Both Sides of the Table

JULY 13, 2010

In billing we literally started thinking about all of the types of bills that would be generated for customers: full payment, partial payment, split payment, senior discount, student discount, level pay plan, etc. He coached me that I had to start with the answers. we’re the market leader in signing up our channel partners. -

Entrepreneur 372

Entrepreneur Startup Design Framework 372

Both Sides of the Table

FEBRUARY 7, 2013

And we wanted a head of global marketing. I acted as the occasional mentor, advisor and coach to Ethan. And because I wanted Ethan to be able to attract a great team, build & iterate a product, test it with initial customers and refine his strategy before having to take the wrappers off of his company.

CTO Coach 359

CTO Coach Google CTO Hire Yammer 359

Both Sides of the Table

FEBRUARY 5, 2011

I’ve started writing up some of those sales & marketing lessons and I plan to continue to build that section out over time. So I did want any rational person who wants to improve does – I hired a coach. They are as good at selling you as they are at selling your product to customers. People are buying YOU.

Sales 316

Sales Startup Pricing Custom 316

Startup Professionals Musings

NOVEMBER 14, 2020

These days, building a new business is all about visibility and marketing, no matter how great or innovative a solution you bring to the table. In fact, having one marketing guru on the team alone won’t get you very far. The most senior leaders then become coaches and mentors, rather than the source of all decisions.

Marketing 130

Marketing Development Develop Startup 130

Startup Professionals Musings

JUNE 11, 2021

Authors Adrian Gostick and Chestor Elton, with their deep backgrounds as executive coaches and organizational consultants, recommend some simple methods, consistent with my own beliefs, to reduce the pain of uncertainty, and increase productivity, in your teams and employees: Make it okay for them to not have all the answers.

Marketing 148

Marketing Coach Startup Product 148

socalTECH

OCTOBER 17, 2014

According to CallFire, it donated $10,000 in credits on the service to fitkidsAmerica , a nonprofit which fights childhood obesity through after school programs and camps, in the name of its customer, Flywheel , which sent the two billionth message.

Santa Monica 187

Santa Monica Coach Activity Platform 187

Both Sides of the Table

JULY 1, 2010

You’ll get sales information from your VP of Sales, marketing information from your VP Marketing, tech information from your CTO and so on. By going on sales calls you pick up directly the feedback of what customers want and also what they’re telling you about competition. Skipping is insidious.

Startup 308

Startup CTO Coach Technical Review CTO Hire 308

Both Sides of the Table

SEPTEMBER 13, 2011

They will often run all of the daily reports into them covering off for finance, sales, marketing, biz dev & HR. If they’re not running their business then perhaps the wrong person was picked as CEO or perhaps they need more mentorship / coaching to better allocate their time. But ask yourself, what does a COO actually do?

Startup 325

Startup Technical Review Sales Report 325

Both Sides of the Table

JANUARY 6, 2014

The functions of an early-stage board are pretty obvious and well understood: Providing introductions to customers, biz dev partners, recruits, the press, other investors, etc. Over time you start to figure out who you customers are and how to sell to them or how to get them to adopt your products if you’re a consumer-oriented startup.

Startup 325

Startup Sales Technical Review Software Review 325

Startup Professionals Musings

DECEMBER 22, 2021

As I talk to many of you in my role as business advisor, I still often hear the concern for maximum return to the business and stakeholders, more than a passion for sustainably enriching the lives of your customers and team. This applies to your own team, as well as customers. Make every customer experience memorable.

Custom 114

Custom Customer Satisfaction Metrics 114

Startup Professionals Musings

DECEMBER 5, 2014

Marketing is everything these days. You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late.

Technical Review 103

Technical Review Tips Marketing Entrepreneur 103

Startup Professionals Musings

JUNE 19, 2013

Marketing is everything these days. You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many entrepreneurs that focus on the basics of marketing too little and too late. Give yourself the “So-what?”

Startup 103

Startup Marketing Social Media Technical Review 103

socalTECH

SEPTEMBER 6, 2019

Matt Stodder, the co-director of the Los Angeles program, says it is seeking companies with the right team, a minimum viable product, customer traction, and viable plan for going forward. Startup Boost says it provides guidance and coaching on such topics as product-market fit, market sizing, fundraising, and pitch development/presentation.

