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Performance marketing agency MuteSix bets on content and data to boost DTC e-commerce

TechCrunch LA

Warby Parker filing to IPO last week was one more sign that direct-to-consumer (DTC) is an extremely powerful e-commerce trend. “They demonstrate best-in-class expertise with Facebook and Google paid ad platforms. “They demonstrate best-in-class expertise with Facebook and Google paid ad platforms.

Commerce 211
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Introducing Trust, and the Importance of Product-Founder Fit

Both Sides of the Table

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no no surprise?—?that’s

Product 424
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eddi | Security in Community Based E-Commerce

Tech Zulu Event

eddi , a new social listing site, seeks to change the way community-based e-commerce works by implementing strong security and a complete social experience. It’s really aiming to go after the community-based e-commerce platform. It feels like you are on a social media platform. eddi is a product and a service.

Commerce 110
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7 Keys To A Winning Business As A Phone App Developer

Startup Professionals Musings

After this connection, you need not share the 30% of all revenue collected by the store platform. Make your app support all platforms. Port every app to all the popular platforms – IOS and Android. Build your own marketplace platform. Compensate for low profit by aiming for maximum reach. Look for value points to control.

Develop 138
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ValueClick, Specific Media Rise In Ad Network Rankings

socalTECH

Two local online advertising businesses--Westlake Village-based ValueClick , and Irvine-based Specific Media --are showing growth in the latest comScore ranking of advertising networks. The two are just behind Google, which had 164.5M Tags: valueclick specific media online advertising. uniques for April.

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8 New Business Keys To Success For Real Entrepreneurs

Startup Professionals Musings

Years ago, it cost a million dollars for a new e-commerce site, one that you can now create for almost nothing with current tools and technology. Establishing your brand with interactive social media. The cost of social media done well is low. Fundraising through online platforms and crowdfunding.

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Social Search – What Entrepreneur Needs To Know

InfoChachkie

It is no secret that Pinterest and other social commerce sites have begun to dial in the commerce equation. Search Meets Social = Commerce. The Search and Social Commerce toolset helps us get deeper insights and more effectively scale more tailored consumer experiences wherever the searching for and discovering products”.