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8 Ways That Blogging Will Kickstart Your Startup

Startup Professionals Musings

Blogging is one of the best ways to do this and build a brand, even before you have a product or service. Thus I recommend that every entrepreneur start blogging in parallel with solution development for the following benefits: Get customer idea feedback before you commit resources. Let that ideal co-founder find you.

Blogging 110
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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? Most blogs are.

Blogging 286
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5 Tips For New Entrepreneurs Needing Investor Funding

Startup Professionals Musings

People cite sources like this Inc.com article “ 5 Reasons Why You Don't Need a Business Plan ,” or my own blog discussion on this subject, “ Situations Where A Business Plan Does Not Add Value.” Executive summary glossy. Pitch your company, not your product. Net out the problem and your solution in the first 30 seconds.

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When in Doubt, Leave it Out (Why Less is More)

Both Sides of the Table

Give them the iPod not Microsoft Office products. In order to improve the efficacy of my reports I often would write an “executive summary&# as the start that would have one paragraph describing the problem I was trying to solve, one paragraph talking through the options considered and one paragraph with my conclusion.

Slides 346
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If it Didn’t Happen on Twitter it Didn’t Really Happen. Here’s Why

Both Sides of the Table

We had agreed to a stated internal policy that even though taking this stance would mean our product would have considerably less traffic it was an important part of what we felt our long-term brand represented. I had outlined a blog post in support of their efforts and was ready to publish it. Summary Lessons? And life goes on.

Press 336
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The Guy Who Took on Google (and now LinkedIn): Mike Yavonditte

Both Sides of the Table

The video can be watched here , but there is a most excellent summary below provided by John Excley. If you get a moment, as a favor to John for having produced such wonderful notes I’d be grateful if you would check out his most excellent startup blog The X Factor. Quigo set up a system on specific web pages.

Google 302
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5 New Venture Deliverables Put You Ahead Of The Crowd

Startup Professionals Musings

People cite sources like this recent Inc.com article “ 5 Reasons Why You Don't Need a Business Plan ,” or my own blog discussion on this subject, “ Situations Where A Business Plan Does Not Add Value.” Executive summary glossy. Pitch your company, not your product. Net out the problem and your solution in the first 30 seconds.

Startup 65