Startup Professionals Musings

AUGUST 14, 2023

Some people are so passionate about a cause that they forget to consider the lack of business potential, while others are so enamored with profit that they jeopardize their ethics. I remember a classic book, “ The Purpose Effect ,” by renowned author Dan Pontefract, that provides a good framework and background or doing just that.

Framework 95

Framework Custom Customer Tips 95

Startup Professionals Musings

MAY 11, 2022

The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Existing business frameworks are the recipes, and great entrepreneurs creatively use new tools and strategies to hone these frameworks, just like a master chef.

Coach 114

Coach Framework Entrepreneur Tool 114

Startup Professionals Musings

NOVEMBER 21, 2020

Some people are so passionate about a cause that they forget to consider the lack of business potential, while others are so enamored with profit that they jeopardize their ethics. I remember a classic book, “ The Purpose Effect ,” by renowned author Dan Pontefract, that provides a good framework and background or doing just that.

Tips 174

Tips Framework Custom Customer 174

Startup Professionals Musings

MAY 23, 2021

Others are really marketers out to make money fast, and believe that they can entice customers to any offering. A few years ago, I first saw an interesting step in that direction via the classic book “ Entrepreneurial DNA ,” by Joe Abraham , with his assessment web site. External forces (competitors and customers).

Entrepreneur 134

Entrepreneur Framework Mentor Web 134

Both Sides of the Table

NOVEMBER 4, 2010

One of the most influential books of my career is The Innovator’s Dilemma by Clay Christensen. Many people bandy about the definitions of “disruptive technology&# or “the innovator’s dilemma&# without ever having read the book and almost universally misunderstand the concepts.

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Startup Framework Marketing Custom 376

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media. Long-term sales.

Media 95

Media Framework Social Media Metrics 95

Startup Professionals Musings

APRIL 7, 2021

Every entrepreneur’s first priority should be the alignment of interests across the range of constituents required for success – partners, investors, customers, vendors, and employees. My perspective on this role is outlined in the classic book “ Rapid Realignment ,” by the experts in this space, George Labovitz and Victor Rosansky.

Social Media 143

Social Media Startup Framework Course 143

Startup Professionals Musings

MARCH 28, 2012

A while back, I wrote about the value of Michael Porter’s Five Forces framework for analyzing the competitive environment, and using every opportunity to highlight and emphasize your relative advantages, whether they be price, features, or bargaining power. Exceed customer expectations. Continuous customer service innovation.

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Custom Customer Startup Organization 104

Startup Professionals Musings

JULY 17, 2021

For survival, entrepreneurs need to be all about accomplishing results that matter for themselves, their team, and their customers. For insight, I recommend the details provided in the classic book “ The 5 Choices: The Path to Extraordinary Productivity, ” by Kory Kogon, Adam Merrill, and Leena Rinne. That’s productivity.

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Framework Product Entrepreneur Social Media 153

Startup Professionals Musings

APRIL 4, 2020

But we all know that these are not solutions by themselves, but require integration into an innovative framework to solve real customer problems. Here are some keys to that mindset that I have seen working for successful entrepreneurs: Think customer-centric rather than technology-centric. Be forever curious and optimistic.

Startup 134

Startup Artificial Inteligence Ideas Entrepreneur 134

Startup Professionals Musings

MARCH 25, 2021

Yet I suspect that few of you have seriously thought about the scope of problems that every CEO must face, and what capabilities are the key to success, whether your company is a small startup, or a multi-billion multi-national conglomerate. Too many CEOs today like to talk, trust their gut, but fail to listen to their team or the customer.

News 136

News Framework Demand Study 136

Berkonomics

DECEMBER 15, 2016

Authors Jeanne Liedtka and Tim Oglivie have created a framework for creation of a new product or service – one worth spending at least a cycle of time for review. From their book, “Designing for Growth,” they iterate a four question matrix, each with steps for creation through launch. We’ll use this loosely to frame our process.

Design 120

Design Framework Ideas Custom 120

Both Sides of the Table

JULY 13, 2010

In billing we literally started thinking about all of the types of bills that would be generated for customers: full payment, partial payment, split payment, senior discount, student discount, level pay plan, etc. He taught me much that I know about critical thinking. I started by doing billing systems.

Entrepreneur 372

Entrepreneur Startup Design Framework 372

Startup Professionals Musings

AUGUST 17, 2019

The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Existing business frameworks are the recipes, and great entrepreneurs creatively use new tools and strategies to hone these frameworks, just like a master chef.

Coach 96

Coach Framework Entrepreneur Tool 96

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media. Long-term sales.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media. Long-term sales.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media. Long-term sales.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

JANUARY 21, 2022

I was impressed by a recent book, “ The Leadership Star ,” by Brian Hartzer, an experienced business executive, offering a concise leadership framework that I believe embodies the key attributes that I recommend. You must take the initiative to talk to customers, suppliers, other employees, and understand the process.

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Framework Organization IBM IBM 127

InfoChachkie

SEPTEMBER 15, 2011

Under the heading, “The Book On Bezos,” the callout lists ten actionable and impactful nuggets of startup advice. Obsess About Customers, Not Colleagues Or Competitors. “We We see our customers as invited guests to a party, and we are the hosts. You can be customer-focused or competitor-focused.

Tips 279

Tips Startup Framework Custom 279

Startup Professionals Musings

DECEMBER 22, 2018

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Employees can share best practices with customers on social network platforms and customers can help each other.

