Startup Professionals Musings

AUGUST 26, 2022

Working for a well-funded existing company, or pursuing your dream as a hobby, may be more satisfying and productive. Assess your connections, both social media and financial. Marty Zwilling First published on Inc.com on 8/11/2022. You can’t really succeed in life if you are not happy.

Social Media 105

Social Media Writing Ideas Resource 105

Startup Professionals Musings

NOVEMBER 5, 2022

As a business consultant with experience in large companies as well as startups, I often hear about dysfunctional management hierarchies, as well as the value provided by exceptional ones. These authors provide inside details of recent management experiments, as well as historical data from both successful and failed traditional companies.

Outsource 133

Outsource Training Organization Social Media 133

Startup Professionals Musings

OCTOBER 21, 2022

According to Tim Cook at Apple, there are over 34 million registered developers in 2022. No company has more value control points than Google, which spans advertising, e-commerce, social media, video and mobile, as well as a full suite of hardware products. Look for value points to control.

Develop 138

Develop Development Platform Mobile 138

Startup Professionals Musings

MARCH 12, 2022

When it’s time to sell your company, or get new investors, valuation is the key parameter to success or disappointment. With today’s worldwide Internet and social media, your brand impact is not set by what you say, but by numbers of followers, influencers, and satisfied customers. You need to do the same now.

Technical Review 147

Technical Review Social Media Entrepreneur Startup 147

Startup Professionals Musings

JULY 8, 2022

These authors reference real cases and real business leaders, based on their decades of experience in building companies and executive coaching. You see this today on the Internet with people who dominate social media as “influencers,” leading customers to new trends and brands.

Technical Review 143

Technical Review Coach Mentor Customer 143

Startup Professionals Musings

DECEMBER 30, 2022

I can think of many companies that waited too long to react to change, including Polaroid and Blockbuster , and were never able to recover. Don’t be lulled into a false sense of security by an initial innovation that has served your company well so far. Don’t forget the new social media platforms and industry forums.

Technical Review 101

Technical Review Metrics Resource Software Review 101

Startup Professionals Musings

APRIL 16, 2022

It is your responsibility to facilitate regular communication between team members and all constituents via all channels, including social media, email, and video. In business, this is all about the company values and purpose that give meaning and direction to your team. Marty Zwilling First published on Inc.com on 4/1/2022.

Technical Review 141

Technical Review Mentor Social Media Customer 141

Startup Professionals Musings

JUNE 29, 2022

The days are gone when you could hide behind the company brand. I recommend that you get more visible at industry conferences and on social media. Marty Zwilling First published on Inc.com on 6/15/2022. Personal branding is how we market ourselves to others, and is very important in this Internet age.

Help 130

Help Mentor Paramount Technical Review 130

Startup Professionals Musings

FEBRUARY 2, 2022

Through the Internet and social media, all constituents know who you are, and how you operate. They quickly migrate to companies and leaders who show compassion and empathy, as well as results and the ability to change. Marty Zwilling First published on Inc.com on 1/19/2022.

Social Media 131

Social Media Content Ideas Startup 131

Startup Professionals Musings

JUNE 1, 2022

Most business teams are risk averse, driven by their own fear of failure, or a company habit of penalizing failed attempts to implement change. Marty Zwilling First published on Inc.com on 5/17/2022. Listening to customers also helps. Reward risk taking rather than penalize or discourage it. Make your creativity worth their efforts.

Technical Review 120

Technical Review Customer Custom Social Media 120

Startup Professionals Musings

MARCH 23, 2022

Even in today’s remote environments, you can use video sessions, social media, and email to keep up with team efforts informally and share updates, both positive and negative. Marty Zwilling First published on Inc.com on 3/9/2022. Thus you shouldn’t hesitate to invest the time and effort in the initiatives suggested here.

Mentor 108

Mentor Social Media Coach Customer 108

TechCrunch LA

JUNE 3, 2022

billion company in the brutally competitive beauty industry, especially one with such broad appeal. The following year, she stepped down as CEO, and by 2016, her company filed for bankruptcy and was purchased by Boohoo. Then, Amoruso started a company called Girlboss that was likened to “Linkedin for Women.”

