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Startup Metrics

TechEmpower

When talking to startup founders or other innovators, we always ask questions to better understand their business as a core. Start by building just enough of your product to get early CAC and CLV signals (they won’t be perfect). Conclusion Startup metrics are an invaluable tool for founders and innovators.

Metrics 260
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6 Reasons Your Business Needs A Web Presence To Start

Startup Professionals Musings

These days, if your startup does not have an Internet home base up and running, you are not ready for business or potential investors. Yet I am amazed to see from recent data that nearly 28 percent of small businesses today still have no web presence at all. Here are a few: Register domain name and set up hosting.

Web 139
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Web Second, Mobile First

Both Sides of the Table

Fred Wilson wrote two posts in 2010 that were very influential with the startup community. The titles were: Mobile First, Web Second. Mobile First, Web Second (continued). ” Part of the beauty of blogging that in two sittings Fred was able to influence what was built over the next 12 months. then mobile is awesome.

Web 334
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Should You Bother Targeting the Tech Blogs for Your PR Campaigns?

Both Sides of the Table

I’ve started a recent series on PR at startups since I get asked for advice on this topic so often. The start of this series was, Should Your Startup Announce Funding ? ” If your company was featured there (in the early days of what people called Web 2.0) that they probably read the main tech blogs.

Blogging 309
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Retro: My Favorite Blog Post on Raising VC

Both Sides of the Table

On December 2nd, 2006 I wrote the blog post published later in this post when I was CEO of startup Koral about my experiences in pitching VCs. After my company was acquired by Salesforce.com I was asked to stop blogging and they took over my blog as an asset in the sale of the company. My blog was wiped out.

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I Haven’t Seen A Startup Yet Thrive Without Marketing

Startup Professionals Musings

Think of a brand evangelist team online as people blogging about your product, or posting links to it in every forum. Brand evangelists offline talk up your product lines at cocktail parties or recommend your services to friends while watching their kids' soccer game. Develop viral content. Marty Zwilling.

Marketing 139
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8 Ways Blogging Can Supercharge Your Business Website

Startup Professionals Musings

I have found that publishing a regular blog can give you an edge in making all this happen. One of these is blogging, to let people know about your brand, provide links to supportive articles, and generate back-links to your content from other sites. It’s never too early to start marketing to define your brand.