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6 Keys To Thriving In This New Era Of Remote Services

Startup Professionals Musings

With the power of the Internet, and the impact of the recent pandemic , the world of business services, such as accounting and marketing, have gone more and more remote. Yet the value of real relationships, as with consumer customers, has become critical to your business services growth and success.

Services 121
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Your “drop dead” question for a customer survey

Berkonomics

It means you can use this respondent as a resource for case studies and marketing quotes in the future. But do include at least one specific question about your product to be sure the respondent is an actual customer. If more than fifty percent say “yes” you have a real hit on your hands.

Customer 218
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How to Make Sure Professional Services Don’t Take Over Your Software Company

Both Sides of the Table

I recently wrote a blog post in which I pointed out that many investors & advisors discourage enterprise startups from having a professional services (PS) business and I think this is a big mistake. I think it’s important for enterprise startups to layer in professional services into your revenue stream. rollout support.

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6 Tips For A Marketing Focus To Match Your Solution

Startup Professionals Musings

It’s easy to fall back on the generic message that your solution is easier to use, has more function, and comes with great service, but who looks twice at that message? Every business needs a unique selling proposition (USP), that is a concise, straight-to-the-point statement about the special benefits you offer customers.

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Here’s Why a Booming Tech Market May Fool You into Thinking You’re Successful

Both Sides of the Table

Case studies get done with ebullient CEO’s espousing the benefits of said software even though their organization was barely using the product. ROI studies were published. I’m always paranoid about shelfware. I’m paranoid about the evaporation of revenue. What to do to Avoid Shelfware?

Marketing 354
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7 Keys To Making Many Millions In A Business You Love

Startup Professionals Musings

In my experience, there are good reasons for starting a business, and good ways to go about it in the new online world, but even entrepreneurs with good intentions often don’t have a clue on key principles to follow for this rapidly changing platform. Even more valuable are success case studies and testimonials.

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6 Hiring Principles To Grow The Best New Venture Team

Startup Professionals Musings

Startup investors tell me they invest in a new venture with a higher caliber of people, rather than the product or service, and I agree. This can be avoided by asking about extenuating circumstances before you extend them an offer, such as spousal objections or other pending job offers. Be patient when filling open positions.

Training 135