Startup 280

Startup Netflix Los Angeles Innocal 280

Startup Professionals Musings

MAY 20, 2022

You need to build it every day by networking to add connections, using social media to build followers, industry event participation, and gathering customer anecdotes to show your presence and understanding of the relevant domain. Marty Zwilling First published on Inc.com on 5/6/2022. In business, your personal brand is key.

Satisfaction 116

Satisfaction Social Media Summary Entrepreneur 116

Startup Professionals Musings

APRIL 20, 2022

This fosters a positive team culture, and communicates company values that are important for everyone. Today your team and company culture are more important than ever in driving strategy and value, not the other way around. Marty Zwilling First published on Inc.com on 4/5/2022.

Product 109

Product Training Customer Custom 109

Startup Professionals Musings

MARCH 30, 2022

Thus I was pleased to see the same conclusion in a new book, “ CEO Excellence ,” by Carolyn Dewar, Scott Keller, and Vikram Malhotra, each a Senior Partner at McKinsey & Company. Marty Zwilling First published on Inc.com on 3/16/2022.

Template 109

Template Demand Social Media Summary 109

TechCrunch LA

FEBRUARY 6, 2022

The Facebook parent-company saw its stock price get bludgeoned after a bad earnings report showcased that Apple’s ad-blocking changes are shaving billions off its books and the company’s crown jewel — the Facebook platform — has stopped growing and actually shrank this quarter. Image Credits: TechCrunch.

Marketing 246

Marketing Newsletter Technical Review News 246

Startup Professionals Musings

MAY 6, 2022

This data comes from sensors, social media posts, digital pictures and videos, purchase transactions, everywhere. By any definition, the opportunities from ‘big data’ have the potential to create a next wave of successful technology companies that could change the way we all live and work. Social media and web data.

Social Media 96

Social Media Research Framework Sales 96

Startup Professionals Musings

NOVEMBER 17, 2021

This is a whole new world for small businesses seeking enterprise application opportunities, as well social media trend challenges. The challenge is to increase response rates and propagate a single view of the customer, by integrating customer data from multiple Web and social media interactions. billion by 2022.

Startup 99

Startup Social Media Study Guide 99

Startup Professionals Musings

AUGUST 9, 2019

According to IBM , companies have captured more data in the last two years than in the previous 2000 years. This data comes from sensors, social media posts, digital pictures and videos, purchase transactions, everywhere. Social media and web data. Every day, we create 2.5 Big data’ can mean big profits.

Social Media 94

Social Media IBM IBM Commerce 94

Startup Professionals Musings

APRIL 29, 2022

Stepping into unknown territories takes real customer acquisition marketing and new costs through social media, public relations, and advertising campaigns. The Internet has helped small and mid-sized companies compete on the global stage, so building an international brand is a realistic goal for more businesses.

Marketing 110

Marketing Pricing Startup Customer 110

Startup Professionals Musings

JANUARY 6, 2023

A legendary pivot example in social media was the transformation of Odeo into Twitter. The company decided to make a pivot and run with the idea of a status-updating micro-blogging platform. Marty Zwilling First published on Inc.com on 12/22/2022. Many startups I know fail by simply giving up too soon.

Tips 80

Tips Startup Satisfaction Ideas 80

Startup Professionals Musings

AUGUST 5, 2022

Even in this age of more remote teams, it’s possible and necessary, through phones, email, and social media to have individual conversations about individual interests and drivers. Live by your team mission and company values. Marty Zwilling First published on Inc.com on 7/22/2022.

Startup 119

Startup Technical Review Activity Social Media 119

Startup Professionals Musings

FEBRUARY 6, 2019

This is a whole new world for small businesses seeking enterprise application opportunities, as well social media trend challenges. The challenge is to increase response rates and propagate a single view of the customer, by integrating customer data from multiple Web and social media interactions. billion by 2022.

Social Media 70

Social Media Study Guide Examples 70

TechCrunch LA

NOVEMBER 4, 2019

Next she took to Instagram, a new social media platform that quickly became the most effective tool in a blogger’s toolkit. A company like Moe will help legitimize the industry,” Bernstein tells TechCrunch. “I Danielle Bernstein is just 27 years old, but she’s been running her own business for 10 years.

Platform 170

Platform Marketing Tool Venture Capital 170