socalTECH

OCTOBER 29, 2013

Santa Monica-based Convertro , the developer of marketing analytics software headed by startup veteran Jeff Zwelling, has bolstered its executive talent base today, announcing the hiring of new new VPs. convertro executive marketing analytics attribution saas software' READ MORE>>.

Santa Monica 153

Santa Monica SaaS Advertising Software 153

Tech.Co

DECEMBER 29, 2023

To top it all off, the AI startup recently partnered up with Getty Images, one of the largest repositories of paid stock imagery, to develop a new generative AI model ‘Runway’ geared towards the film and advertising industries. Brightwheel is a SaaS childcare management solution that provides technology to preschools.

Startup 210

Startup Generative AI Newsletter Tool 210

TechEmpower

NOVEMBER 13, 2023

It means wasted advertising spend and lost goodwill. To get to what’s right for you, you need a tech partner with a deep understanding of your business needs, software development experience, data engineering skills and AI expertise. cto , infotech , innovation , product , project , saas

Generative AI 295

Generative AI Artificial Inteligence TechEmpower Tips 295

socalTECH

NOVEMBER 3, 2009

Woodland Hills-based FatTail , a developer of software for managing online advertising for web publishers, announced today that it has launched a new, self-serve display ad selling system called PageGage Direct. Tags: fattail software advertising self service saas pagegage direct. READ MORE>>. READ MORE>>.

Woodland Hills 140

Woodland Hills SaaS Advertising Web 140

socalTECH

MARCH 16, 2017

Managing Directors: Tx Zhuo and Eva Ho Investment interests: Data, artificial intelligence-enabled technologies, and automation being applied to enterprise software, financial services, marketplace, and digital health. Fund size: $40M. HashTagOne. hashtagone.com. Fund size: $20M. Greycroft Ventures. greycroft.com. www.amplify.la.

Southern California 138

Southern California Artificial Inteligence Funding SoCal 138

SoCal Tech Calendar

JUNE 9, 2016

Santa Barbara-based Impact Radius , which develops digital marketing and affiliate marketing software, has raised $30M in a funding round, according to the company. The funding came from Silversmith Capital partners.

Software 100

Software Marketing Ticketmaster Santa Barbara 100

socalTECH

JUNE 29, 2017

Investment interests: Consumer Internet, eCommerce, enterprise software, cloud computing, financial technology, advertising technology. Fund size: $250M growth fund Los Angeles Partners: Dana Settle, Mark Terbeek, Dylan Pearce, Paul Bricault, Jon Goldman. Section 32. www.section32.com. Fund size: $230M fund. Fund size: $40M.

Southern California 178

Southern California Venture Capital Artificial Inteligence Capital 178

socalTECH

DECEMBER 26, 2012

Definitely Software as a Service (SAAS). We are going to see a real explosion in companies offering software for a subscription price. SAAS is here to stay. Following that, I think mobile advertisement technologies. I think it's going to be the next great revolution in advertising. READ MORE>>.

Southern California 168

Southern California High Tech SaaS Social Media 168

socalTECH

MARCH 11, 2019

Los Angeles-based private equity investor K1 Investment Management has acquired Digital Pharmacist , a software development firm which helps pharmacists manage refill reminders and other marketing. The deal was worth $125M. READ MORE>>.

Invest 113

Invest Newsletter Social Media Equity 113

socalTECH

FEBRUARY 18, 2009

Los Angeles-based CrownPeak , a developer of software-as-a-service for web site management, announced this morning that the firm has launched a new product targeted at landing page management. The company also said that online marketing and design firm Imagistic is also using the software. READ MORE>>.

Product 100

Product SaaS Advertising Software 100

SoCal Delicious

NOVEMBER 16, 2012

marketing, and not enough of the traditional, software-and-algorithm intensive startups you'd expect to see in Silicon Valley. We've identified ten of the more technically interesting companies working on software in Southern California, using our unscientific, unproven, and undoubtedly biased informal polling.

Southern California 66

Southern California Software Artificial Inteligence Company 66

TechCrunch LA

AUGUST 15, 2018

Daniel Kim and Jay Lee, the two founders of AuditBoard , a Los Angeles-based provider of a risk and compliance software service for large businesses, grew up middle school friends in Cerritos, Calif. I couldn’t believe there wasn’t a software for compliance and risk,” Lee said.

