socalTECH

MARCH 3, 2014

Los Angeles-based mobile advertising network Airpush , which is led by Asher Delug, is in the midst of being acquired by Israeli company Perion , according to a report Monday evening. According to the report, from TechCrunch, the deal is worth around $170M. Perion owns Incredimail, Smilebox, and other Internet properties.

Acquisition 153

Acquisition Report Advertising Mobile 153

socalTECH

DECEMBER 17, 2014

Los Angeles- and New York-based video advertising company TrueX has been acquired by 21st Century Fox , according to a report from the WSJ this morning. The deal is reported to be worth $200M. TrueX Media offers up interactive, video advertising technology, and is led by Joe Marchese. READ MORE>>.

Report 138

Report Media Redpoint Advertising 138

socalTECH

OCTOBER 24, 2014

Los Angeles-based online advertising automation software developer Rubicon Project reported record financial results Thursday afternoon, saying that its third quarter sales were up 60 percent year over year to $32.2M. rubicon project advertising automation software sales earnings' READ MORE>>.

Report 147

Report Advertising Guide Sales 147

socalTECH

AUGUST 27, 2014

The surge of technology, advertising, and media companies flocking to Silicon Beach has meant a huge win for real estate investors, particularly in Playa Vista, according to a report today. Image: YouTube''s Playa Vista location, YouTube Space Los Angeles. READ MORE>>.

Santa Monica 213

Santa Monica Los Angeles Advertising Media 213

socalTECH

DECEMBER 10, 2010

Thanks to all of our sponsors and advertisers, who make our coverage of Southern. It's the source for keeping a pulse on the dynamic world of technology, reaching venture capitalists, angel investors, entrepreneurs, CEOs, social media. Thanks this week to our sponsors and advertisers, which include Clearstone. Advertisers.

SoCalTech 127

SoCalTech Advertising Rustic Canyon Glendale 127

socalTECH

AUGUST 22, 2018

Los Angeles-based online invitations service Evite has named Diane Malloy as its new Senior Vice President of Advertising and Advertising Operations, the company announced this morning. Malloy will be based in New York, and will report to CEO Victor Cho. READ MORE>>.

Evite 100

Evite Advertising Journal Los Angeles 100

socalTECH

JUNE 25, 2013

Los Angeles-based Tongal , which operates a crowdsourced site for creating commercials, reported today that it has hit $1 million in current projects in its reward pool. tongal user generated crowdsourced crowdsourcing crowdsource video content hollywood advertising commercial television creative' READ MORE>>.

Hollywood 223

Hollywood Advertising Sites Ideas 223

TechCrunch LA

JULY 3, 2018

Postie , a new Los Angeles-based startup, has a vision for the future of advertising and marketing — and it’s direct mail. Unilever buys Dollar Shave Club for reported $1B value. Neddenriep, served as the chief technology officer for Science — a role he’s continuing at Postie. Postie has raised $3.5

Dollar Shave Club 232

Dollar Shave Club Chief Technology Officer Advertising Los Angeles 232

socalTECH

JULY 17, 2014

The latest venture capital totals from the PricewaterhouseCoopers/National Venture Capital Association''s MoneyTree Report was released this evening, tallying up $761.12M in investments in Q2 of 2014 in Southern California, up from Q2 of 2013, when $616.83M was invested in the region.

Southern California 240

Southern California El Segundo Culver City Orange County 240

socalTECH

JANUARY 4, 2018

Los Angeles-based eHarmony in under fire in the United Kingdom, for its use of the phrase "scientifically proven" in its advertising, according to a report today.

eHarmony 100

eHarmony Advertising Study Los Angeles 100

socalTECH

FEBRUARY 5, 2014

Los Angeles-based online advertising technology developer Rubicon Project has filed for an IPO, saying in a filing with the SEC that it is looking to sell up to $100M in its stock in an IPO on the New York Stock Exchange. The firm reported revenues of $57.0M rubicon project advertising merger exchange exit technology'

Clearstone 198

Clearstone Advertising News Los Angeles 198

socalTECH

SEPTEMBER 25, 2009

Once again, we'd like to thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Los Angeles-based executive search for emerging growth companies. Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report.

Advertising 113

Advertising Southern California IP VentureNet 113

socalTECH

SEPTEMBER 1, 2009

Los Angeles-based Rubicon Project , which provides online advertising optimization for web publishers, reports this morning that its latest advertising market survey finds that CPMs are up "significantly" in Q2. Overall, the firm reported CPMs are up about 38% in Q2. READ MORE>>.

