Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286

Ideas Advertising Google Technical Review 286

Both Sides of the Table

FEBRUARY 20, 2012

Tracy is knowledgeable enough to talk tech and swap design & product stories with other founders, but she realized early that networking amongst this group and reading and writing in their journals would not bring her more customers. So Tracy began keeping a blog about … (what else?)

Startup 363

Startup Entrepreneur SEO Venture Capital 363

Startup Professionals Musings

APRIL 13, 2019

Communication and writing skills are required. In additional to strong journalistic writing and storytelling, you need business acumen, strategic thinking and planning, and the ability to do the right research. Your Twitter and YouTube messages better match your print advertising message.

Social Media 79

Social Media Media Invest Platform 79

socalTECH

AUGUST 10, 2011

Since then, the two left to start a brand new startup, SendLove.to (www.sendlove.to), which launched Tuesday, focused on allowing users to rate public figures in news stories, blogs, and elsewhere. As you know, the comments at the foot of every blog out there that is really kind of a big waste of time. Who do you see using this most?

Startup 174

Startup Blogging Writing Examples 174

SoCal CTO

OCTOBER 14, 2009

I moved into writing software to analyze audience data, and wrote a lot of computer graphics software. In 1986 I started an advertising and public relations firm to serve software and hardware companies, which became a marketing consulting business ( www.Allen.com ) when I moved to L.A. Great stuff. That's great to hear.

Los Angeles 150

Los Angeles Networking Marketing Startup 150

Both Sides of the Table

MARCH 15, 2010

I’ve talked about how Twitter is a new form of RSS (curated RSS), it’s a a new form of IM / SMS , it’s a place where business is conducted and it’s a place where advertising will drive leads due to the link sharing nature of Twitter. He had followed me on Twitter and sent me a nice message about my blog.

Social Network 347

Social Network Networking Blogging RSS 347

Startup Professionals Musings

MARCH 8, 2017

Use strong communication and writing skills. In additional to strong journalistic writing and storytelling, you need business acumen, strategic thinking and planning, and the ability to do the right research. For example, if your world is printers, your blogging messages better match your print advertising message.

Social Media 58

Social Media Media Platform Tool 58

Startup Professionals Musings

MARCH 23, 2013

Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. In this context, there are many parameters and concepts you need to understand before you buy advertising: Cost per impression (CPI). Campaign setup and ad copy writing. Cost per click (CPC).

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

AUGUST 20, 2013

Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. Advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them. They will exit quickly. Show evidence of your expertise.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Startup Professionals Musings

APRIL 9, 2017

Communication and writing skills are required. In additional to strong journalistic writing and storytelling, you need business acumen, strategic thinking and planning, and the ability to do the right research. Your Twitter and YouTube messages better match your print advertising message.

Social Media 66

Social Media Media Tips Platform 66

socalTECH

APRIL 14, 2011

I ended up passing on the Twitter investment, but I put out a blog post at the time--I was working for CBS--asking if someone would want to build it, and a kid named Soren MacBeth emailed me back saying he'd build it, which started the idea of StockTwits. Advertising is one of our revenue streams right now, but not our core focus.

Ideas 248

Ideas Web Startup Content 248

Startup Professionals Musings

OCTOBER 2, 2013

Communication and writing skills are required. In additional to strong journalistic writing and storytelling, you need business acumen, strategic thinking and planning, and the ability to do the right research. Your Twitter and YouTube messages better match your print advertising message.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Startup Professionals Musings

AUGUST 16, 2012

At first this was limited to news sites that concentrated on a segment of a community, like West Seattle, but the concept is now being applied to advertising and promotion sites, blogging sites, and even legal services sites. They are free to write about neighborhood events, charities, schools, and local causes.

Entrepreneur 96

Entrepreneur News Sites RSS 96

socalTECH

DECEMBER 17, 2008

In their case, people write their scripts on a web site, and when they're done, they can submit them to contests with a single click. If you're doing freelance writing, have a story you're trying to sell, there's a whole process of finding out where you're doing well, not doing well, and what responses you have received.