Startup 155

Startup Cerritos Los Angeles IBM 155

socalTECH

APRIL 30, 2018

For this morning's interview, we caught up with Elizabeth Cholawsky , the new CEO of Santa Barbara-based HG Data (www.hgdata.com), which develops software which helps marketers and salespeople understand the "technology stack" of their potential customers and prospects. How'd you end up at HG Data?

Santa Barbara 113

Santa Barbara High Tech Outsource Development Startup 113

socalTECH

FEBRUARY 21, 2012

In a move which significantly broadens its market focus, Santa Ana-based RealPractice said Tuesday that it has launched a new, automated marketing software called ReplyWise.

Marketing 178

Marketing Product Social Media Advertising 178

socalTECH

OCTOBER 6, 2017

Hopscotch, led by Laurence Sotsky , has built software which enables sports teams, venues, and others to rapidly create mobile apps for their fans. Laurence Sotsky: I've been working in the software-as-a-service space for some time, in medium-sized, venture capital backed companies.

Mobile 162

Mobile Platform El Segundo UCLA 162

socalTECH

NOVEMBER 15, 2012

Central Desktop's SocialBridge software helps advertising, digital and creative agencies manage tasks, share files and video, manage Gantt charts, and more. Central Desktop said the new Moodboards feature is in limited release, and will be available more widely to customers in the next several weeks.

Ideas 187

Ideas Advertising Los Angeles Tool 187

socalTECH

NOVEMBER 10, 2011

Huntington Beach-based Anymeeting , the free web conferencing and webinar service headed by Costin Tuculescu, and backed by the Tech Coast Angels, Pasadena Angels and Maverick Angels, reports today that it has added a new, ad-free version of the software aimed at small business users. The firm said the new, paid feature will cost $17.99

Tech Coast Angels 162

Tech Coast Angels Pasadena Angels Pasadena Web 162

InfoChachkie

APRIL 28, 2011

In order to create a SaaS platform which acts as the “last mile” to public clouds, RightScale began operations by providing consulting services to companies who wanted to access Amazon’s EC3 services. As with many emerging markets, the Facebook advertising ecosystem is relatively inefficient. 9 Women And A Baby.

Entrepreneur 225

Entrepreneur SaaS Pricing Cloud Computing 225

socalTECH

JULY 8, 2009

Los Angeles-based Ace Metrix (www.acemetrix.com) launched its software-as-a-service, TV advertising rating service last month, and we spoke with the firm's CEO and co-founder, Steve Goldman, recently to learn more about the firm. Steve Goldman: Our Ace Scores are an overall score of advertising creative effectiveness.

Advertising 100

Advertising Palomar Startup Customer 100

socalTECH

DECEMBER 30, 2015

Today, we have the thoughts of Jeb Spencer of TVC Capital (www.tvccapital.com), a software focused growth equity fund which just raised a new fund, and has had some great success in the market. Jeb Spencer: For TVC, closing on our new $115 million software focused growth equity fund at the end of last year made for an exciting 2015.

Capital 100

Capital Beverly Hills Artificial Inteligence Equity 100

socalTECH

JULY 16, 2020

Santa Monica-based MomentFeed , which develops software to help multi-location brands manage their reviews, location listings, and much more, says it has rolled out a new product.

Software Review 154

Software Review Santa Monica Technical Review Pricing 154

Tech Zulu Event

JULY 26, 2013

Squabbler’s software as a service (SAAS) platform gives publishers a plug and play technology to drive audience engagement through video and has been garnering a lot of interest from big name publishers like Bravo, the CBC, and Major League Baseball. Watch video metrics, track performance.

Metrics 79

Metrics Platform Content Web 79

Tech Zulu Event

JULY 10, 2015

Advertiser Optimization. Decisive is a Software as a Service (SaaS) platform that uses real time data to enable advertisers to optimize mobile ad creative and targeting based on user engagement. Influencer Targeting.

Class 40

Class Artificial Inteligence AMA Platform 40

Both Sides of the Table

FEBRUARY 7, 2010

My first company launched in 1999 and we were offering a SaaS document management in the cloud (we were called ASPs back then). I didn’t have first-hand experience in document management systems other than as a user and nobody had SaaS experience – the market was too new. I learned the domain lesson myself.

Entrepreneur 267

Entrepreneur Startup SaaS San Diego 267

InfoChachkie

JUNE 2, 2011

Central Desktop was founded in 2005 to provide an easy-to-use, SaaS collaboration solution to the SMB market. However, over the past several years, Central Desktop’s collaboration software has increased in functionality such that it is now a credible competitor to Microsoft’s SharePoint. . "We

Newsletter 213

Newsletter Conference Marketing Advertising 213

socalTECH

NOVEMBER 14, 2019

The challenge a lot of those businesses have, is likely have built their sites and are using a lot of different software-as-a-service platforms. Maybe they might be using a platform like Shopify to sell their products and power their website, and they might use Facebook for advertising, and maybe they're using paid search with Google.

