Startup Professionals Musings

JUNE 4, 2021

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). Thus I recommend that you stick with organic search, and use SEO to raise your ranking. Marty Zwilling.

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Startup Professionals Musings

APRIL 21, 2013

I can attest from experience that publishing a regular blog to properly showcase your offering, even before you have it, is a most cost effective approach in time and money. For blogging to work, you need to do it consistently and frequently, at least once a week, or the value evaporates. Find potential partners. Populate your team.

Blogging 104

Blogging Product Startup Writing 104

Both Sides of the Table

FEBRUARY 20, 2012

Just not the kind you would initially read about on TechCrunch. And that’s what I love about her narrative. It represents the great majority of entrepreneurship and eschews the fairytale rags-to-VC-riches stories we so often read about in the press. Here’s what I learned about Tracy: 1. That may soon change.

Startup 363

Startup Entrepreneur SEO Venture Capital 363

Both Sides of the Table

JANUARY 19, 2015

Any reader of this blog for a period of time will know that I’ve been long YouTube for years. We have made 5 online video investments in total – some we will talk about later this year. We have made 5 online video investments in total – some we will talk about later this year.

SEM 150

SEM Content Platform Acquisition 150

Tech Zulu Event

NOVEMBER 11, 2011

In this article you’ll discover how to start a blog that makes money. There are four types of blogs; written blogs, video blogs, photo blogs and a combination of these. We’ll primarily be discussing written blogs. There are two different components to make money blogging. Let’s discuss. Not really.

Blogging 83

Blogging Email Writing Sites 83

Startup Professionals Musings

NOVEMBER 29, 2010

I can attest from experience that publishing a regular blog to properly showcase your offering, even before you have it, is a most cost effective approach in time and money. Feedback from your blog will tell you quickly whether anyone agrees with your assessment, and whether you have a customer base waiting. Find potential partners.

Blogging 93

Blogging Invest Startup Writing 93

Both Sides of the Table

AUGUST 23, 2010

I’m no wall flower so when something doesn’t resonate I’m usually pretty vocal about it. Take AVC.com, the blog by Fred Wilson. He wrote a blog post that always stuck with me about how there are regulars on his blog who hang out there a bit like “Cheers&# just having a chat with a metaphorical beer in hand.

Blogging 301

Blogging SEO Startup Writing 301

Startup Professionals Musings

JANUARY 9, 2022

Think about how you can project the voice you want, and make sure it is consistently used by all team members across all platforms used. More important than finding a community, is creating one, with your blog and other social media engagement. Measuring is all about return-on-investment (ROI).

Social Media 135

Social Media Framework Media Metrics 135

Both Sides of the Table

MARCH 14, 2013

Or more directly – they are likely narcissistic resuscitations of your newest features or bragging points that nobody but your marketing team and your mom care about. But mostly they’re thinking, “Will my audience even care about this topic?” Think about Luma Partners. I am a VC. I hand out money.

Marketing 389

Marketing Press Blogging Startup 389

Both Sides of the Table

JUNE 12, 2013

I was thinking about this yesterday because my assistant Tasha posted a link on Facebook to Paul C. Brunson’s short and to-the-point blog post, “ It’s Called Networking, Not Using.” ” In it he talked about how he gets daily emails asking for intros to Oprah (he does a lot of work with her) and his advice.

Venture Capital 407

Venture Capital Press GRP Partners Blogging 407

Both Sides of the Table

APRIL 8, 2010

I was on This Week in Venture Capital today with Jason Calacanis talking about the big VC deals at the moment and talking about the VC industry. It’s about a 30 minute video (or about as long as it normally takes to read my rambling posts! My blog and what it’s done for my deal flow. - and much more.

Venture Capital 232

Venture Capital Capital SEO Yahoo 232

SoCal CTO

MARCH 22, 2007

skip to main | skip to sidebar SoCal CTO Thursday, March 22, 2007 Discussion Creation Among Bloggers - LinkedIn, Blogging and Discussion Groups Ive been participating in a Yahoo Group that are users of LinkedIn and who are Bloggers: [link] Its an interesting group of folks from diverse backgrounds. See Five Things Meme as an example.

