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John Greathouse: What I Learned In 2014

socalTECH

Over the holidays, we''re featuring a few reflections on 2014 from some of the movers and shakers in Southern California''s technology industry. What was your biggest lesson learned in 2014? Didn''t learn it in 2014, but several times over the year we were reminded that a great team can make chicken salad out of chicken $hit.

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Performance marketing agency MuteSix bets on content and data to boost DTC e-commerce

TechCrunch LA

But LA-based performance marketing agency MuteSix didn’t wait that long to build its business around scaling DTC brands. Created in 2014 and acquired by Dentsu in 2019, MuteSix was recommended to TechCrunch by Rhoda Ullmann, VP Consumer at Sense, a Boston-based startup building a home energy monitor.

Commerce 211
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Why Has Seed Investing Declined? And What Does this Mean for the Future?

Both Sides of the Table

As a result of the IPO window shifting we saw a massive inflow of public-market capital into the latest stages of venture. In this post I set out to explain why the seed market emerged as its own category in the first place and why it’s declined as of late. ( The “A Round” of my startup in 1999 was $16.5

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What is the Right Burn Rate at a Startup Company?

Both Sides of the Table

I was reading Danielle Morrill’s blog post today on whether one’s “ Startup Burn Rate is Normal. I love how transparently Danielle lives her startup (& encourages other to join in) because it provides much needed transparency to other startups. Let’s set up a framework. Gross Burn vs. Net Burn.

Startup 383
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Big tech companies are looking at Hollywood as the next stage in their play for the cloud

TechCrunch LA

Google raised the curtain with a splashy announcement that they’d be setting up their fifth cloud region in the U.S. Now companies like Microsoft, Google, and Amazon are competing for their business as more companies wake up to the pressures and demands for more flexible technology architectures. in Los Angeles.

Hollywood 254
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Los Angeles’s Secret to Startup Success

Tech.Co

When Los Angeles, CA was listed as the fastest-growing tech startup region in 2014, many guesses were raised about the root cause of its success. No, to see the strength of Los Angeles’ startup scene, you must look at the whole story. This is one of the essential ingredients that make up a sustainable startup community.

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ServiceTitan is LA’s least likely contender to be the next billion-dollar startup

TechCrunch LA

seems like an unlikely place to grow one of the next billion-dollar startups in the booming Los Angeles tech ecosystem. But it’s here in the (other) Valley’s southernmost edge that investors have found a startup they consider to be the next potential billion-dollar “unicorn” that will come out of Los Angeles.

Glendale 271