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7 Keys To Using Social Media to Kickstart Your Brand

Startup Professionals Musings

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.

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Social Media Marketing Should Not Be Used Alone Today

Startup Professionals Musings

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Focus first on the social media trinity.

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Insights and Opinions: Where are the Social Media IPOs?

socalTECH

For today's Insights and Opinions piece, we have an article from Michael Terpin of SocialRadius , who asks: Where are all the social media IPOs? Read the rest of Where are the Social Media IPOs? Tags: michael terpin social media merger acquisition advice startup insights. READ MORE>>.

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Don’t Limit Your Startup Marketing To Social Media

Startup Professionals Musings

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity.

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MyShape Article - Analyst Misses the Point

SoCal CTO

skip to main | skip to sidebar SoCal CTO Monday, March 12, 2007 MyShape Article - Analyst Misses the Point The NY Times did a piece today on MyShape, a start-up in Pasadena - Log in Your Measurements, and the Clothes May Fit. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -.

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Insights and Opinions: Social at Scale

socalTECH

What does the landscape of social media marketing look like, in the wake of Salesforce.com's acquisition of Buddy Media? In the past month alone, some of the worlds largest enterprise technology companies have acquired social media marketing start-ups accumulating a total spending of close to $2.2

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Demand Media: $56.3M for Pluck, $5.0M For The Daily Plate

socalTECH

The price of two of Demand Media's acquisitions, Pluck , and The Daily Plate , have both been made public with the firm's IPO filing Friday evening. for Pluck, a developer of social media tools, and paid $5.0M Financial terms of those acquisitions had not been announced by the firm previously. READ MORE>>.

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