Clearstone 165

Clearstone Advertising Pricing Report 165

socalTECH

FEBRUARY 19, 2014

Los Angeles-based native advertising technology provider Nativo , which is led by Justin Choi and is venture backed by Greycroft Partners, e.ventures and Signia Venture Partners, has signed up five major newspaper groups as customers, the company reported Tuesday afternoon. nativo newspaper advertising native internet'

Advertising 171

Advertising Los Angeles Content Report 171

socalTECH

FEBRUARY 13, 2012

Los Angeles-based OpenX , the developer of online advertising serving software, reported today that it has achieved its first full quarter of profitability, and is has exceeded an annual run rate of $100M. OpenX develops online ad serving software, which is used by web publishers to display web advertising.

OpenX 174

OpenX Advertising Web Los Angeles 174

L.A. Business Journal

JUNE 27, 2017

Maersk halts operations at Port of Los Angeles after cyberattack, Belkin starts selling backpacks and messenger bags and Snapchat pitches advertisers on advantages of Snapchat’s smaller audience.

Los Angeles 124

Los Angeles Belkin Snapchat Angel 124

socalTECH

FEBRUARY 14, 2017

Vadio , a startup which had been developing software to synchoronize music and advertisements with online videos, is winding down, according to a number of reports on Tuesday. The company had been backed by Mucker Capital, Amplify.LA, as well as along list of local Southern California angel investors. READ MORE>>.

Report 113

Report Southern California Advertising Los Angeles 113

socalTECH

AUGUST 16, 2012

Huntington Beach-based AnyMeeting , which develops free web conferencing and online meeting software, reported this morning that it has released a new feature which lets users share any YouTube video into their meeting, and has also hit a milestone of 200,000 registered users. READ MORE>>.

Tech Coast Angels 193

Tech Coast Angels Pasadena Angels Conference Pasadena 193

socalTECH

APRIL 6, 2018

Netflix --which has major operations in Los Angeles--is looking to acquired Los Angeles-based Regency Outdoor Advertising , according to a report on Friday. The report, from Reuters, says that Netflix has offered around $300M for Regency Outdoor. The report cited "people familiar with the matter."

Netflix 100

Netflix Report Company Companies 100

socalTECH

OCTOBER 7, 2010

Los Angeles-based Burstly , the mobile advertising tools firm run by Evan Rifkin, said this week that it has opened up a new way for mobile application developers to sell their own advertising space. Tags: burstly mobile advertising rifkin. Newtoy recently revealed it has had over 10 million downloads of its game.

Mobile 171

Mobile Services CPC GRP Partners 171

socalTECH

APRIL 17, 2012

Los Angeles-based video streaming site Hulu reports this morning that it has now surpassed 2 million paid subscribers to its Hulu Plus service, as of Q1 this year. The company announced the milestone as it announced anew, advertising structure, where it says it will now only charge advertisers based on a 100 percent completion rate.

Hulu 154

Hulu Advertising Los Angeles Report 154

socalTECH

MARCH 28, 2013

Los Angeles-based online advertising technology provider OpenX announced this morning that it has named Matthew Reid as its new Vice President of Marketing. Reid reports to Jason Fairchild, OpenX's Chief Revenue Officer. OpenX said that Reid will oversee branding, customer acquisition and product marketing. READ MORE>>.

OpenX 180

OpenX Marketing Advertising Los Angeles 180

socalTECH

JANUARY 11, 2012

Los Angeles-based Mobile Roadie , the mobile app developer, is powering a new mobile app from hotel and nightlife operator Sbe , the firm reported today. Financial impact of the deal was not disclosed. READ MORE>>.

Mobile 178

Mobile Los Angeles Advertising Report 178

socalTECH

JANUARY 13, 2017

Los Angeles-based advertising exchange Rubicon Project is reportedly seeking a buyer, and has engaged investment banking firm Morgan Stanley to shop the firm, according to the WSJ on Friday. The report cited "people familiar with the matter".

Report 100

Report Advertising Los Angeles Sales 100

socalTECH

NOVEMBER 10, 2011

Huntington Beach-based Anymeeting , the free web conferencing and webinar service headed by Costin Tuculescu, and backed by the Tech Coast Angels, Pasadena Angels and Maverick Angels, reports today that it has added a new, ad-free version of the software aimed at small business users. per month for up to 200 attendees.