Startup 113

Startup Platform Commerce San Diego 113

socalTECH

JANUARY 14, 2011

For our Friday interview, we thought we'd catch up with Los Angeles-based MarketShare , the Elevation Partners-backed software provider, to hear where the firm is nowadays. Advertisers are known for their creative focus, not focus on analytics. I think we'll see a dramatic escalation of demand for the software this year.

Social Media 235

Social Media Demand Activity Marketing 235

socalTECH

FEBRUARY 8, 2011

Pasadena-based OpenX , the Internet ad server developer, said today that it has launched a new version of its OpenX Enterprise software. OpenX said the updated software includes such features as real-time ad bidding, more control by publishers over ad quality and pricing, new APIs, and other features.

OpenX 215

OpenX Platform Pasadena Pricing 215

socalTECH

JULY 13, 2009

Mark has also been quite active mentoring entrepreneurs, We caught up with Mark to hear about what kinds of investments GRP is looking at nowadays, his view on the software-as-a-service market, and how best to approach him with a pitch. My own background, is I built and sold two software-as-a-service companies. Why do I say that?

GRP Partners 157

GRP Partners Southern California Santa Barbara Rustic Canyon 157

socalTECH

MARCH 22, 2011

Central Desktop, whichi s headed by Isaac Garcia, said its new product offers up a way for marketing, advertising and creative agencies to communicate with their account team and clients, handle digital reviews and approvals, automate work orders, and much more. The firm said the new offering starts at $899 per month.

Marketing 154

Marketing Pasadena Software Review Startup 154

Both Sides of the Table

JANUARY 6, 2014

I’m going through this situation now with the first investment that I ever made as a VC in Invoca – (Inbound voice call), a SaaS marketing automation company. As we’ve ramped up direct sales over the last few years our need to have relationships with the major media & advertising companies has become critical.

Startup 325

Startup Sales Technical Review Software Review 325

socalTECH

OCTOBER 28, 2016

It's the same way that both investors and entrepreneurs used to think about New York with financial technology or advertising, because of the relationship to Madison Avenue and Wall Street. We have companies here from enterprise SaaS to Internet of Things, to the on-demand economy, to virtual and augmented reality, and health care.

Startup 100

Startup Entrepreneur Funding Incubator 100

Tech.Co

MARCH 1, 2018

Advertisers upload their 30 second ads and each time a user watches the ad, they receive $.50. Targeted mobile advertising. After choosing one of their affordable monthly service fee plans, users simply interact with their advertisers. AdWallet (Albuquerque, NM). That’s the concept behind AdWallet. Love Intently (Austin, TX).

Startup 79

Startup Mentor Platform Help 79

SoCal Delicious

AUGUST 28, 2012

Advertise on VentureBeat. Backup Software. Blog Software. CRM Software. Help Desk Software. Monitoring Software. Project Management Software. More Software. Remote Desktop Software. Scheduling Software. SEO Software. Shopping Cart Software. Web Design Software.

Southern California 57

Southern California PHP Technical Review Orange County 57

Xconomy

SEPTEMBER 26, 2016

Tealium, a San-Diego startup that provides online advertising tag management and marketing services for enterprise customers, has raised $35 million in a growth financing deal intended to expand its technology and market reach. Georgian Partners and Bain Capital Ventures, the investment firms that anchored Tealium’s $30.7

Customer 40

Customer Custom San Diego JavaScript 40

Both Sides of the Table

MAY 24, 2021

This is true in consumer but it’s also true in enterprise software. innovated in social media advertising and for a variety of reasons wasn’t ultimately successful and went to zero. Our goal is to produce a $10 billion+ winner and remain the market leader in this SaaS category of AI in Sales & Marketing. The second “exit”?—?Adly?—?innovated

Venture Capital 363

Venture Capital Capital Funding Startup 363

Both Sides of the Table

SEPTEMBER 10, 2010

Brands took out advertisements espousing their “AOL Keyword.&#. My first company was a SaaS software company started in 1999. Our view then (kind of obvious now) was that software would be consumed the way that consumer Internet sites were back then. My first company was a SaaS software company started in 1999.

Web 300

Web HTML SMTP Google 300