Startup Professionals Musings

APRIL 29, 2023

For example, both need to provide exemplary customer service, build customer loyalty, and provide real value for a competitive price. If you don’t have a high level of commitment and passion, you customers won’t seek you out. Customers can touch and see a great product, but services are a bit ethereal.

Startup 111

Startup Training Services Writing 111

Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash. 40,000) to join me on Facebook.

Social Media 214

Social Media Customer Custom Media 214

Startup Professionals Musings

SEPTEMBER 22, 2022

Great marketing is required to generate revenue and grow every business, especially new businesses which have no brand recognition nor loyal customer base. Yet, as a business consultant, I still find many of you business leaders relying primarily on your technology, word-of-mouth , or location to attract necessary customers.

Marketing 133

Marketing Customer Custom Outsource Development 133

Startup Professionals Musings

AUGUST 3, 2020

For example, both need to provide exemplary customer service, build customer loyalty, and provide real value for a competitive price. If you don’t have a high level of commitment and passion, you customers won’t seek you out. Customers can touch and see a great product, but services are a bit ethereal.

Startup 174

Startup Training Services Writing 174

SoCal CTO

MARCH 22, 2007

skip to main | skip to sidebar SoCal CTO Thursday, March 22, 2007 Discussion Creation Among Bloggers - LinkedIn, Blogging and Discussion Groups Ive been participating in a Yahoo Group that are users of LinkedIn and who are Bloggers: [link] Its an interesting group of folks from diverse backgrounds. See Five Things Meme as an example.

Blogging 150

Blogging CTO Coach CTO Hire Southern California 150

Startup Professionals Musings

MAY 1, 2021

Truly satisfied customers are a joy to every business person. You have figured out how to undercut your competitor’s price, and still hold your margin. Maybe it’s that first customer testimonial, or that first congratulations from someone you respect, or seeing your story in the newspaper. Your solution fills a real market need.

Startup 160

Startup Patents Competition Social Network 160

socalTECH

MARCH 4, 2014

Pricing details on Demand Media''s expanded offerings were not announced. READ MORE>>. demand media content marketing advertising experian infographics'

Demand 138

Demand Content Media Santa Monica 138

Tech Zulu Event

NOVEMBER 18, 2011

Having paying “Customers” is what makes the cash register roar. An entrepreneur having low self worth is the number one deterrent for a potential customer not buying into what you are selling. Using your service or owning your product isn’t why a person buys, it’s the experience your customer will have. Second, how to get leads.

Customer 85

Customer Custom Marketing SEO 85

Startup Professionals Musings

OCTOBER 1, 2010

You hear a lot of talk these days about the importance of customer satisfaction, but customer loyalty is the real win. A satisfied customer is necessary, but not sufficient, to be a loyal customer who will come back repeatedly, refer their friends and family to you, and be faithful even when your price is not the lowest.

Satisfaction 49

Satisfaction Customer Custom Startup 49

Both Sides of the Table

MARCH 21, 2013

I recently wrote a blog post in which I pointed out that many investors & advisors discourage enterprise startups from having a professional services (PS) business and I think this is a big mistake. This might mean helping customers buy traffic, arb’ing deals, helping with RTB pricing or trading, etc.

Software Review 321

Software Review Software Services Company 321

InfoChachkie

DECEMBER 2, 2009

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Customer 164

Customer Custom Advertising SEM 164

Both Sides of the Table

FEBRUARY 5, 2011

Whenever I heard why we didn’t feel a sales process at an important customer was going well (or if we lost) I would get involved myself. They like a solid product, well defined pricing, good references to sell against, a clear quota and well defined competitors. Customers buy solutions to solve their problems.

Sales 316

Sales Startup Pricing Customer 316

Startup Professionals Musings

MAY 30, 2015

You have to build a web presence with marketing content to get visibility above the almost 300 million other new websites created last year, and attract the customers you need. Of course, there is a plethora of “experts” emerging out there, who are anxious to lead you down that path, for a large price. Widgets and badges.

