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Airpush Reaches $4M In Monthly Payouts For Mobile Ads

socalTECH

Los Angeles-based mobile ad network operator Airpush said this morning that it has reached $4M in monthly developer payouts, and over 90,000 live apps using its mobile ad network. According to Airpush, those numbers are 100 percent growth since August of 2012. airpush mobile advertising android application smartphone'

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What Mattered in 2012: Howard Marks, StartEngine

socalTECH

2012 has been a remarkably interesting year in terms of developments in technology. Following that, I think mobile advertisement technologies. I think it's going to be the next great revolution in advertising. It was a big year for us. I don't even know where to start.

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Rubicon Project Goes Mobile

socalTECH

Los Angeles-based Rubicon Project , the online advertising optimization firm headed by Frank Addante, has launched an offering for the mobile advertising market, the company said this morning. Rubicon said the new product comes from its May 2012 acquisition of Mobsmith. The product is currently available in the U.S.,

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Mobile Marketing

SoCal Tech Calendar

Tuesday, June 26, 2012 -- Mobile Marketing. There's been a lot of excitement in the mobile advertising space lately as recent announcements from Facebook, Twitter, Google, and Apple, etc. The mobile phone is the perfect platform for marketers to engage consumers wherever they may be. See [link] (more)

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It’s Morning in Venture Capital

Both Sides of the Table

But in 2012 a visit to any major college in America will show you the massive increase in aspirations of our young talent to become the next Mark Zuckerberg and build a future Facebook. So it is unsurprising that an over-funding environment and the commensurate returns hangover would have lasted until about – well – 2012.

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Tinder Gets Endorsement, From Miss USA

socalTECH

A local startup, West Hollywood-based Tinder , looks to have attracted an interesting endorsement: Miss USA 2012 Nana Meriwether. Tinder is the mobile dating app created by Sean Rad, Justin Mateen, Christopher Gulzynski, and Jonathan Badeen. Rad is the former co-founder of Twitter advertising firm Ad.ly. READ MORE>>.

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LAVA Mobile - ROI in Mobile

SoCal Tech Calendar

Tuesday, April 24, 2012 -- LAVA Mobile - ROI in Mobile. While there are any number of ways to make money in the mobile space, advertising and brand sponsorship is, by far, the most common. We'll ask our panelists to answer questions relevant to entrepreneurs, investors, and advertisers. See [link] (more)

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