Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO). Cost per click (CPC).

Paid Search 90

Paid Search PPC Organization SEO 90

Both Sides of the Table

JANUARY 12, 2014

Yesterday I wrote a post about “ growth hacking ” and why I thought it was wrong that people were hating on the term unnecessarily. Product is simply about defining a physical good or service that would be valued by consumers of the product more than existing alternatives based on functionality, quality and/or price.

Marketing 379

Marketing Startup SEM SEO 379

Both Sides of the Table

AUGUST 23, 2010

I’m no wall flower so when something doesn’t resonate I’m usually pretty vocal about it. He wrote a blog post that always stuck with me about how there are regulars on his blog who hang out there a bit like “Cheers&# just having a chat with a metaphorical beer in hand. really understand it. It’s true.

Blogging 301

Blogging SEO Startup Writing 301

SoCal CTO

NOVEMBER 17, 2009

I roughly know about MakeItWork, but tell me a bit about where you spend your time day-to-day. I have a few meetings with the team, perhaps about the website design, radio show structure, an event we are working on, a sponsorship (perhaps the uniforms for our youth basketball team). I recently posted about SEO for Startups.

Acquisition 170

Acquisition Customer Custom Ideas 170

Startup Professionals Musings

OCTOBER 3, 2010

Search engine marketing is simply buying advertising for your business from Google or another search engine company. This is NOT the same as Search Engine Optimization (SEO). In this context, there are many parameters and concepts you need to understand before you buy advertising: Cost per impression (CPI). Cost per click (CPC).

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Tech Zulu Event

AUGUST 15, 2011

Tony is currently Founder/CEO for Eventify, an LA-based startup creating a venue marketplace, and Visible Factors, an SEO consulting company. and most recently Myspace, where he ran an online marketing team focused on SEO, social media, and paid traffic acquisition. Tony has previously worked for organizations like PayPal, Yahoo!

SEO 85

SEO CTO Coach Conference Social Media 85

socalTECH

FEBRUARY 23, 2009

We spoke with Vince Bianco , the firm's CEO, about the company and its services. Tell us a little bit about Newsforce? What's the story behind Newsforce--how did the company come about? Vince Bianco: The company has been around since 2006, and we started by launching an SEO tool for press releases for professionals.

News 124

News Advertising Press Sites 124

Both Sides of the Table

APRIL 23, 2011

He then worked in consulting which gave him a broad base of business experience working with the newspaper, cable, and advertising industries. Tell us more about Highland Capital (14:30 – 16:30). Tell us more about MetaCafe? (37:00-40:30). Do you agree that Google SEO optimized results for high volume search terms are broken?

Capital 265

Capital Venture Capital Veoh Startup 265

Tech.Co

FEBRUARY 8, 2018

In Gary Vaynerchuk’s new book Crushing It , he begins by talking about his eight-year-old daughter wanting to be a YouTube star. I had a chance to catch up with Gary and talk about the state of entrepreneurship, trends in SEO, and how people can find their voice to start Crushing It. So I think there will be a cleansing.

Startup 70

Startup Search Engine Optimization SEO Tips 70

Tech Zulu Event

NOVEMBER 18, 2011

Typically entrepreneurs doubt themselves because they undervalue their offerings, but it isn’t about creating a product, setting a price and hoping people will buy. Rather than how much you charge, it’s about how the purchase will impact your buyer’s life. What have they written about? Pay Per Click advertising.

Customer 85

Customer Custom Marketing SEO 85

socalTECH

MARCH 20, 2009

Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. We talked with Dan to learn more about Scour, how it started, what he's hoping to do with it, plus learn more about the firm's hiring plans. What's the business model behind the site--it looks like this is advertising driven?

PPC 113

PPC Sherman Oaks Advertising Yahoo 113

Both Sides of the Table

MARCH 25, 2016

If you’re not even spending any time thinking about what your market could be you’re simply being lazy and unprepared. Equally, hoping to unseat TripAdvisor without understand their SEO strengths and how much it would cost to knock them down would be naïve. Let me be very direct. But not doing basic research makes no sense.