Blogging 150

Blogging CTO Coach CTO Hire Southern California 150

Startup Professionals Musings

JUNE 30, 2014

I can attest from experience that publishing a regular blog to properly showcase your brand value, even before you have it, is a most cost effective approach in time and money. For blogging to work, you need to do it consistently and frequently, at least once a week, or the value evaporates. Find potential partners. Populate your team.

Startup 101

Startup Blogging Writing Google 101

SoCal CTO

NOVEMBER 5, 2009

Tell me a bit about your background. I can be found on LinkedIn , have a blog Holocognics and my firm’s website is www.SolutionsLLP.com. You are writing about the essentials of business. And how it relates to what you are talking about in [link] ? Networking is about meeting people and getting to know them.

Startup 150

Startup SEO Pepperdine Blogging 150

Startup Professionals Musings

APRIL 15, 2010

Blogging has come a long way in the past few years, from a social release for narcissists, to today’s required vehicle for promoting your business and gaining valuable online exposure, ultimately bringing in more customers. Here are some tips I’ve gleaned from experience: Make your blog your website. Anchor blog in your domain name.

Blogging 48

Blogging Search Engine Optimization Startup Writing 48

Startup Professionals Musings

FEBRUARY 21, 2020

Contributing to industry blogs, or starting your own, is an ideal way to express your positive values, and build a reputation that can save you later if your product stumbles, or you receive some negative challenges. Reach out to friends and supporters for positive mentions.

Product 127

Product Entrepreneur Technical Advisors Technical Review 127

Startup Professionals Musings

APRIL 3, 2019

Think about how you can project the voice you want, and make sure it is consistently used by all team members across all platforms used. More important than finding a community, is creating one, with your blog and other social media engagement. Measuring is all about return-on-investment (ROI).

Social Media 96

Social Media Media Marketing Metrics 96

Both Sides of the Table

JANUARY 12, 2014

Yesterday I wrote a post about “ growth hacking ” and why I thought it was wrong that people were hating on the term unnecessarily. Product is simply about defining a physical good or service that would be valued by consumers of the product more than existing alternatives based on functionality, quality and/or price.

Marketing 379

Marketing Startup SEM SEO 379

Both Sides of the Table

FEBRUARY 20, 2017

It’s easy to find yourself caught in the trap of just GSD (getting s**t done) and not stepping back to be thoughtful about whether you’d benefit from doing fewer things but doing those things truly well. You get a lot of traffic — not always results. If you aren’t careful every PR team will measure inches over impact.

Activity 164

Activity Conference Press Case Study 164

SoCal CTO

NOVEMBER 17, 2009

I roughly know about MakeItWork, but tell me a bit about where you spend your time day-to-day. Sometimes I make a blog entry. I have a few meetings with the team, perhaps about the website design, radio show structure, an event we are working on, a sponsorship (perhaps the uniforms for our youth basketball team).

Acquisition 170

Acquisition Customer Custom Ideas 170

Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO). Marty Zwilling.

Paid Search 90

Paid Search PPC Organization SEO 90

SoCal Delicious

AUGUST 28, 2012

VentureBeat | News About Tech, Money and Innovation. 10 New York City startups we’re crazy about. 5 things Silicon Valley gets wrong about Southern California. I assumed that the people of Los Angeles were disingenuous attention whores and didn’t know anything about technology.”. blog comments powered by Disqus.

Southern California 57

Southern California PHP Technical Review Orange County 57

Both Sides of the Table

APRIL 4, 2011

And if you’re not meeting as a team to discuss these metrics and have a regular debate about how you’re doing and what needs to change then I can assure you that you’ll never reach your destination. Here are some measurements I think about. How many adds came through organic SEO? SEO is seldom “free.”. In 6 months?

Metrics 346

Metrics Startup SEO Customer 346

Startup Professionals Musings

APRIL 16, 2011

The solution is keeping your site alive and vital, and following basic search engine optimization (SEO) suggestions. These days, the best way to provide fresh content is to attach your blog to the website, and add new entries at least a couple of times a month. SEO does not have to be a major expense.

Google 93

Google SEO Search Engine Optimization SEM 93

InfoChachkie

JULY 23, 2012

I recently spoke with Brad about his approach to guerilla marketing and how he instills eclectic marketing tactics in Foundry Group’s portfolio companies. In addition to the partners’ tireless blogging, they founded TechStars, one of North America’s premier startup accelerators. Foundry Group Goes Guerilla.