Los Angeles 154

Los Angeles Class Angel Startup 154

Both Sides of the Table

JANUARY 22, 2014

VCs should be more of a coach than proscriptively telling you what to do. SEO marketing vs. social marketing. Simply put – I’d be in search of a VC who had an intuitive sense of my product, my customers, my organizational issues, my competitors, etc. I think of VCs as coaches. Think of web vs. mobile.

Venture Capital 364

Venture Capital Coach Writing SaaS 364

Startup Professionals Musings

JUNE 12, 2019

Much has been written recently about the requirement to focus today on the total customer experience, as a competitive edge or even for survival. The challenge I hear from savvy business owners and entrepreneurs operating on a shoestring is that providing a superior customer experience costs money.

Custom 96

Custom Customer Coach Pricing 96

Startup Professionals Musings

AUGUST 4, 2019

Marketing is everything these days. You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late.

Marketing 97

Marketing Entrepreneur Startup Technical Review 97

Startup Professionals Musings

AUGUST 27, 2022

The classic book, “ Hunting in a Farmer's World: Celebrating the Mind of an Entrepreneur ,” by serial entrepreneur and business coach John F. In business, entrepreneurs hunt for new innovative solutions to problems, new ways of beating competitors, new markets, and new customers. These are the ultimate hunters.

Entrepreneur 124

Entrepreneur Marketing News Slides 124

Both Sides of the Table

JANUARY 27, 2013

6 or 7 years ago when TechCrunch was at its peak market share (they are still strong but many more tech blogs have also popped up) there was a term for getting covered there called “the TechCrunch bounce.” But I also need to address the other side of my customer base – the people who fund VCs (they are called LPs).

Blogging 309

Blogging Journal Press Startup 309

Both Sides of the Table

NOVEMBER 18, 2012

According to the SEC we’re not allowed to market the fact that we’re fund raising, so I won’t. Sign up customers who are paying you money for a service you can’t 100% guarantee is going to be operational for the full period that they’re expecting. I didn’t want to disappoint my customers.

Blogging 420

Blogging Press Entrepreneur Venture Capital 420

Both Sides of the Table

MARCH 28, 2010

And having frameworks is a useful way to standardize your customer studies so that highly intelligent, inexperienced young people can crank out PowerPoint slides with such authority and beautiful consistency. We called it “integrated strategy.&# I actually think from a marketing perspective it could have been brilliant.

Startup 378

Startup Framework Slides Coach 378

Startup Professionals Musings

DECEMBER 9, 2016

These days, building a new business is all about visibility and marketing, no matter how great or innovative a solution you bring to the table. In fact, having one marketing guru on the team alone won’t get you very far. The most senior leaders then become coaches and mentors, rather than the source of all decisions.

Marketing 89

Marketing Coach Mentor Social Media 89

Both Sides of the Table

MAY 27, 2013

In this period (less than 2 years) he has brought on incredibly talented senior execs is sales, marketing, product management, client services, finance, vp engineering and more. So if all I need to do is make some customer calls, interview potential employees or help with his fund-raising decks – hallelujah. Always seek input.

Tips 365

Tips Email Venture Capital CTO Coach 365

InfoChachkie

FEBRUARY 20, 2012

This frugality was evidenced by the fact that everyone at Microsoft, even Gates, flew coach until well into the late 1990s. Along with your cash, customers and employees, a healthy startup culture will prove to be one of your most precious assets. . As noted in Core Values , the culture of your startup is entirely in your hands.

Tips 275

Tips Startup IP Santa Barbara 275

Both Sides of the Table

APRIL 10, 2014

What they do with the money is add more engineers and maybe hiring a marketing person. The best ones bring in more executive leadership so you can appropriate allocate resources across sales, marketing, product, engineering and support. You’re the coach, mentor, cheerleader. Objection Handling training.

Startup 381

Startup Resource Venture Capital Activity 381

Startup Professionals Musings

MARCH 4, 2022

If you aren’t yet adapting to the market and your customers, you are falling behind. I define business agility for my consulting clients as the ability to change your business rapidly to meet customer and environmental changes, with minimal organizational disruption and cost. Be proactive rather than reactive to market change.

