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Local.com Drops LEC Billing Acquisitions

socalTECH

Irvine-based Local.com , the online operator of local search advertising sites, said today that it has suspended its acquisition of LEC-billed subscribers, and will focus on providing its own, credit-card local business product, Exact Match.

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User Interface Beyond the Web Site

SoCal CTO

SEO for Startups and Negative Customer Acquisition Costs ) and, of course, the product itself. Normally the product is defined as a web site. Most founders are fairly passionate about the features and functions of the web site, iPhone application, Facebook application, or whatever web application represents the product.

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Workpop: Using UX And Design To Power The Next Career Site

socalTECH

Online job and career sites still seem to be in another decade, when it comes to both design--and user friendliness. Can a startup gain a foothold in the competitive market by designing the right UX and user experience to make a job and career site for everyone? Los Angeles-based Workpop (www.workpop.com) thinks so.

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ReachLocal Buys SMB:LIVE

socalTECH

Woodland Hills-based ReachLocal announced Friday that it has acquired SMB:LIVE , a developer of digital presence and reputation management products for the small and medium sized business market. Financial terms of the acquisition were not disclosed. Tags: reachlocal smblive merger acquisition software local advertising.

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4 Keys To A Successful Integrity Check With Investors

Startup Professionals Musings

The Founder needs to remember that meetings up to this point have been primarily off-site, with staged demos, and managed personally by the CEO or a small team. Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad. Status of the solution.

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CrazyEgg Buys Hello Bar

socalTECH

Orange County-based heatmap software developer CrazyEgg has acquired Hello Bar , a developer of customizable, web toolbars which help encourage actions from web site visitors. According to TechCrunch, the buy included only the Hello Bar product, and not its team. Financial terms of the buy were not disclosed. READ MORE>>.

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Rubicon Project Raises $18M, Buys Fox Audience Network

socalTECH

Intead, the firm is using FAN's acquisition to add around 100 employees from FAN as part of its engineering and product team. Rubicon Project operates a service which helps web publishers optimize the advertising on the site, by selecting the best ad networks to run on a particular publisher page. READ MORE>>.