Startup 150

Startup Marketing Study SEO 150

socalTECH

APRIL 14, 2010

Lolita was founder of ModernMom.com, which she sold to Richard Rosenblatt's Demand Media last year, and we caught up with Lolita to learn more about her newest venture. We were supposed to launch in October, but because they were so excited about the new concept, we launched a campaign in August. What is Gloss Network?

Networking 230

Networking Social Media Startup Search Engine Optimization 230

InfoChachkie

DECEMBER 2, 2009

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. Such Search Engine Optimization (SEO) is modern-day snake oil. John Wanamaker. However, you are only paid for ads that generate sales.

Customer 164

Customer Custom Advertising SEM 164

socalTECH

NOVEMBER 12, 2008

After we took the firm public, I was on to my next project, to figure out, since this is a big problem that needed to be solved, how to go about solving it. The crazy thing about it, is buyers know exactly what they want, and sellers know exactly what they offer. We've also got SEO feed pages. It's a double viral loop.

SEO 100

SEO Advertising Gogii Tech Coast Angels 100

Startup Professionals Musings

JUNE 18, 2012

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. New cost equations brought about by the Internet and social networking are causing a revolution, and a new age — the age of the entrepreneur — is dawning.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Startup Professionals Musings

NOVEMBER 12, 2013

If your web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. There is still a place for paid advertising. Online advertising is the promotion of your site and content on other sites such as pay-per-click contextual ads, banner ads, rich media ads, and ads in newsletters.

Social Media 93

Social Media Content Startup Web 93

socalTECH

OCTOBER 23, 2013

To hear about how the company decided to expand into the market, we caught up with CEO Loren Bendele to learn more about its new grocery store coupon app, Favado (www.favado.com). Explain what Favado is all about? Loren Bendele: It might be useful to talk about why we''re doing this, and why we''re getting into this.

Mobile 140

Mobile Sales Startup Sites 140

Tech Zulu Event

NOVEMBER 11, 2013

One aspect of this past summer’s Silicon Beach Fest (SBF) I personally enjoyed, among everything else presented that weekend, was learning all about the new multi-channel networks available to showcase online content. Especially when video is the 2nd highest SEO traffic builder and YouTube is the 2nd largest search engine in the world.

Hollywood 100

Hollywood Screening Ideas Entertainment 100

Startup Professionals Musings

FEBRUARY 15, 2011

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. New cost equations brought about by the Internet and social networking are causing a revolution, and a new age — the age of the entrepreneur — is dawning.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

Startup Professionals Musings

NOVEMBER 27, 2011

You are now reading one of about 50 million out there already. Techniques include search engine optimization (SEO) and paid result placement. This is how you make money from advertising – someone else runs ads on your site or your blog, and you get paid for everyone who clicks on the ad. Social media marketing. Viral marketing.

SEM 95

SEM Search Engine Optimization Blogging PPC 95

SoCal CTO

NOVEMBER 10, 2009

Tell me a bit about your background. On the SEO side of things, I'll definitely want to get your feedback on Browse My Stuff. And what do you think about the controversy about stealth vs. not for startups? So I obsess about ways to iterate and make it better. Tell me a bit about the Founder's Institute.

Product 150

Product Entrepreneur Social Media Google 150

socalTECH

SEPTEMBER 14, 2009

We talked with Billy last week about the firm, and what it's trying to do: What's the whole idea behind Kijubi? About eight years ago, I founded a recreation company, which, oddly enough, is now one of my own suppliers. I was in advertising and marketing, working in Newport Beach on the Mazda account. It's down in Laguna Beach.

Activity 164

Activity Startup Sites Web 164

Startup Professionals Musings

FEBRUARY 13, 2010

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. New cost equations brought about by the Internet and social networking are causing a revolution, and a new age — the age of the entrepreneur — is dawning.

Startup 50

Startup High Tech Search Engine Optimization SEM 50

Both Sides of the Table

MAY 15, 2010

It’s always fun chatting with Jason because he’s knowledgeable about the market, quick on topics and pushes me to talk more about VC / entrepreneur issues. We’re staring to get the hang of how to divide the show up into talking about deals but also talking about issues for entrepreneurs during funding.