Competition 148

Competition Metrics Demand Custom 148

Both Sides of the Table

SEPTEMBER 19, 2010

I’m typing this from SFO right now after just attending an executive offsite set up by Motorola and some of their largest retail customers. I got the chance to speak to several customers about their business issues and also a chance to position some of our investments with them. Or the CEO?

Invest 280

Invest Angel Venture Capital Yahoo 280

Startup Professionals Musings

AUGUST 12, 2017

Marketing is everything these days. You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late.

Tips 75

Tips Marketing Technical Review Startup 75

Startup Professionals Musings

APRIL 9, 2023

Many business leaders I meet in my consulting practice are frustrated by the challenge of getting their teams working together, increasing engagement, and tackling market change requirements. Facilitate coaching and mentoring, inside and outside. Open office layouts and common relaxation areas are key to this initiative.

Coach 117

Coach Mentor Study Activity 117

Startup Professionals Musings

SEPTEMBER 21, 2020

Any startup coach or business advisor will tell you that, on your way to being a great chef, you don't start your journey by inventing the ultimate entre. If you can’t identify customer interest, it doesn’t matter how good your product is. You need a good cook, good marketing, and first-class service. Make them “feel the love.”

Startup 156

Startup Coach Metrics Marketing 156

Startup Professionals Musings

MARCH 18, 2022

Instead of sizing up new opportunities and actively courting every new customer, you start worrying about cutting costs, repeatable processes , and overtaking known competitors. As a consultant, I hate to see you lose that startup focus on innovation, change, and customers. Use external sources for growth and change versus internal.

Startup 154

Startup Artificial Inteligence Metrics Netflix 154

Startup Professionals Musings

JULY 8, 2022

Today more than ever, the evidence is clear that business people need to find and communicate a purpose that goes beyond making a profit, in order to ensure customer engagement, as well as your own, and drive results in the marketplace. As you grow, so will your team and customers. Driven to reduce personal hardship and suffering.

Technical Review 143

Technical Review Coach Mentor Custom 143

Startup Professionals Musings

JANUARY 29, 2021

Here are the key reasons that I recommend that aspiring leaders focus on people before process: Customers judge the business by the people quality. Whether it be in person, on the phone, or implied in your marketing, your people and their engagement level is the key driver of customer loyalty, advocacy, and sales growth.

Satisfaction 154

Satisfaction Demand Resource Competition 154

socalTECH

OCTOBER 14, 2010

John Morris: I think it's trying to make a decent connection with customers, and trying to assess the size and viability of the market. It's trying to determine if there is a viable way to go to market, and also deal with competitive issues. Where is this talent coming from?

Networking 215

Networking Research Startup USC 215

TechCrunch LA

NOVEMBER 5, 2021

The global meat substitute market was valued at $4.51 Growing up with a father who was a food marketer, Boyd Myers said she saw firsthand what eating a diet of fast-food can do to a person and was always looking for more healthy food options that also had a positive benefit for the planet. AKUA co-founder and CEO Courtney Boyd Myers.

Startup 191

Startup Los Angeles Sample Funding 191

Eric Greenspan

MAY 9, 2013

So often I find myself coaching others on how they behave on social networks. About me: I’m a dad, a social research marketer, customer service champion, closet chef, TEDster. Social Marketing dos and donts rules Social media' So I figured I’d share my thoughts publicly: 1. About my company: [link].

Social Media 117

Social Media Media IBM IBM 117

Startup Professionals Musings

NOVEMBER 16, 2018

As the rate of change continues to increase in business and technology, the more I’m convinced that marketing is the primary key to success for a new venture. Yet I find that many technical founders don’t feel they need it at all, or at best point to one person on the team who is marketing. The result is no deal.

Marketing 71

Marketing Tips Technical Review Social Media 71

Startup Professionals Musings

FEBRUARY 24, 2021

For many, it’s hard to make the switch from that top-down order-giving culture, and it’s hard to find the time to recruit and coach the new team members you need to scale the business to success. We all need to be humble and recognize that what we need to know about technology and the market changes daily.

Startup 147

Startup Custom Customer Ideas 147