Tech Zulu Event

AUGUST 22, 2012

GraphEffect today unveiled the latest version of its social network for marketers with an open API for developers. GraphEffect is a collaboration platform for social marketers which had only been available to large marketing partners including American Express, Toyota, Estee Lauder, Clorox, and Samsung. Venture Funding.

Social Network 65

Social Network Marketing Networking Social Media 65

Tech Zulu Event

NOVEMBER 13, 2012

Fan Appz, a Santa Monica headquartered firm founded in 2010, and a Facebook Preferred Marketing Developer (PMD) today Tuesday launched its Personalized Marketing Platform, a next-generation social media marketing solution set to help firms convert fans into customers and increase repeat purchases by turning good customers into great ones.

Platform 82

Platform Help Customer Custom 82

Tech Zulu Event

OCTOBER 17, 2012

It is a platform that allows anyone who offers a service to advertise it for free – we promote this profile on the most popular social networks such as Twitter , Facebook, Google Plus, Pinterest, Stumbleupon and many more. Where does someone who is starting a hairdressers advertise their business?

Advertising 79

Advertising Services Social Network Startup 79

TechCrunch LA

SEPTEMBER 6, 2018

New platforms led by YouTube have emerged to change the dynamic of broadcast media — once dominated by the rigid programming of TV — while the internet has enabled new media stars to engage with their audiences in new, high-touch ways. In addition, there are incentives for referring others to the platform.

Help 115

Help Startup Activision Media 115

Startup Professionals Musings

APRIL 13, 2019

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

Social Media 79

Social Media Media Invest Platform 79

Startup Professionals Musings

FEBRUARY 26, 2017

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? Customers today trust those they know and those they see others trusting.

Social Media 59

Social Media Media Entrepreneur Platform 59

Startup Professionals Musings

AUGUST 24, 2013

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? Customers today trust those they know and those they see others trusting.

Social Media 108

Social Media Media Startup Platform 108

socalTECH

JULY 18, 2012

One way is to create your own, custom video clip which you can share via email, text message, or through a social networking site like Facebook. Allison Dollar: SnapCuts is a digital media marketing platform, which uses social video messaging. They can then share that across a social network.

Social Network 246

Social Network Mobile Media Examples 246

Startup Professionals Musings

APRIL 4, 2015

Startups should begin by selecting just a few of the vast array of social media offerings out there, and customize based on results. Top social networks are Facebook (1.2 Concentrate your efforts on two to three platforms to start. Assess your target customer demographics. billion users).

Social Media 108

Social Media Media Startup Tips 108

socalTECH

OCTOBER 20, 2015

David Dundas: Decisive analyzes images and videos on social networks, to help brands understand what makes their fans want to share and not share. We have about a hundred customers in our beta today, and we're slowly opening up to more customers as we have more bandwidth. What is Decisive? READ MORE>>.

Content 100

Content Burbank Startup Social Media 100

Startup Professionals Musings

MARCH 8, 2017

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media may be low on your list.

Social Media 58

Social Media Media Platform Tool 58

Startup Professionals Musings

APRIL 9, 2017

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

Social Media 66

Social Media Media Tips Platform 66

socalTECH

MARCH 1, 2012

Last week, Pasadena-based Punchcard (www.punchcard.com) launched its mobile apps, which help local retailers provide rewards to loyal customers. It provides consumer rewards, and on the merchant side, it allows them to identify local customers and reacquire them by pushing them offers and incentives to come back. What is Punchcard?

Southern California 245

Southern California Idealab Startup Customer 245

Tech Zulu Event

APRIL 10, 2013

Santa Monica-based SHIFT, a collaboration platform for marketers and agencies April 9 announced the launch of their Open Marketing Cloud in a move to help marketers work together more efficiently. Social Network For Marketers. All Your Marketing Apps In One Place. ” Collaboration For Organic Growth.

Marketing 67

Marketing Help Social Network Class 67

Startup Professionals Musings

OCTOBER 2, 2013

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Startup Professionals Musings

DECEMBER 1, 2017

I’m certainly not a fan of customer rip-offs, but even non-profits have to be cash-flow positive, or have deep pockets, to help anyone for long. It’s naïve to think you can sell below costs, and make it up by attracting more customers. The challenge is to get the first million customers, before advertisers will sign up.

Pricing 66

Pricing Customer Custom Advertising 66

Both Sides of the Table

APRIL 15, 2010

I think the best solution for the social networking era is “in-stream&# advertising. I talked about the platform moves of Twitter and why it should be expected. Message of the week (from Fred Wilson) – “don’t fill cracks&# but innovate in new ways with the platform. No big surprise.

Venture Capital 271

Venture Capital Capital Google Platform 271

Startup Professionals Musings

JULY 18, 2012

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? Customers today trust those they know and those they see others trusting.

Social Media 79

Social Media Media Marketing Platform 79

Tech Zulu Event

MARCH 16, 2013

One that you will not want to miss if your business is selling to other businesses, and you are not sure how to utilize the power of social networks to promote your brand. 3. How to promote your advertising or public relations agency to potential clients using social media. work best for your businesses.

Social Media 107

Social Media Media Case Study Study 107

Startup Professionals Musings

AUGUST 22, 2012

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

Social Media 95

Social Media Media Startup Platform 95

Both Sides of the Table

DECEMBER 5, 2010

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). encouraging an open platform where 3rd parties can make lots of money]. And so it goes with social networking.

