InfoChachkie

JULY 5, 2012

Coull Entrepreneurs Get More Customers. Coull Offers Advertisers Video Skimlinks. <JG Skimlinks has proven effective for thousands of publishers (including, for a time, Pinterest), because its frictionless, self-serve platform automatically generates revenue from previously existing online content.

Customer 133

Customer Custom Entrepreneur Advertising 133

Both Sides of the Table

OCTOBER 4, 2009

Many entrepreneurs who start technology companies are product people, technologists or savvy business people who worked previously for a larger company. Most start-up entrepreneurs have little or no sales experience. This is the easiest one for most entrepreneurs. But most good entrepreneurs do this naturally.

Sales 319

Sales Startup Platform Tips 319

Tech.Co

DECEMBER 29, 2023

While the market isn't short of spritely, innovative entrepreneurs, harsh economic headwinds combined with a pullback in investor spending have made it harder than ever for budding businesses to break through. Calendly Calendly is an online scheduling platform popular among business and personal users.

Startup 213

Startup Generative AI Newsletter Tool 213

socalTECH

FEBRUARY 25, 2014

Ventura-based The Trade Desk , the real time, demand-side advertising platform developer led by Jeff Green, has raised $20M in a Series B funding, the company said today. The Trade Desk develops online advertising technology used to manage display, social, and video advertising campaigns. READ MORE>>.

Ventura 190

Ventura Advertising Demand Platform 190

Both Sides of the Table

FEBRUARY 7, 2011

Equally, I encouraged entrepreneurs to spend time getting to know their future VCs early because getting a feel for your chemistry is far more important than how the VC is ranked in some survey. Equally, I encouraged entrepreneurs to thoroughly reference check their VCs – you’ll learn much more from this than anything else.

Entrepreneur 330

Entrepreneur Marketing Venture Capital Hulu 330

socalTECH

JUNE 8, 2011

It's the biggest portion of our revenues at our company, and our clients include the Buffalo News, Pittsburgh Post Gazette, JDate, Spark network, and many entrepreneurs. They are using DealCurrent as the deal platform for all of their clients. So, we took that contest and crowdsourcing platform, and started ArtisticHub.

Platform 263

Platform Training Software Review Advertising 263

Tech Zulu Event

OCTOBER 17, 2012

It is a platform that allows anyone who offers a service to advertise it for free – we promote this profile on the most popular social networks such as Twitter , Facebook, Google Plus, Pinterest, Stumbleupon and many more. Where does someone who is starting a hairdressers advertise their business? What is ProfileTree?

Advertising 79

Advertising Services Social Network Startup 79

Startup Professionals Musings

OCTOBER 2, 2013

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Spend your time and money on other platforms. Pick the right platform for your business. Within each of the platform categories defined above, there is a right one and a wrong one for your audience.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Startup Professionals Musings

OCTOBER 18, 2015

If you think you are the perfect fit for the entrepreneur lifestyle, but you’re not yet sure if you’re ready to start your own, then I recommend that you take a job with an existing startup first to validate the culture realities against your dream. Hang out where entrepreneurs meet. Explore investor websites and conferences.

Sample 101

Sample Entrepreneur Technical Review Startup 101

socalTECH

OCTOBER 6, 2017

Combining that with my previous experience, which was in the platform and SaaS market, and sports, was really a home run. I wound down my old company, and spun up Hopscotch, to build a better platform that could be used by not just the biggest operators, but everyone. We split that advertising revenue with our partners.

Mobile 162

Mobile Platform El Segundo UCLA 162

Startup Professionals Musings

JANUARY 24, 2020

One of the quickest ways to become an entrepreneur these days is to develop and publish a smartphone app. We don’t hear about the remaining several million apps that are mostly free, and garnering only trivial revenue through advertising. After this connection, you need not share the 30% of all revenue collected by the store platform.

Mobile 126

Mobile Develop Development Platform 126

socalTECH

JUNE 25, 2013

Apparently, that push comes thanks to another, local startup-- Convertro , which said today that Dollar Shave Club has been using its platform to measure its ad campaign effectiveness, including the effectiveness of those TV ads for Dollar Shave Club.

Dollar Shave Club 171

Dollar Shave Club Advertising Media Design 171

Startup Professionals Musings

FEBRUARY 26, 2017

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? For the new platforms and all the rest, that’s where tracking and testing comes in.