Marketing 233

Marketing Blogging Startup Venture Capital 233

Both Sides of the Table

JUNE 27, 2011

The following are some lessons I learned about early-stage startup marketing. Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). It means avoiding drinking too much at cocktail parties with other tech people and bragging about your plans.

Marketing 380

Marketing Startup Press Technical Advisors 380

SoCal CTO

APRIL 1, 2009

I am excited to be participating in and announcing the of: Southern California Tech Central This is a community of people in Southern California who have come together to help find and organize the best content from blogs, news sources and other web sites all around technology in So Cal. And perhaps to stimulate new connections.

Southern California 150

Southern California TechEmpower Technology Council Metrics 150

Tech Zulu Event

NOVEMBER 18, 2011

Typically entrepreneurs doubt themselves because they undervalue their offerings, but it isn’t about creating a product, setting a price and hoping people will buy. Rather than how much you charge, it’s about how the purchase will impact your buyer’s life. What have they written about? Blogs and Forums.

Customer 85

Customer Custom Marketing SEO 85

Startup Professionals Musings

APRIL 1, 2017

Think about how you can project the voice you want, and make sure it is consistently used by all team members across all platforms used. More important than finding a community, is creating one, with your blog and other social media engagement. Measuring is all about return-on-investment (ROI).

Social Media 62

Social Media Media Metrics SEO 62

Both Sides of the Table

JULY 14, 2010

Yesterday I wrote a post about top-down versus bottom-up thinking. So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. They’re tasked with doing … marketing.

Startup 323

Startup Press Development Team Review SEM 323

Startup Professionals Musings

AUGUST 18, 2013

Think about how you can project the voice you want, and make sure it is consistently used by all team members across all platforms used. More important than finding a community, is creating one, with your blog and other social media engagement. Measuring is all about return-on-investment (ROI).

Social Media 102

Social Media Media Product Metrics 102

SoCal CTO

JANUARY 20, 2009

This is the beginning of a content community that collects and organizes the best content from blogs and web sites. I'm happy to announce the launch of the Los Angeles Tech Content Community. The goal is to create a place where it's relatively easy to find current content and highly relevant content surrounding Los Angeles Technology.

Los Angeles 150

Los Angeles Angel Mixergy Tech Coast Angels 150

Startup Professionals Musings

JUNE 13, 2015

The big three, which have 90 percent of everything you need, include blogging (Wordpress or Blogger), microblogging (Twitter), and social networks (Facebook or LinkedIn). These give good customer connection and SEO. million in savings in less than five months while spending about $50,000.

Social Media 108

Social Media Media Marketing Resource 108

Startup Professionals Musings

NOVEMBER 27, 2011

If you have heard the lingo, but most of these are not in your startup business plan, you are already in jeopardy as an entrepreneur: Blogging. A blog is basically a journal (“web log”) that is published on the web. Business blogs are an extension of your website and can effectively communicate the value of your business.

SEM 95

SEM Search Engine Optimization Blogging PPC 95

Startup Professionals Musings

FEBRUARY 27, 2010

The solution is basic search engine optimization (SEO). These are HTML tags needed per page, which contain one or two sentences, and keywords and phrases, that briefly explain to the search engine what the web page is about. Initiate a business blog. Be sure the blog is on a sub-domain or sub-directory of the main website.

SEO 48

SEO HTML Search Engine Optimization Web 48

SoCal CTO

FEBRUARY 25, 2007

Its interesting to think about how universities might want to have their staff better aligned with moving ideas from the lab to start-ups. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0 In my experience, this has been really hard to do successfully. in Computer Science.

CTO Coach 150

CTO Coach Southern California CTO Hire Startup 150

Startup Professionals Musings

AUGUST 9, 2018

In fact, very few website owners even track their website activity, or use Search Engine (SEO) or Conversion Rate Optimization (CRO) tools now available. In non-conversion exit surveys, visitors often report that they need to think about it and come back later. Use Net Promoter Score (NPS) to help you turn visitors into raving fans.

SEO 53

SEO Tips Newsletter Statistics 53