Startup Professionals Musings

JUNE 12, 2021

If you are the first to deliver this, your startup might be the next Google! If you add the next generation of natural language processing (NLP), you will be able to ask Google Voice Search or Apple Siri the questions right through your smart phone. Of course, many are still fighting it as well, due to privacy concerns.

Web 152

Web Entrepreneur Software Review Google 152

socalTECH

FEBRUARY 13, 2009

Yesterday, Google announced that it was shutting down its Google Audio efforts--the search engine giant's efforts to try to sell radio advertising. What are your thoughts on the Google announcement? Dave Newmark: I think it goes to the fact that any marketplace needs to have a win. Broadcast isn't like that.

Google 124

Google Advertising Media Startup 124

Tech Zulu Event

OCTOBER 17, 2012

It is a platform that allows anyone who offers a service to advertise it for free – we promote this profile on the most popular social networks such as Twitter , Facebook, Google Plus, Pinterest, Stumbleupon and many more. Where does someone who is starting a hairdressers advertise their business? What is ProfileTree?

Advertising 79

Advertising Services Social Network Startup 79

socalTECH

OCTOBER 13, 2009

Gil Elbaz , one of the co-founders of Applied Semantics --the firm that developed the technology behind Google's AdSense--has launched a new startup, Factual. Factual said its products are being used by such companies as Demand Media and its Livestrong.com site. It was acquired by Google with pre-IPO stock in 2003. READ MORE>>.

Startup 157

Startup Southern California Google Demand 157

socalTECH

JULY 6, 2011

In a sign that demand for employees from Southern California technology firms is on the rise, two, separate announcements Wednesday from local companies indicates that hiring demand at local companies is up, and companies are again scrambling to fill positions.

Southern California 160

Southern California Westlake Village MyLife Technology 160

Startup Professionals Musings

JANUARY 24, 2020

We don’t hear about the remaining several million apps that are mostly free, and garnering only trivial revenue through advertising. Cultivate a preferred relationship with Apple, Amazon, Facebook, Microsoft, and Google to ensure the best possible placement of your offering. Compensate for low profit by aiming for maximum reach.

Mobile 126

Mobile Develop Development Platform 126

socalTECH

JULY 7, 2010

Demand Media / Richard Rosenblatt / Los Angeles - Rosenblatt's last big win: MySpace, where he was Chairman, brokering its sale to News Corp. Getting lots of notice--and controversy--at Demand Media for its use of writers to create content specifically to attract web traffic. which he sold to AOL.

Southern California 228

Southern California Entrepreneur SoCal Mahalo 228

Startup Professionals Musings

APRIL 11, 2022

Many businesses these days serve both paying and non-paying customers, such as Google and Facebook, who count on millions of non-paying users to attract advertisers, who really pay the bill. Investors will demand clear channel definitions. Valid customer segments must be quantified for every opportunity. Value propositions.

Funding 133

Funding Activity Customer Custom 133

socalTECH

NOVEMBER 9, 2012

Demand Media. Demand Media consistently popped up near number one in the list of "companies to work for" from our readers. Los Angeles has a strong online advertising industry, and Rubicon Project is one of the companies we heard has been doing well and. The now-public. Rubicon Project. is a good place for employees.

Technical Review 279

Technical Review Company Companies Southern California 279

socalTECH

JANUARY 14, 2011

Its primary goal is to focus on identifying what is truly driving demand, analytically, so that our customers can optimize their activities. The client demand we are seeing as we have married our analytics with Jovian's engineering is staggering. Advertisers are known for their creative focus, not focus on analytics.

Social Media 235

Social Media Demand Activity Marketing 235

socalTECH

DECEMBER 15, 2010

Among one of the fastest growing industries--despite what has been a stagnant economy--is Internet advertising, which has continued to grow strongly over the past two years. For today's interview, we spoke with Tim Cadogan , CEO of OpenX, to hear more about the firm's growth on the strength of Internet advertising, and what the firm is up to.

OpenX 242

OpenX Advertising Yahoo Pasadena 242

socalTECH

OCTOBER 21, 2009

Gil is one of the founders of Applied Semantics, the firm acquired by Google for its AdSense technology. In your launch you mention that Demand Media and others are using the platform. In the case of Demand Media, they looked at us to be a host for their data within the health vertical. How does that work?

