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Start-ups are all Naked in the Mirror

Both Sides of the Table

This is part of my ongoing series Startup Lessons. I started my first company in 1999 in London at the height of the dot com craze. We went through the euphoria of massive exposure at the time of our launch due to an article that ran in the Financial Times. It didn’t add up to me. And then it dawned on me.

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Competition Is A Lie – Tracy DiNunzio Explains Why

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A version of this article previously appeared on Forbes. Tracy DiNunzio, Founder and CEO of Tradesy , recently shared her insights regarding the best approach for entrepreneurs to address competition. If you haven''t already subscribed yet, subscribe now for free weekly JohnGreathouse.com articles! Competition Is A Lie.

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Should Startups Announce Their Funding?

Both Sides of the Table

Understanding “The Funding Angle” I sit at enough board meetings to hear conflicting advice given to entrepreneurs about how to handle PR and announcements at startups. In stead of doing my typical big long post with 10 PR tips (like I did there), I’m going to break them up into individual (I hope more digestible) chunks.

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Some Thoughts about Selling at Startups

Both Sides of the Table

Her post is short & well written so definitely worth a read if you’re a startup person and want to hear some sensible views on sales. My list of excuses includes: product, pricing, competition and lack of sales support. However, I advocate a more nuanced approach for early-stage startup teams” 1.

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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? People often ask me why I started blogging. It really started simply enough. Not only would it be less authentic but if you’re a startup it’s not immediately clear that other startup CEOs are your target market.

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The Importance of Realism in Startups

Both Sides of the Table

As I’ve said before, all startups need to realize that every other company still has to see itself naked in the mirror in the morning. In my interview I talked about the biggest stress that really comes from startups – dealing with all the other people with whom you work. They are only one aspect of the startup experience.

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Should Startups Focus on Profitability or Not?

Both Sides of the Table

I find it amusing when a journalist writes an article about a prominent startup (either privately held or preparing for an IPO) and decries that, “They’re not even profitable!” Exec Summary: Most companies (98+%) in the world (even tech startups) should be very profit focused. What makes up revenue?

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