Blogging 105

Blogging eBook Content Web 105

Both Sides of the Table

JANUARY 11, 2014

I tell people that they need to blog about their industry to drive customers and not blog to their egos to drive their peer group to their blogs. See the minute that others figure out that you’re acquiring customers for 37 cents / user while over on Facebook they’re paying 1.75

Technical Review 384

Technical Review SEM SEO Marketing 384

Both Sides of the Table

MARCH 2, 2011

It’s apropos because there is so much noise these days with email, Twitter, Facebook, blogs, web shows, etc. I was thinking back to a few previous “insider baseball&# blog debates that raged for several weeks: AngelGate (aka Bin38 secret cabal), convertible debt vs. equity, bubble vs. not, and now the AngelList discussion.

Email 287

Email Blogging Venture Capital Writing 287

Startup Professionals Musings

NOVEMBER 27, 2021

Customers go there to check on the details of your offerings and verify that you are not a scam, investors look there to check out your management and sales approach, and suppliers expect to find contact information. Two months later they still didn’t have a web site, and didn’t have a customer.

Web 139

Web Startup Sites Design 139

TechCrunch LA

OCTOBER 9, 2018

. “ Shipwell’s full-service, digitized brokerage platform can streamline the way many of our Anchor LPs and portfolio companies approach large-scale freight shipping,” the firm’s principal — and newest Shipwell board member — Vik Chawla wrote in a blog post announcing its most recent deal.

Startup 191

Startup Los Angeles Capital Pricing 191

SoCal CTO

DECEMBER 19, 2012

This should be an iterative process with advisors and customers providing feedback on the product. In fact, let me provide an important warning: If you create these documents, don't have input from a technical resource, take it to a development shop and they provide you a price. Go find a new technical resource.

Develop 354

Develop Development Technical Review CTO Coach 354

Startup Professionals Musings

MARCH 2, 2020

His challenge is to focus on one market, with a specific design, cost, and price. In addition, creating a business requires leading and interacting with other people, including partners, investors, and customers. Build your own personal brand image through blogging, industry forums, and networking.

Ideas 126

Ideas Writing Examples Outsource 126

Both Sides of the Table

NOVEMBER 4, 2010

This is important because the customers they serve (the red line) demand a product that meets their complex requirements. So the startups tend to focus on totally new customers. Often the startups are actually serving a slightly different kind of customer or a slightly different market need. Incumbents feel threatened.

Startup 376

Startup Framework Marketing Customer 376

Tech Zulu Event

SEPTEMBER 30, 2011

Lockboxer is a inventory and pricing service for your possessions. You can read my thoughts about their service on their blog. They can immediately price out anything they own and then use Lockboxer to sell directly to eBay, record any donations they need to make, or put together a home inventory. Absolutely.

Pricing 63

Pricing Startup Services Help 63

Both Sides of the Table

MARCH 31, 2012

Jeff (also an HBS alum) co-teaches the LTV course with Professor Eisenmann about a student of theirs who had written a blog post about sales taking on some of my previous assertions. The idea that the course asks students to write public blog posts is a testament to its more modern teaching style.

Startup 319

Startup Sales Course Competition 319

Startup Professionals Musings

DECEMBER 8, 2013

You have to build a web presence with marketing content to get visibility above the 51 million other new websites created last year, and attract the customers you need. Of course, there is a plethora of “experts” emerging out there, who are anxious to lead you down that path, for a large price. Keep them engaged with eNewsletters.

Content 114

Content Marketing Startup eBook 114

Both Sides of the Table

APRIL 26, 2016

Perhaps the most misused terms I see these days from entrepreneurs involve CAC (customer acquisition costs) and LTV (life time value) and a lack of understanding these critical components is driving many companies to premature failure. Customer acquisition cost. This is how much you spend to get a new customer. That bit is easy.

Metrics 150

Metrics Startup SaaS Course 150

Startup Professionals Musings

JULY 7, 2021

Today your reputation online is more important than your price, service, or location. Every customer or outside concern should be taken seriously as an opportunity to improve. You can remove items from your article or blog, but people do notice, and may escalate their concerns on another forum.

Social Media 144

Social Media Media Summary Satisfaction 144

Startup Professionals Musings

MAY 30, 2021

At first this was limited to news sites that concentrated on a segment of a community, like West Seattle, but the concept is now being applied to advertising and promotion sites, blogging sites, and even legal services sites. Local business price points have to be low. Getting these users costs money. Look for new ways to sell.

