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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

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Relaunching Both Sides of the Table

Both Sides of the Table

My blog had been looking tired for a year or two. I considered changing to a blog publishing platform that would allow me to change the visual design more easily myself. He wrote a nice blog post describing the project to redesign my website. He was able to take Jess’s design concepts and get them built into my blog.

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8 Ways That Blogging Will Kickstart Your Startup

Startup Professionals Musings

Blogging is one of the best ways to do this and build a brand, even before you have a product or service. Thus I recommend that every entrepreneur start blogging in parallel with solution development for the following benefits: Get customer idea feedback before you commit resources. Let that ideal co-founder find you.

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Startup CTO or Developer

TechEmpower

Check out our blog post 53 Questions Developers Should Ask Innovators. More on the Role of the Startup CTO Eric Ries, a great resource, answers the question What Does a Startup CTO actually do? Please write us at blog@techempower.com ! Founder-Developer Gap How big is your startup’s Founder-Developer Gap? And how can you tell?

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Social Media for Service Professionals

SoCal CTO

Value of Blogging I started the presentation talking about the value of blogging. Tom Peters No single thing in the last 15 years professionally has been more important in my life than blogging. But from a value perspective, it really comes down to the numbers I showed for my eLearning Technology blog. This is that post.

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On Launching a Brand – Upfront Ventures Four Months In

Both Sides of the Table

The link for the video is here and if you want a short firsthand view on our changes it’s a great resource. Be open & transparent (mimicking the greater social order changes that have come with blogs & social media). When he starts his blog I’ll let you know. But I miss blogging. Glad to be back.