Startup 190

Startup Google S3 Platform 190

Startup Professionals Musings

APRIL 20, 2020

Most small businesses I advise still rely on traditional advertising models, assuming they can create enough media “noise” to get customers attention and sway them. Implicit permission occurs when an individual contacts your brand first, such as through a Google search. You now need a personal context in your marketing to get results.

Marketing 130

Marketing Technical Advisors Social Media Media 130

socalTECH

MARCH 6, 2013

We caught up with co-founder and CEO Joey Flores to learn more about the service, plus hear more about the new on-demand service and the challenges it is trying to help musicians and labels deal with in the age of Internet streaming. But, since it was radio style, on-demand was something we didn't allow. What is Earbits?

Demand 166

Demand Startup Platform Sites 166

Startup Professionals Musings

OCTOBER 9, 2015

We don’t hear about the remaining three million apps that are mostly free, and garnering only trivial revenue through advertising. Cultivate a preferred relationship with Apple, Amazon, Facebook, Microsoft, and Google to ensure the best possible placement of your offering. Port every app to all the popular platforms – IOS and Android.

Startup 98

Startup Platform Pricing Netflix 98

socalTECH

JUNE 8, 2011

We actually built that about a year and a half ago, and are bringing that back due to overwhelming demand. In the meantime, Groupon came along, and our media customers started to lose advertising. We learned that Groupon was taking their advertisers. We also mail checks to the advertisers every day, to make sure people get paid.

Platform 263

Platform Training Software Review Advertising 263

Startup Professionals Musings

MARCH 24, 2013

If you are the first to deliver this, your startup might be the next Google! If you add the next generation of natural language processing (NLP), you will be able to ask Google Voice Search or Apple Siri the questions right through your smart phone. Google Voice Search is a tiny step in that direction.

Web 98

Web Entrepreneur Software Review Google 98

socalTECH

MARCH 20, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on. We Create Demand for California's Technology Companies. Advertisers. startups from around the globe to grace the stage in front of Valley VCs, Google, Microsoft, Amazon, Salesforce, Vmware and more. They include: Sponsors. Technology.

Rustic Canyon 100

Rustic Canyon Southern California Technology Council High Tech 100

Startup Professionals Musings

JULY 13, 2019

Many businesses these days serve both paying and non-paying customers, such as Google and Facebook, who count on millions of non-paying users to attract advertisers, who really pay the bill. Investors will demand clear channel definitions. Valid customer segments must be quantified for every opportunity. Value propositions.

Activity 100

Activity Customer Custom Resource 100

Startup Professionals Musings

FEBRUARY 1, 2019

Position your products as delivery for on-demand services. Use personized smart advertising to target your customers. Today online advertising technology can target individual customers, based on location, personal interests, and past purchasing behavior, as well as age and gender.

Social Media 73

Social Media Customer Custom Mobile 73

Tech Zulu Event

DECEMBER 29, 2011

As customers shift online, retailers have no choice, to not only follow suit, but to adapt to their changing demands. Consumers demand an exact product suited to our exact needs and this time we do not want to be told what this is. As the consumer still needs a nudge towards what they may need, increasing online advertising into 13.7

Customer 74

Customer Custom Advertising Demand 74

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.

Marketing 209

Marketing Advertising Paid Search Startup 209

socalTECH

MARCH 27, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. We Create Demand for California's Technology Companies. Advertisers. Tags: socaltech advertising sponsor. Interesting in reaching Southern California's high tech industry? Technology.

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

socalTECH

NOVEMBER 15, 2010

Last week, Los Angeles-based Datapop (www.datapop.com) announced a Series A funding for the startup, which is developing search advertising products which better tune ads to improve click throughs. We want to scale out our platforms to meet marketer demand, and build our platform to scale. Search Marketing.

Yahoo 171

Yahoo Platform Advertising Startup 171

socalTECH

OCTOBER 17, 2017

In order to bring our product to market, rather than to try go into direct selling ourselves, or trying to create a market by advertising--which we didn't have the money to do--we started cold calling Novell resellers. There are none of those resellers for Amazon Web Services or Google. That brings us to Microsoft.

