article thumbnail

Catching Up With Joanne Bradford, Demand Media

socalTECH

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays? For Legalzoom, it's a very different model.

Demand 240
article thumbnail

8 Tactics To Make Service Your Competitive Advantage

Startup Professionals Musings

Train them fully, give them authority, make them accountable, and tie their pay to customer satisfaction. Train and coach continuously. Companies with great service routinely spend 3% to 5% of salaries training team members – experienced as well as new. Know your customers intimately.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

8 Keys To Attracting More Talent Than The Competition

Startup Professionals Musings

You need a faster and more flexible on-demand hiring strategy, based on the current gig-economy of remote freelancers, contract personnel, and specialists. Freelancers and consultants have to demonstrate results, without training and mentoring, so they can help you more quickly and probably at a lower total cost.

article thumbnail

8 Initiatives To Heighten Your Customer’s Experience

Startup Professionals Musings

Train them fully, give them authority, make them accountable, and tie their pay to customer satisfaction. Train and coach continuously. Companies with great service routinely spend 3% to 5% of salaries training team members – experienced as well as new. Know your customers intimately.

Startup 154
article thumbnail

HelloTech: On Demand, In-Home Tech Support Via College Students Near You

socalTECH

Los Angeles-based HelloTech (www.hellotech.com) wants to be the service that you refer all of your friends and family to, instead--by offering up low cost, on-demand, in-home technical support. First and foremost, it's an on-demand, in -home technical support service. How does HelloTech work?

Demand 100
article thumbnail

Hero Conf Los Angeles [ LOS ANGELES ]

Tech.Co

Hero Conf is hosted by the experts behind PPC Hero and is an event tailor-made for digital advertising pros ready to discuss tactics and actionable ideas to implement within their accounts.

article thumbnail

Two Models for Digital Advertising Sales – Enterprise Software and the Travel Industry

Frank Addante

Unlike digital advertising, the primary goal in enterprise software is to get someone else to sell your product. To sell enterprise software, sales employees are trained to sell through channels. In digital advertising, we have it backwards. Selling enterprise software is completely different than selling digital ads.