Social Network 318

Social Network Networking Web 2.0 Startup 318

Tech Zulu Event

JULY 15, 2013

TechZulu caught up with Kaleio founder & CEO, Jim Riley who promised that Kaleio is giving students or non-executives tools needed to succeed as until now, there hadn’t been a platform for them to directly and professionally network with others within their desired industry. Will there be any integration between the two platforms?

Yahoo 100

Yahoo Platform Social Network Tool 100

Startup Professionals Musings

JUNE 18, 2011

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

Social Media 93

Social Media Media Entrepreneur Platform 93

Both Sides of the Table

DECEMBER 19, 2011

In other words, our mobile devices are all powerful and the network that they connect into sucks. Social networking is peaking. Social media will be pervasive in the enterprise and is primarily driving by customer interactions. The costs of multi-platform development are too expensive. Apple had a store.

Web 355

Web HTML Mobile Social Network 355

Startup Professionals Musings

SEPTEMBER 15, 2013

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Then your apps need to run on the new iPhone platform. Here are a few examples: Marketing specialists. Administrative specialists.

Entrepreneur 106

Entrepreneur Services Search Engine Optimization Startup 106

Tech.Co

MARCH 1, 2018

The event is open to tech enthusiasts who want to join an event filled with some of the top leaders, investors and mentors from tech industry to network, find mentors and build their companies. Advertisers upload their 30 second ads and each time a user watches the ad, they receive $.50. Targeted mobile advertising.

Startup 80

Startup Mentor Platform Help 80

socalTECH

JUNE 30, 2010

They wanted to use the platform we had developed in a class called Mashup Culture. Tom Grasty: There are, as I like to say, no shortage of online video editing platforms, online video editors, or social networking sites, even though there are fewer online editors now than eighteen months ago.

Journal 187

Journal USC News Startup 187

Tech Zulu Event

FEBRUARY 17, 2016

Launched in July of 2006, Twitter was a platform that experienced consistent and steady growth for many years. They hit the coveted one million user milestone and within two years a billion tweets had been sent on the platform. In fact, Twitter was one of the first mobile social media platforms. The ROI was solid.

Platform 40

Platform Startup News Content 40

Startup Professionals Musings

FEBRUARY 21, 2011

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Then your apps need to run on the new iPhone platform. Here are a few examples: Marketing specialists. Administrative specialists.

Entrepreneur 89

Entrepreneur Services Product Search Engine Optimization 89

Startup Professionals Musings

AUGUST 13, 2012

Terms like “every customer needs this” and “next generation platform” are far too soft, and should be avoided. This is not the place for a detailed product specification, but an explanation of how and why it works, including a customer-centric quantification of the benefits. Solution and benefits. Focus is the keyword here.

Competition 113

Competition Metrics Startup Invest 113

Tech Zulu Event

APRIL 1, 2015

Eighty percent of these business owners serve as their own webmasters with Facebook as their primary advertising platform. Traditional brick and mortar stores might say, “We don’t need likes and shares, we need customers.” Focus on customers. Social media is a favorite among small business owners.

Guide 40

Guide Social Media Content Advertising 40

socalTECH

JUNE 27, 2011

To do that, the firm has combined the world of social networking and personal finance with its newly launched service. Part of our advertising, is we are sending people checks in the mail for $25, or $50. Ultimately, we expect those to be ad-funded by different advertisers involved in our platform.

Startup 197

Startup Ideas Southern California Social Network 197

Startup Professionals Musings

MAY 13, 2011

Terms like “every customer needs this” and “next generation platform” are far too soft, and should be avoided. This is not the place for a detailed product specification, but an explanation of how and why it works, including a customer-centric quantification of the benefits. Solution and benefits. Focus is the keyword here.

Competition 116

Competition Metrics Startup Sales 116

socalTECH

AUGUST 20, 2009

Sherry Gunther: MyMiniPeeps.com is a unique, online community for kids ages 6-13, which is both a social networking community as well as a game site. As I watched my kids' eyeballs move over, as well as looked at the research data and advertising data which saw TV's share shrinking, I started looking into new media.

Media 150

Media Tech Coast Angels Social Network Content 150

socalTECH

SEPTEMBER 17, 2008

You're also able to simply move conversations from platform to platform. What kind of customers you are targeting with the service? We're advertising supported, what a lot call a premium/freemium service. That sounds a lot like Meebo, but what we've done is combine interoperable IM with email.

Email 113

Email Yahoo Startup Google 113

socalTECH

APRIL 28, 2010

We thought about where else we could apply it to, and thought about the various social networking services, and specifically, Twitter. Some of our most important customers and targets are device manufacturers and big brands, who are trying to differentiate themselves on mobile devices. Dave Waldman: Right now, it's free.

Email 185

Email Startup Mobile Ideas 185

Tech Zulu Event

APRIL 1, 2013

Following graduate school, he worked in Film Finance and Sales at CAA, Creative Development at Vuguru (Michael Eisner’s multi-platform studio), and Content Partnerships at Blip Networks. And our network of filmmaker and entertainment industry colleagues allow us to recruit top teachers who are leaders in the web world.

Web 93

Web USC Course Guide 93