Startup 144

Startup Sites Content Sales 144

Startup Professionals Musings

APRIL 24, 2019

You too can become an influencer through social media, videos and blogs, and people will follow you on what to buy, what causes to support, and who to vote for. I still see too many aspiring business leaders highlighting their technology, product features, and price, more than customer value and usability.

Customer 93

Customer Custom IBM IBM 93

Both Sides of the Table

MAY 4, 2013

What price? I eventually stumbled on to the best source of high-quality deal flow imaginable – blogging. The only way for a company to be overvalued is if there’s someone willing to pay that price. ” Therefore one goal of Y Combinator appears to be “get the highest price and best terms.”

Startup 361

Startup Venture Capital Pricing Technical Review 361

Both Sides of the Table

MAY 4, 2013

What price? I eventually stumbled on to the best source of high-quality deal flow imaginable – blogging. The only way for a company to be overvalued is if there’s someone willing to pay that price. ” Therefore one goal of Y Combinator appears to be “get the highest price and best terms.”

Venture Capital 347

Venture Capital Startup Pricing Invest 347

Both Sides of the Table

JULY 6, 2016

I have experienced many first-time entrepreneurs with too much hubris if fund-raising came easily and press was fawning and employees joined in droves and customer adoption has been rapid. I find it distracting that when you click on a link you’re taken away from the main blog and need to hit the back button to remember to finish the article.

Startup 261

Startup Press Blogging .Net 261

Both Sides of the Table

JUNE 1, 2011

And even the best teams combined to create big innovations sometimes don’t time markets well, are surprised by unexpected technology breakthroughs by competitors or just don’t find the magic the leads to mass customer adoption. I was thinking about all of this as I looked at the logs from my WordPress blog this evening.

Startup 391

Startup Blogging Venture Capital Writing 391

Tech.Co

FEBRUARY 8, 2019

It reportedly paid a hefty $230 million to acquire the podcast publisher and network startup Gimlet Media, and has also acquired the podcast monetization platform Anchor for an undisclosed price. Spotify’s big competitors, Pandora and Apple Music, might all have the same music, but they don’t have podcasts to attract customers.

Acquisition 124

Acquisition Media News Platform 124

Tech.Co

FEBRUARY 19, 2021

Martin Rushe, the CEO and founder of Selz wrote a blog post announcing the deal. Nothing is changing for our customers at this time, and we’ll be in touch with customers as and when we have further updates. That's not bad but it's miles off market leader Shopify which boasts millions of customers.

News 136

News Acquisition Platform Sales 136

InfoChachkie

APRIL 28, 2011

However, in the long run, entrepreneurs always benefit from delivering Maximum Utility for a fair price. Perhaps in part due to its dominant market share, WebEx adopted telecom-style pricing, which effectively penalized their users. The more a customer utilized WebEx’s services, the more they had to pay. Arbitrage Is Fleeting.

Entrepreneur 225

Entrepreneur SaaS Pricing Cloud Computing 225

Startup Professionals Musings

FEBRUARY 27, 2019

In essence, as a contractor, you are a consultant who is competing regularly for new work, and you constantly have to differentiate your offering from other candidates, including price. Use blogging, outside publication, and speaking or mentoring opportunities to establish credibility and stand out above peers.

Startup 98

Startup Outsource Development Competition Social Media 98

Startup Professionals Musings

AUGUST 15, 2011

You have to build a web presence with marketing content to get visibility above the 50 million other new websites created every year, and attract the customers you need. Of course, there is a plethora of “experts” emerging out there, who are anxious to lead you down that path, for a large price. Keep them engaged with eNewsletters.

Content 102

Content Tips Marketing Blogging 102

Startup Professionals Musings

SEPTEMBER 2, 2018

For example, both need to provide exemplary customer service, build customer loyalty, and provide real value for a competitive price. If you don’t have a high level of commitment and passion, you customers won’t seek you out. Customers can touch and see a great product, but services are a bit ethereal.

Services 72

Services Startup Training Writing 72