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PortalOne raises $60M as it levels up to launch its hybrid, immersive gaming platform later this year

TechCrunch LA

Now, a gaming startup that’s building a new kind of platform that it thinks will be a — wait for it — game changer in the category is announcing some funding as to ride that wave of attention. Gaming has been one of the most popular entertainment categories in the last two years of pandemic living.

Platform 167
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LA-based MarketerHire upgrades its service matching remote marketers with companies

TechCrunch LA

MarketerHire , a Los Angeles-based startup backed by a slew of executives from some of the city’s hottest startups, launched its new service matching freelance marketing experts with open jobs listed on its platform. . And the industry it’s tackling accounts for some $248.9 billion in business spending.

Marketing 265
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Heartbeat Signs Up 3,000 For Influencer Marketing Platform

socalTECH

Venice-based Heartbeat , a social influencer marketing startup which rewards women for sharing information on brands on Instagram, says it has signed up over 3,000 women in Los Angeles as "Ambassadors" for it service. Heartbeat says brands using its platform include Amazon, Goop, Sony Music, Netflix, Warner Bros.,

Platform 113
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Big tech companies are looking at Hollywood as the next stage in their play for the cloud

TechCrunch LA

This week, both Microsoft and Google made moves to woo Hollywood to their cloud computing platforms in the latest act of the unfolding drama over who will win the multi-billion dollar business of the entertainment industry as it moves to the cloud. in Los Angeles. “That worldwide reach is very important,” Grignon said.

Hollywood 254
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Why Meg Whitman is Betting on Quibi as“The Da Vinci Code of Content”

Both Sides of the Table

raised (more on that later), and the A-list names they’ve signed up for their first batch of content, they’ve certainly raised a lot of expectations and more than a few opinions. link] Why (and who) she thinks will pay for premium Quibi content In a world of Netflix, Hulu, HBO, and YouTube, why would a customer choose to pay the $4.99

Content 244
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Interview with Joe Bayen, Grow Credit

socalTECH

For today's interview, we spoke with Joe Bayen , the CEO and founder of Los Angeles-based Grow Credit (www.growcredit.com), which runs a fintech startup which allows you to pay your subscriptions through a free Mastercard, as a way to boost your credit score. plan lets you charge up to $50 a month, and our $9.99

Netflix 203
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How the myth of the ‘girlboss’ harms emerging women in tech

TechCrunch LA

On Lafayette Street in SoHo, young, fashionable women lined up around the block to enter a minimalist, millennial oasis, the most perfect Instagram feed brought to life. allocate 98% of their funding to startups helmed by men. It’s no wonder, then, how we’ve ended up with the paradox of the “girlboss.” .

Startup 280