Writing 209

Writing Hollywood Startup Sites 209

Startup Professionals Musings

JULY 22, 2012

Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. Advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them. They will exit quickly. Show evidence of your expertise.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

Startup Professionals Musings

OCTOBER 3, 2010

Search engine marketing is simply buying advertising for your business from Google or another search engine company. In this context, there are many parameters and concepts you need to understand before you buy advertising: Cost per impression (CPI). Campaign setup and ad copy writing. Cost per click (CPC).

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Both Sides of the Table

SEPTEMBER 15, 2013

For much of 2013 I watched the press write articles about how the YouTube “MCNs” (multi-channel networks) were doomed and tried to square that with the data I was watching at the one I invested in, Maker Studios, who has had one hell of a year. I will talk about these strategies in my next blog post. ” Don’t.

Networking 366

Networking Media Content Customer 366

Startup Professionals Musings

AUGUST 22, 2012

Communication and writing skills are required. In additional to strong journalistic writing and storytelling, you need business acumen, strategic thinking and planning, and the ability to do the right research. Your Twitter and YouTube messages better match your print advertising message.

Social Media 95

Social Media Media Startup Platform 95

socalTECH

FEBRUARY 23, 2009

They have lost lots of advertising and subscription revenue, because you can get news online, and it's free. But, only about 30 percent of their pages are monetized, which they sell at a very low CPM to advertising networks. We're expanding into other news centric sites, such as user-generated news, big blogs, etc.

News 124

News Advertising Press Sites 124

Startup Professionals Musings

MAY 18, 2011

At first this was limited to news sites that concentrated on a segment of a community, like West Seattle, but the concept is now being applied to advertising and promotion sites, blogging sites, and even legal services sites. They are free to write about neighborhood events, charities, schools, and local causes.

Startup 94

Startup News Sites RSS 94

Startup Professionals Musings

DECEMBER 5, 2010

Publish a daily blog, contribute to relevant social networks, and write a “white paper” on your technology. Advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them. They will exit quickly. Show evidence of your expertise.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

Startup Professionals Musings

JUNE 18, 2011

Communication and writing skills are required. In additional to strong journalistic writing and storytelling, you need business acumen, strategic thinking and planning, and the ability to do the right research. Your Twitter YouTube messages better match your print advertising message. Find the right tools to analyze the ROI.

Social Media 93

Social Media Media Entrepreneur Platform 93

Both Sides of the Table

JANUARY 14, 2014

Only naive people believe that but for inexperienced entrepreneurs you can be fooled into the narrative by the press who sometimes write stories without the actual data. In a way it feels intuitive to us – the readers of this blog – because we’re the tech crowd. PHONE CALLS. Enter phone calls.

Email 339

Email SaaS Venture Capital Google 339

Tech Zulu Event

NOVEMBER 18, 2011

On the card I usually write the date, where I met the person, how I met them and what value I can bring to the table. Over 50,000 journalists use HARO to find experts to interview for TV, newspapers, books, magazines and blogs. Pay Per Click advertising. Blogs and Forums. Help a Reporter Out (HARO). Friends and Family.

Customer 85

Customer Custom Marketing SEO 85

Tech Zulu Event

OCTOBER 31, 2011

Shani Higgins joined Technorati in 2007 to lead strategy and day to day operations for the company¹s advertising sales, business development and the Technorati Media advertising network. In 2006 he was named one of the most influential authorities on Blog Marketing in the world. Thanks to our Sponsors!

Los Angeles 75

Los Angeles Angel Social Media Media 75

Frank Addante

OCTOBER 1, 2007

OK, I know I haven't posted in a while but, I'm hoping I can make it up to you with a change that I am making in the style of this blog. (By By the way, thank you to all of you that I have sent emails letting me know that you miss my regular posts, it keeps me motivated to keep writing.)

