that it hopes to offer 6,770,995 shares of its common stock at between $15.00 rubicon project advertising merger exchange exit technology rubi' and $17.00 Mayfield, as well as others.

Clearstone 164

Clearstone Southern California Advertising San Diego 164

socalTECH

FEBRUARY 3, 2014

The company raised $135M from Kohlberg Kravis Roberts, Redpoint Ventures and Elevation Partners back in 2012. music sonos superbowl super bowl commercial debut streaming hardware advertising' READ MORE>>.

Southern California 174

Southern California Redpoint Advertising Email 174

socalTECH

JANUARY 22, 2013

Los Angeles-based investor Siemer Ventures has backed social media advertising and analytics firm Optimal , Optimal said Monday. READ MORE>>.

Southern California 159

Southern California Social Media Advertising Media 159

socalTECH

MAY 15, 2013

Newport Beach-based digital advertising firm MediaShift has snagged the former CFO of Clear Channel Media and Entertainment, as its CFO, according to the company. MediaShift went public via a reverse merger back in 2012, and was formerly known as Ad-Vantage Networks; the firm is now traded OTCBB. READ MORE>>.

Media 138

Media Advertising Entertainment Networking 138

socalTECH

MARCH 11, 2013

Are you trying to figure out where your competitors and running in-app advertising on Android? San Diego-based WhatRunsWhere said today that it has launched a brand new service, which helps advertisers track what ads competitors are running into mobile apps for the Android operating system. Pricing on the new tool was not announced.

Advertising 138

Advertising San Diego Mobile Pricing 138

socalTECH

FEBRUARY 9, 2021

All of the supply we are accessing and selling to advertisers and agencies we are working with have high levels of intent. That's people looking for a particular cell phone, we're accessing keyword intent to drive people to Samsung, who is an advertiser of ours. That varies depending on merchant and advertiser.

Advertising 203

Advertising Startup Google Commerce 203

socalTECH

FEBRUARY 23, 2012

The firm said the new ad unit is aimed at allowing users to create and display polls, and is ideal for the 2012 election ad campaign season. Local.com acquired the Rovion ad serving business in February of 2011, part of a diversification move by the firm into a variety of new advertising areas. READ MORE>>.

Advertising 150

Advertising Media Product 150

Tech Zulu Event

NOVEMBER 15, 2013

Analytics and optimization startup, FlxOne , aims to deliver insights and actions for real-time advertising by use of cloud-based infrastructure and data crunching to deliver insights and actions, making it the first platform to optimize performance automatically. billion in Q2 2012. Cutting edge technology. billion, up from $8.7

Advertising 86

Advertising Platform Report Technology 86

socalTECH

FEBRUARY 5, 2014

The IPO filing by Rubicon Project is not only notable for one of Southern California''s''s fast growing Internet advertising companies: it looks to be the the first IPO filing by a venture-backed, technology startup since 2012. rubicon project advertising merger exchange exit technology legalzoom openx spacex' READ MORE>>.

Legalzoom 157

Legalzoom OpenX SpaceX Southern California 157

socalTECH

JULY 16, 2012

Los Angeles-based Rubicon Project , the online advertising optimization firm headed by Frank Addante, has launched an offering for the mobile advertising market, the company said this morning. Rubicon said the new product comes from its May 2012 acquisition of Mobsmith.

Mobile 124

Mobile Advertising Los Angeles Platform 124

Tech Zulu Event

SEPTEMBER 1, 2011

The race to get your SXSWi panel to as many votes as possible so that you will be selected to present at the coming 2012 SXSW. Its that time again!

Southern California 89

Southern California SoCal Guide Mixergy 89

SoCal Tech Calendar

JANUARY 27, 2012

Thursday, February 2, 2012 -- DOMAINfest Global. Attendees include online advertising experts, domain publishers, domain monetization experts, SEO and SEM specialists, website developers, online marketers, ad or affiliate network suppliers, search advertising providers, venture capitalists, bankers and trademark/legal advisors.

SEM 113

SEM SEO Web Development Advertising 113

SoCal Tech Calendar

JANUARY 26, 2012

Wednesday, February 1, 2012 -- DOMAINfest Global. Attendees include online advertising experts, domain publishers, domain monetization experts, SEO and SEM specialists, website developers, online marketers, ad or affiliate network suppliers, search advertising providers, venture capitalists, bankers and trademark/legal advisors.

SEM 113

SEM SEO Web Development Advertising 113

SoCal Tech Calendar

JANUARY 25, 2012

Tuesday, January 31, 2012 -- DOMAINfest Global. Attendees include online advertising experts, domain publishers, domain monetization experts, SEO and SEM specialists, website developers, online marketers, ad or affiliate network suppliers, search advertising providers, venture capitalists, bankers and trademark/legal advisors.