Startup 113

Startup Canoga Park Email Google 113

Tech Zulu Event

DECEMBER 26, 2011

As customers shift online, retailers have no choice, to not only follow suit, but to adapt to their changing demands. Consumers demand an exact product suited to our exact needs and this time we do not want to be told what this is. As the consumer still needs a nudge towards what they may need, increasing online advertising into 13.7

Customer 72

Customer Custom Demand Advertising 72

Both Sides of the Table

JANUARY 12, 2014

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. This industry is so mature now that the cat-and-mouse game between companies and Google has gotten sophisticated. Rebelling is simply a form of snobbery.

Marketing 379

Marketing Startup SEM SEO 379

Tech Zulu Event

JANUARY 19, 2013

If you missed out on the keynotes live we have all of them for you on demand. Under her leadership, Technorati Media has become a profitable integrated online media company with an advertising network, social rich media technology platform, and the internet’s largest blog directory.

Social Media 72

Social Media Media Blogging Platform 72

Tech Zulu Event

JUNE 11, 2013

ABC Family, Fox, Universal Music, Google, Facebook, Demand Media, MyLife, Riot Games, DFJ Frontier, Rustic Canyon, GRP Partners, Siemer and Associates, Marketshare, Saatchi Online, OMD, Ignited, Rubicon Project, Smashbox Cosmetics, NFL, UCLA, USC, and dozens of start-ups. Opening Party hosted by Demand Media with KCRW at the Viceroy.

GRP Partners 88

GRP Partners MyLife Dollar Shave Club Santa Monica 88

socalTECH

FEBRUARY 15, 2019

There's lots of noise in the on-demand tutoring space, especially connecting people virtually, however, in my experience, it's in the best interest of consumers to get in-person, local tutoring. If you look at the other players, I believe, on-demand tutors will never exist. What is HeyTutor? Here's the reason why.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

socalTECH

FEBRUARY 24, 2010

At the end of the day, what we do is create demand and pass that in the form of a lead to someone. It's an extremely valuable service, and we're paid through various commercial relationships--Google AdSense, major affiliate networks, or direct relationships with individual brands and retailers. Demand has done a good job of that.

Content 165

Content Demand Sites Media 165

Tech Zulu Event

JANUARY 26, 2016

For the VPN industry specifically, we will see a lot of new providers as the barrier to entry is extremely low, and demand is high. I suspect that the merged offerings from large vendors (Microsoft, Google) will get better, but that upstarts will be desired for cross platform capability.

Commerce 40

Commerce Mobile Technical Review Google 40

Both Sides of the Table

JULY 1, 2010

A demand side advertising platform which allows advertisers to bid on individual ad impressions in real time, based on the site and who would see it. Competitors: Google (Invite Media) , MediaMath , X+1. -Based in San Francisco with 13 employees, CEO Zach Coelius. -A

Zag 248

Zag Truecar Venture Capital CarsDirect 248

socalTECH

MARCH 3, 2011

David Aronchick: The net of our jobs is really harnessing the demand. About one quarter of all of the searches on Google are for entertainment related content, and studios are not playing into that at all. Our job is to help capture some of that demand. We're going out there, and harnessing that.

Redpoint 201

Redpoint Startup Content .Net 201

Startup Professionals Musings

JULY 9, 2017

Many businesses these days serve both paying and non-paying customers, such as Google and Facebook, who count on millions of non-paying users to attract advertisers, who really pay the bill. Investors will demand clear channel definitions. Valid customer segments must be quantified for every opportunity. Value propositions.

Funding 57

Funding Startup Activity Customer 57

socalTECH

MAY 23, 2017

Usually, it's someone with just curiosity about the app, and the advertisers will pay several dollars for that download, only to have the user just delete the app, without having ever played it or even gotten through a tutorial. To a man, they tell us it's the best advertising unit they've ever seen in their life. That's number two.

Startup 113

Startup Southern California UCLA Technical Review 113

Startup Professionals Musings

JULY 2, 2010

Even the veritable YouTube doesn’t seem to be bearing as much fruit as Google clearly thought it could when it paid $1.65 Their revenue from advertising may approach one billion dollars this year, with most consumed by bandwidth and associated costs, YouTube isn’t even profitable yet. billion for the site in 2006.

Hulu 84

Hulu Social Network Blogging Netflix 84