Tech Coast Angels 162

Tech Coast Angels Pasadena Angels Pasadena Web 162

socalTECH

MAY 13, 2010

Los Angeles-based Rubicon Project is reporting today that there was a 25 percent, year-over-year growth in online ad spending, according to the firm's Q1 2010 Online Advertising Market Report. Tags: rubicon project venture capital advertising online. READ MORE>>.

Clearstone 140

Clearstone Advertising Venture Capital Equity 140

socalTECH

MARCH 13, 2014

Los Angeles-based mobile advertising firm Airpush --which is reportedly in acquisition talks with Perion--delivered $98M in annual revenues, according to the Forbes 2013 ranking of its most promising companies. airpush mobile advertising native forbes ranking growth' Airpush is led by Asher Delug. READ MORE>>.

Advertising 153

Advertising Mobile Los Angeles Acquisition 153

socalTECH

OCTOBER 16, 2013

How much of the online advertising business is now being driven by smartphones and tablets? According to Los Angeles-based search marketing company The Search Agency , more than one third of the total clicks on Google are now being driven by smartphones and tablets. thesearchagency search online advertising paid google'

Google 147

Google Paid Search Statistics Advertising 147

socalTECH

JUNE 9, 2014

Los Angeles-based online advertising technology developer OpenX Technologies said this morning that it has launched a new product, the OpenX SSP (Supply Side Platform). openx mobile advertising auction network server' OpenX is backed by Accel Partners, Index Ventures, SAP Ventures, and Samsung Venture Investment Corporation.

OpenX 159

OpenX Product Advertising Demand 159

socalTECH

AUGUST 22, 2013

Los Angeles-based Wi-Fi network operator Boingo Wireless has inked a deal with a Canadian Wi-Fi network provider, to manage a Wi-Fi advertising network in Canada. Boingo reported it has a new agreement with Canadian Wi-Fi operator BOLDstreet Wireless , to manage that firm''s display and video advertising sales and services.

Sales 153

Sales Advertising Networking Los Angeles 153

socalTECH

OCTOBER 11, 2010

Los Angeles-based SVnetwork , the online advertising network which runs SocialVibe, reports this morning that it has launched its 100th brand advertising campaign. Tags: svnetwork online brand advertising toyota. Financial details of the campaign were not disclosed by SVNetwork. READ MORE>>.

Redpoint 157

Redpoint Advertising Social Media Los Angeles 157

socalTECH

JULY 29, 2011

The battle of states against e-commerce giant Amazon.com appears to be moving to Congress, on reports that a bill was expected to be introduced today giving states the ability to tax Amazon.com. would require electronic retailers like Amazon to collect taxes for states, according to a report Friday from Politico. Dick Durban (D-Ill.)

Report 150

Report Commerce Sales Los Angeles 150

socalTECH

JUNE 4, 2012

Los Angeles-based online advertising technology developer OpenX reported this morning that it has named Jason C. OpenX developers advertising serving software and related advertising network services, aimed at web publishers. White as its General Manager, Publisher Business - West. READ MORE>>.

OpenX 150

OpenX Advertising Web Los Angeles 150

Both Sides of the Table

MAY 15, 2010

We spoke about the changes to an “accredited investor&# proposed by Chris Dodd – This would be bad for angel investing. Users participate by performing tasks, taking surveys or watching advertiser videos. Addressable advertisements are capable of being targeted to the individual household. Short answer: no.

Venture Capital 285

Venture Capital Startup Advertising Redpoint 285

socalTECH

OCTOBER 27, 2010

According to Yahoo, Levinsohn reports directly to Yahoo CEO Carol Bartz, and will manage the company's media group, advertising sales, and partnerships for the Americas region. News of the hiring was first reported by AllThingsD. READ MORE>>.

Yahoo 178

Yahoo Media News Report 178

socalTECH

SEPTEMBER 25, 2013

Los Angeles-based Evolve Media has launched a new, social video product via its SpringBoard Video Division , aimed at distributing social video content to publishers. Evolve Media''s platform includes its own customizable and brandable video player, video analytics and reporting, and more. READ MORE>>.

Media 153

Media Product Social Network Advertising 153

socalTECH

DECEMBER 15, 2008

Woodland Hills-based Gumiyo, which develops mobile marketing technology, said today that it has launched an effort with the Los Angeles Times to market classifieds, online automotive, and real estate advertising via mobile phones. The new text messaging service also includes access to CARFAX Vehicle History Reports.

Los Angeles 100

Los Angeles Woodland Hills Angel Mobile 100