Software Review 92

Software Review Social Media Social Network Technical Review 92

Both Sides of the Table

AUGUST 29, 2012

We sat down for an hour to talk about why what GaiKai built was able to overcome its much better funded rival and to dispel the myth that great engineering teams don’t exist in Southern California. By not forcing the publisher to go through a Gaikai portal where they tried to control customers, they engendered trust from the publishers.

Rustic Canyon 279

Rustic Canyon Venture Capital Southern California Userplane 279

Startup Professionals Musings

APRIL 3, 2019

The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. Ric Dragon, an expert in online marketing, in his classic book. Measuring is all about return-on-investment (ROI).

Social Media 96

Social Media Media Marketing Metrics 96

Both Sides of the Table

JANUARY 12, 2014

Yesterday I wrote a post about “ growth hacking ” and why I thought it was wrong that people were hating on the term unnecessarily. Product is simply about defining a physical good or service that would be valued by consumers of the product more than existing alternatives based on functionality, quality and/or price.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

NOVEMBER 23, 2016

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Employees can share best practices with customers on social network platforms and customers can help each other.

Software Review 90

Software Review Social Media Social Network Technical Review 90

Startup Professionals Musings

JANUARY 3, 2015

The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Existing business frameworks are the recipes, and great entrepreneurs creatively use new tools and strategies to hone these frameworks, just like a master chef.

Product 103

Product Coach Framework Entrepreneur 103

Both Sides of the Table

JANUARY 17, 2011

I’ve always believed it’s been one of the most important attributes of business success yet something very few business leaders talk about. So I thought I’d write a post about how I drive my personal creativity. (A So no whinging about what a long post this is! Creativity. For others they swear by music.

Writing 356

Writing Startup Ideas Summary 356

Startup Professionals Musings

AUGUST 30, 2017

The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Existing business frameworks are the recipes, and great entrepreneurs creatively use new tools and strategies to hone these frameworks, just like a master chef.

Coach 64

Coach Framework Entrepreneur Tool 64

Both Sides of the Table

SEPTEMBER 28, 2014

Danielle goes through some commentary from Bill Gurley, Fred Wilson and Marc Andreessen about burn rate and then goes on to discuss her own burn rate and others publicly weigh in. Let’s set up a framework. it is also the title of a fabulous book from Internet 1.0 But what IS the right amount of burn for a company?

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Startup Company Companies .Net 383

Startup Professionals Musings

AUGUST 23, 2013

The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Existing business frameworks are the recipes, and great entrepreneurs creatively use new tools and strategies to hone these frameworks, just like a master chef.

Entrepreneur 101

Entrepreneur Coach Framework Tool 101

socalTECH

MARCH 12, 2019

We caught up with founder and CEO Bryan Biniak to hear more about the company and what Connected Travel is doing. Tell me about Connected Travel? We have built an application services platform for vehicles, and our first customer was actually USAA. They view it as their customer's data, which is very simple and straightforward.

Artificial Inteligence 113

Artificial Inteligence Startup Commerce Platform 113

Startup Professionals Musings

JANUARY 2, 2015

For survival, entrepreneurs need to be all about accomplishing results that matter for themselves, their team, and their customers. For insight, I recommend the details provided in a new book “ The 5 Choices: The Path to Extraordinary Productivity, ” by Kory Kogon, Adam Merrill, and Leena Rinne. That’s productivity.

Product 111

Product Entrepreneur Framework Social Media 111

Startup Professionals Musings

JUNE 15, 2016

As I was scouting around for some guidance on this subject, I came across a new book, “ Get Scrappy ,” by Nick Westergaard, who is a recognized expert on brand strategy and digital marketing. Remember that what’s engaging and relevant depends on your target customer needs, not solution features. For good content, less is more.

Marketing 58

Marketing Startup Social Media Newsletter 58

Startup Professionals Musings

MAY 19, 2013

Charlene Li, in her book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. I support her ten elements of the basic framework and vocabulary of open information sharing and open decision making: Explaining: creating buy-in.

Social Media 102

Social Media Entrepreneur Software Review Social Network 102

Startup Professionals Musings

APRIL 1, 2017

The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. Ric Dragon, an expert in online marketing, in his classic book. Measuring is all about return-on-investment (ROI).

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

MAY 25, 2016

Some people are so passionate about a cause that they forget to consider the lack of business potential, while others are so enamored with profit that they jeopardize their ethics. I just finished a new book, “ The Purpose Effect ,” by renowned author Dan Pontefract, that provides a good framework and background or doing just that.

Entrepreneur 54

Entrepreneur Framework Custom Customer 54

Both Sides of the Table

DECEMBER 19, 2011

He’s right about this. Social media will be pervasive in the enterprise and is primarily driving by customer interactions. When asked what their objectives are they cite some form of “improving customer communications” by a long margin. But only temporarily in my view. Sound familiar?

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Web HTML Mobile Social Network 355

Startup Professionals Musings

AUGUST 21, 2013

Every entrepreneur’s first priority should be the alignment of interests across the range of constituents required for success – partners, investors, customers, vendors, and employees. My perspective on this role is outlined in the book “ Rapid Realignment ,” by the experts in this space, George Labovitz and Victor Rosansky.

Startup 94

Startup Social Media Entrepreneur Framework 94