Clearstone 40

Clearstone Writing Blogging Advertising 40

InfoChachkie

DECEMBER 2, 2009

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. Google’s market capitalization is in the stratosphere for a reason – keyword search advertising is highly effective. John Wanamaker.

Customer 164

Customer Custom Advertising SEM 164

Jason Nazar

AUGUST 15, 2013

Other than paying for traffic with advertising, there are only so many ways to get people to show up at your door. The type of sites that might link into you are blogs, traditional press online, forums or bulleting boards, or content rich sites that are focused on a similar topic.To Search Engines. Referring Traffic / Press.

Web 61

Web Social Media Content Sites 61

Startup Professionals Musings

MARCH 17, 2017

You can also establish authority by writing and public speaking. Actively participating in social media is the place to start, including blogging and positively responding to customer feedback, to build a growing crowd of followers. Show your ability to build customer consensus.

Social Media 58

Social Media Customer Custom Entrepreneur 58

Both Sides of the Table

JANUARY 12, 2014

While traditional methods (PR, advertising, events, seminars) and online methods (SEO, SEM, social, referral marketing) are well understood by most companies there are many methods that are less well publicized. When I first started blogging Digg was still at its peak. Simply write a great book? How do people drive SEO growth?

Marketing 379

Marketing Startup SEM SEO 379

Tech Zulu Event

OCTOBER 31, 2011

Shani Higgins joined Technorati in 2007 to lead strategy and day to day operations for the company¹s advertising sales, business development and the Technorati Media advertising network. In 2006 he was named one of the most influential authorities on Blog Marketing in the world. Thanks to our Sponsors!

Los Angeles 49

Los Angeles Angel Social Media Media 49

Startup Professionals Musings

APRIL 16, 2010

At first this was limited to news sites that concentrated on a segment of a community, like West Seattle, but the concept is now being applied to advertising and promotion sites, blogging sites, and even legal services sites. They are free to write about neighborhood events, charities, schools, and local causes.

Startup 52

Startup News Sites RSS 52

Startup Professionals Musings

JUNE 2, 2011

An inflated sense of financial well-being can result in sloppy budgeting and accounting as you write checks here and there without pause. Print advertising is expensive, but social media is free. Print advertising is expensive, but social media is free. Fancy websites are expensive, but blogs and Facebook pages are free.

Startup 92

Startup Capital Blogging Ideas 92

Both Sides of the Table

AUGUST 1, 2010

If you don’t understand the concept of “signaling&# please read the blog post I wrote on Understanding VC signaling. From the debate on VentureHacks, our offline chats and from our blog posts, I think that Chris Dixon and I are pretty much 98% aligned on the topic. I would expect 2-3 deals out of 10 to hit the A status.

Seed Funding 298

Seed Funding Funding Venture Capital GRP Partners 298

Both Sides of the Table

FEBRUARY 7, 2011

From there most websites unfortunately don’t know what to really do with it so it basically just becomes a way to log you in and potentially allow advertisers to serve up more targeted (and therefore higher CPM) ads. A huge shout out to Ricky Wong of NYCSteals for helping me with the write-up. For Meebo 1.3%

Startup 286

Startup Venture Capital Web Ideas 286

Frank Addante

OCTOBER 1, 2007

OK, I know I haven't posted in a while but, I'm hoping I can make it up to you with a change that I am making in the style of this blog. (By By the way, thank you to all of you that I have sent emails letting me know that you miss my regular posts, it keeps me motivated to keep writing.)

Writing 40

Writing Blogging Startup Email 40

Frank Addante

MAY 20, 2007

About Frank Addante > (from the Silicon Valley Business Journal) Twitter Updates follow me on Twitter Blog Archive ► 2010 (2) ► June (1) Part II: Optimized for Profitability ► February (1) Get Out of the Office! Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Zondigo, Inc. Startup 3.0:

Entrepreneur 40

Entrepreneur Blogging Startup Venture Capital 40