Social Media 59

Social Media Media Entrepreneur Platform 59

socalTECH

JANUARY 31, 2013

Will all that activity help create the next big technology, advertising, gaming, or e-commerce startup? Standing room only crowd at StartEngine). Much of the focus is on absorbing that energy, the enthusiasm of the startup community here has created over the last few years. It's unclear.

Startup 256

Startup Commerce Santa Monica Mentor 256

TechCrunch LA

SEPTEMBER 7, 2021

“They demonstrate best-in-class expertise with Facebook and Google paid ad platforms. DTC entrepreneurs are more focused on immediate impact, because if they’re not selling product, there’s no large brand propping them up. If the entrepreneur has trouble answering this, it’s not going to work.

Commerce 211

Commerce Content Marketing Startup 211

socalTECH

APRIL 30, 2013

Yet, it seems like there''s no easy way to specifically advertise on those games, or a way for those game developers to monetize that audience. However, Mobigirl Media (www.mobigirlmedia.com), a new mobile advertising network, is looking to change that by specifically creating an ad network focused on girls.

Mobile 208

Mobile Networking Media Advertising 208

socalTECH

AUGUST 14, 2014

Vadio , the developer of a platform which helps match music videos and ads with streaming music , said Thursday that it has raised $2M in a seed funding round, which included Mucker Capital, Amplify.LA, as well as other LA investors. READ MORE>>.

Capital 138

Capital Funding Seed Funding Incubator 138

Startup Professionals Musings

NOVEMBER 20, 2022

As a startup advisor, I see too many entrepreneurs get distracted by technology or their favorite cause, and then wonder why they can’t find an investor, attract customers, or build a long-term business. Value to second-order customer advertisers is key. Digital platforms create network effects that multiply customer value.

Customer 103

Customer Custom Competition Netflix 103

Startup Professionals Musings

JULY 7, 2013

Many aspiring entrepreneurs are looking to the Internet as an opportunity to get rich quick, instead of a place where you can start a business you love, for very little capital and minimal technical expertise. Remember, being an entrepreneur is a lifestyle, one that requires constant learning and problem solving, and that’s half the fun.

Entrepreneur 105

Entrepreneur Startup Technical Review Case Study 105

socalTECH

NOVEMBER 14, 2019

The challenge a lot of those businesses have, is likely have built their sites and are using a lot of different software-as-a-service platforms. Maybe they might be using a platform like Shopify to sell their products and power their website, and they might use Facebook for advertising, and maybe they're using paid search with Google.

Startup 113

Startup Platform Commerce San Diego 113

InfoChachkie

APRIL 28, 2011

Many entrepreneurs encounter a similar dilemma. Thus, entrepreneurs must decide when to stop listening to the Sirens’ song of a quick buck and position their company to take advantage of long-term, sustainable business models. However, in the long run, entrepreneurs always benefit from delivering Maximum Utility for a fair price.

Entrepreneur 225

Entrepreneur SaaS Pricing Cloud Computing 225

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. Do you have any words of caution or advice for entrepreneurs who attempt to “Get Their Band Back Together”? You’re right.

Marketing 209

Marketing Advertising Paid Search Startup 209

socalTECH

DECEMBER 16, 2009

So, it was interesting to speak with Sean Rad , founder of Twitter advertising firm Ad.ly (www.ad.ly), on how his firm is looking to help users make money from the service, even if Twitter isn't. With Ad.ly, any Twitter user--ranging from your average Joe to a celebrity, can send a tweet on behalf of an advertiser, and get paid for doing so.

Advertising 189

Advertising Content Startup Social Network 189

socalTECH

MARCH 20, 2015

Ross Weber: ClickTripz is an advertising platform for travel advertisers. What''s different about your platform that more general advertising platforms? Ross Weber: We''re not here to replace ad platforms like Google Adsense. ross weber clicktripz travel advertising publisher interview entrepreneur'

Advertising 100

Advertising Startup Software Review Platform 100

socalTECH

APRIL 4, 2011

For today's interview, we caught up with Clark Landry , the chairman of GraphEffect (www.grapheffect.com), a Santa Monica company which is helping other companies to hone their advertising on Facebook. Landry is a serial entrepreneur, and active investor, having been co-founder of TagWorld. Thanks for the time today!

