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Facebook’s Biggest Mistake?

InfoChachkie

The following guest post is from Molly Greathouse, a blogger for RingRevenue. RingRevenue's unique technology allows online and offline advertisers and publishers to consistently increase revenues from mobile, print, search and email campaigns by tracking the phone calls generated by such ads.

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Holy Viral Attribution, Batman! Why Social Gets to Win

InfoChachkie

The following guest post comes from the blog of GraphEffect. James’ speech carefully tracks the progress of social advertising or lack thereof through the six movies in the Batman franchise released during his lifetime. I an investor in GraphEffect via Rincon Venture Partners. You can watch the whole video here.

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Heritage Brands: How Brands With a History Use Social Media to Tell Their Story [Live]

Tech Zulu Event

In this event, guests will learn how heritage brands today are using social media to reinforce their brand positioning and messaging in order to connect with their consumers, audience, and community. The post Heritage Brands: How Brands With a History Use Social Media to Tell Their Story [Live] appeared first on TechZulu.

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How to Start a Podcast

Tech.Co

Today, major media prognosticators including market research company Forrester and the Interactive Advertising Bureau foresee podcasting as the next billion-dollar media market , with a report from the latter saying that one-billion-dollar mark could be surpassed as soon as 2021. The post How to Start a Podcast appeared first on Tech.co.

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How This Entrepreneur Raised $28,000 Using Airbnb to Fund Her Startup

Both Sides of the Table

Instead of doing guest posts on TechCrunch or speaking at startup conferences, Tracy became a regular contributor on wedding and women’s lifestyle blogs. If you haven’t read my blog posts on why Tracy chose the right strategy it’s worth a read. She became part of the fabric of her community.

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Want To Trip Out? This Entrepreneur Can Hook You Up

InfoChachkie

Then we started advertising and getting media attention. Also, advertising in print media just doesn''t have the ROI that it once did. Whether our presence is print advertising or we are featured in a story, print just doesn''t sell like it used to. The post Want To Trip Out? Share and Enjoy. Interview'

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Famous Old Commercials Get Reinvented in Google’s Project Re:Brief

Tech Zulu Event

Guest article by Hannah Murphy of BlueFirePR. Execs at Google had imagined that interactive technology would open up new possibilities in advertising, so they decided to prime the pump with Project Re:Brief. The project urged advertisers to come up with ads that weren’t even thinkable, much less possible, in pre-Internet days.

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