SEM 113

SEM SEO Web Development Advertising 113

SoCal Tech Calendar

JUNE 20, 2012

Tuesday, June 26, 2012 -- Mobile Marketing. There's been a lot of excitement in the mobile advertising space lately as recent announcements from Facebook, Twitter, Google, and Apple, etc. Marketers understand this and it's now a big area for future advertising budget dollars and overall industry growth. See [link] (more)

Mobile 113

Mobile Marketing Advertising Google 113

Both Sides of the Table

JUNE 20, 2014

By “vertical production” I meant that many online video production companies will have a strong vertical focus that will help them win the battle to sign up talent, build stronger & more loyal audiences and align with stronger advertiser relationships because they serve more endemic audiences.

Invest 291

Invest Content Media Networking 291

SoCal Tech Calendar

MAY 26, 2012

Friday, June 1, 2012 -- The Israel Conference. Israeli innovation and inventiveness are palpable at The Israel Conference, an international business conference held in Los Angeles on May 31 and June 1, 2012. See [link].

Conference 113

Conference Entertainment Advertising Los Angeles 113

SoCal Tech Calendar

MAY 25, 2012

Thursday, May 31, 2012 -- The Israel Conference. Israeli innovation and inventiveness are palpable at The Israel Conference, an international business conference held in Los Angeles on May 31 and June 1, 2012. See [link].

Conference 113

Conference Entertainment Advertising Los Angeles 113

SoCal Tech Calendar

MAY 26, 2012

Friday, June 1, 2012 -- The Israel Conference. May 31 and June 1, 2012. The Israel Conference is a fast-paced business conference showcasing the vitality and growth of Israel-facing business through a variety of panels on hot industry topics and trends with world-class speakers and high-quality networking. See [link] (more)

Conference 113

Conference High Tech Commerce Class 113

SoCal Tech Calendar

OCTOBER 3, 2012

Tuesday, October 9, 2012 -- Apps Alliance and MEDL Mobile Mixer. With both MMCF and Mobile Con 2012 in town we decided to throw a little "thing" to celebrate. This is the "got to get an invitation" event for what is shaping up to be a MOBILE Industry week in San Diego. See [link].

Mobile 113

Mobile HTML San Diego Acquisition 113

socalTECH

MAY 21, 2013

The consumer piece is a big part of our business, and the next big piece is the advertiser platform, plus everything we wrap around the advertiser experience, helping them to manage their content, and provide great reporting, and helping them to understand the ROI of doing business with us. When did the split with AT&T happen?

Technical Review 223

Technical Review Glendale Advertising Google 223

socalTECH

OCTOBER 18, 2016

Los Angeles-based Internet advertising company Social Reality announced this morning that it has named Kathy Ireland as its new Chief Branding Advisor. According to the firm, Ireland will also help the company link with other executives in the media, entertainment and advertising industries to serve on an Advisory Board.

Advertising 100

Advertising Entertainment Los Angeles Media 100

SoCal Tech Calendar

JULY 26, 2012

Wednesday, August 1, 2012 -- Next MediaLeaders Networking Event. This spacious venue has tons of outdoor seating and lots of areas to mingle and chat about all things tech, marketing and advertising. Hey there MediaLeaders. Summer is officially here and we?re If you look close?

Networking 113

Networking Santa Monica Advertising Marketing 113

socalTECH

MARCH 28, 2014

Los Angeles-based mobile advertising company Airpush has quietly grown to around $100M in annual revenues, according to a recent ranking from Forbes--a big surprise, as the company was completely bootstrapped by founder Asher Delug , who eschewed the usual use of venture capital and private equity to build a company to those revenue levels.

Startup 196

Startup Mobile Advertising Organization 196

socalTECH

MAY 21, 2013

A consumer piece is a big part of our business, and the next big piece is the advertiser platform, plus everything we wrap around the advertisers experience, helping them to manage their content, and provide great reporting, and helping them to understand the ROI of doing business with us. When did the split with AT&T happen?

Technical Review 211

Technical Review Glendale Advertising Google 211

SoCal Tech Calendar

AUGUST 31, 2012

Thursday, September 6, 2012 -- Intro to Search Engine Optimization. ll cover getting on the first page of search engines (results not guaranteed), getting more web traffic without spending money on advertising, and strategies for onsite and offsite website optimization techniques. Coloft Academy. What is Search Engine Optimization?

Search Engine Optimization 113

Search Engine Optimization Class Web Advertising 113

SoCal Tech Calendar

MAY 13, 2012

Monday, May 14, 2012 -- Digital LA - Mobile Apps and Ads. We'll discuss mobile advertising trends, adds in apps, iPad ads at the new io/LA coworking space in Hollywood. See [link] (more)

Mobile 100

Mobile Hollywood Advertising 100

Both Sides of the Table

SEPTEMBER 12, 2013

It was a software platform for allowing advertisers to purchase brand integration (product placements) as a standardized unit through a marketplace. At every entrepreneur event I through between 2008-2012 I invite Hamet because he was a great mentor for entrepreneurs. I’ve known Hamet for 5 years. The idea immediately resonated.

Invest 340

Invest Venture Capital Startup News 340