Advertising 198

Advertising Startup Santa Monica Social Network 198

Startup Professionals Musings

JUNE 18, 2011

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Spend your time and money on other platforms. Pick the right platform for your business. Within each of the platform categories defined above, there is a right one and a wrong one for your audience.

Social Media 93

Social Media Media Entrepreneur Platform 93

SoCal CTO

NOVEMBER 10, 2009

He has a really interesting background as a product manager and now an entrepreneur. We are creating a platform that enables users to play instant games and apps directly on the computer desktop. This time I'm getting to know Mark Geller ( LinkedIn , @markgeller ). Tell me a bit about your background. What are you working on now?

Product 150

Product Entrepreneur Social Media Google 150

Startup Professionals Musings

OCTOBER 22, 2021

Many aspiring entrepreneurs are looking to the Internet as an opportunity to get rich quick, instead of a place where you can start a business you love, for very little capital and minimal technical expertise. Remember, being an entrepreneur is a lifestyle, one that requires constant learning and problem solving, and that’s half the fun.

Technical Review 124

Technical Review Case Study Software Review Startup 124

Tech.Co

NOVEMBER 23, 2015

These alternative platforms have, in turn, grabbed the attention of entrepreneurs who recognize the market vertical isn’t shrinking anytime soon. Not only that, they’ve started launching their own companies and platforms that tout innovative ways to help millenials get in on the action.

Help 97

Help Pepperdine Social Media Advertising 97

socalTECH

AUGUST 31, 2009

Hamet is now helping True Ventures look at investments in Southern California, and we thought it would be worthwhile to talk to him about the firm's new interest here, his role, plus his insights into where the advertising industry is now. Hamet Watt: NextMedium was acquired by the Steelbergs, the founders of several successful ad platforms.

Southern California 164

Southern California Venture Capital Advertising Entrepreneur 164

socalTECH

AUGUST 8, 2018

Is there a way you can make direct mail perform more like digital advertising channels? Dave Fink: Postie is a building a technology platform with a mission of making direct mail marketing behave as easily and dynamically as your favorite, programmatic channels. We think that's really important. Both of us are purely digital.

CTO Hire 100

CTO Hire Artificial Inteligence Technical Review Marketing 100

Tech.Co

OCTOBER 28, 2020

The two platforms are both huge in their respective markets: By connecting TikTok's audience with small businesses online everywhere, this team-up could offer a lifeline to business owners amid a rocky economy. The platforms will add additional ecommerce features down the line, though they're a little vague on what those will be.

Help 150

Help Platform Startup Social Media 150

Startup Professionals Musings

FEBRUARY 23, 2020

As a startup advisor, I see too many entrepreneurs get distracted by technology or their favorite cause, and then wonder why they can’t find an investor, attract customers, or build a long-term business. Value to second-order customer advertisers is key. Digital platforms create network effects that multiply customer value.

Marketing 124

Marketing Customer Custom Competition 124

socalTECH

FEBRUARY 18, 2011

Deena Varshavskaya: Wanelo--from Want-Need-Love-- is a community platform for shopping. Deena Varshavskaya: I was thinking about alternatives to advertising, because I think advertising just fails to deliver relevance. Deena Varshavskaya: I'm an entrepreneur. What is Wanelo? What's the story behind the company?

Technical Review 200

Technical Review Sites Advertising Design 200

socalTECH

DECEMBER 11, 2018

And, if you're a social platform, is there a way to monetize all that activity happening on your service? Jordan Glazier: Wildfire has developed a platform for monetizing social messaging. It's almost like native advertising, which recognizes an article mention is a hotel and turning it into a link. How does this work?

San Diego 159

San Diego Social Media Commerce Snapchat 159

socalTECH

JANUARY 8, 2020

Bill Curtis: It's by far the most exciting platform right now. In our current case, we realized that radio is seeing channel and platform flipping like never before, websites are calling a three second view of an ad an impression, and the bounce rates for websites so high, it's kind of embarrassing. It ends up being good for both.

Media 150

Media Report Advertising Content 150

Startup Professionals Musings

MARCH 24, 2013

A bigger step is a recent personal assistant startup, Maluuba , an Android-based Siri competitor, who just unveiled a new platform to provide app developers with a natural language processing API. Just think of the fertile ground all this opens for startups!

Web 98

Web Entrepreneur Software Review Google 98