Venture Capital 285

Venture Capital Startup Advertising Redpoint 285

Both Sides of the Table

JANUARY 5, 2016

From the day after we sold the company until today I felt it was important that I not comment too much publicly about online video even though I continued to work actively in the sector and made five more investments. The initial period of the agreement has ended so I wanted to get back to talking about online video. And Vidme.

Content 150

Content Snapchat Platform SEO 150

socalTECH

FEBRUARY 15, 2019

We caught up with Skyler to hear about HeyTutor, which already has 25 employees and is growing rapidly. HeyTutor is about connecting people hyper-locally. If a tutor were to go out and try to advertise like we do, they would go under, and they'd lose money right away. What is HeyTutor? Here's the reason why.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

Startup Professionals Musings

SEPTEMBER 15, 2013

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. If you think about it, the best employees have always done this. Here are a few examples: Marketing specialists. Information specialists.

Entrepreneur 106

Entrepreneur Services Search Engine Optimization Startup 106

Startup Professionals Musings

FEBRUARY 21, 2011

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. If you think about it, the best employees have always done this. Here are a few examples: Marketing specialists. Information specialists.

Entrepreneur 89

Entrepreneur Services Product Search Engine Optimization 89

Tech Zulu Event

SEPTEMBER 13, 2011

How much of FOD advertising is focused on the internet rather then more traditional channels? Funny Or Die doesn’t do any advertising. You have to be passionate about marketing and Funny Or Die. You have to be passionate about marketing and Funny Or Die. The great thing about FOD is we are a very agile company.

Sites 61

Sites Marketing Social Media Social Network 61

Startup Professionals Musings

FEBRUARY 24, 2010

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. If you think about it, the best employees have always done this. Here are a few examples: Marketing specialists. Information specialists.

Entrepreneur 48

Entrepreneur Search Engine Optimization Startup SEM 48

Jason Nazar

AUGUST 15, 2013

Other than paying for traffic with advertising, there are only so many ways to get people to show up at your door. Helpful Resources about Search Engine Traffic : 68 Helpful SEO Tools. Helpful Resources about for Getting Referral Traffic : Top Blogs List (with email contacts). Search Engines. Referring Traffic / Press.

Web 61

Web Social Media Content Sites 61

Jason Nazar

JANUARY 14, 2009

Other than paying for traffic with advertising, there are only so many ways to get people to show up at your door. Wikipedia and About are two of the most popular sites on the web, but the majority of their traffic comes from referrals from search engines, not people going directly to their site. Search Engines.

Web 62

Web Social Media Content Sites 62

Both Sides of the Table

SEPTEMBER 1, 2010

I originally came from the entreprise software world (for 10 years) and before that I was in mobile & telecoms (8 years) so the last three years of immersing myself in consumer Internet, digital media & advertisings has been very eye opening. I learned about domain parking and how much money that drives for Google.

News 284

News Blogging Search Engine Optimization SEO 284

SoCal Delicious

JANUARY 15, 2010

Shortcut: sebastian-x.com Blog About Blogroll Links How brain-amputated developers created the social media plague Posted on 12 January, 2010 The bot playground commonly refered to as “social media&# is responsible for shitloads of absurd cretinism. The Twitter pest that costs you hard earned money WTF I’m ranting about?

Social Media 41

Social Media Develop Development Media 41

socalTECH

MARCH 16, 2015

We spoke with co-founder David Kierzkowski and Agnes Kozera about the company, and how its technology and marketplace is enabling growth for both YouTubers and brands. Tell us about FameBit? marketing advertisement youtubers hollywood content youtube startup interview famebit' READ MORE>>.

Content 100

Content Platform Startup Marketing 100

SoCal Delicious

AUGUST 28, 2012

VentureBeat | News About Tech, Money and Innovation. 10 New York City startups we’re crazy about. 5 things Silicon Valley gets wrong about Southern California. I assumed that the people of Los Angeles were disingenuous attention whores and didn’t know anything about technology.”. Advertise on VentureBeat.

Southern California 57

Southern California PHP Technical Review Orange County 57