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How to Get Busy People to Take Action When You Send an Email

Both Sides of the Table

We all get a lot of email. For important emails we hope for replies or action. If you do the math on the number of inbound emails you get multiplied by the time it would take to read them all and respond to those that expect a reply you would be astounded. Many people ramble in emails. And we send off scores of them, too.

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Launchpad LA – 10 Startup Companies to Watch

Both Sides of the Table

Thursday night was the unveiling of the newest batch of Launchpad LA companies. We held a 90-minute demo session where 150 of LA’s VC’s and senior technology executives watched the LPLA V2 group present in small groups of 12-15 each. Have a look at the companies below. with the clips.

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Remind Me Why I Love You? (Why “In Person” is Everything)

Both Sides of the Table

Your product demo crushed. After my board meeting I had to do an interview with a CFO candidate that one of my portfolio companies asked me to speak with. I raced home to put my kids to bed, say hello to my wife and then spend a grueling administrative hour doing email. I know you emailed me and I emailed you back.

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10 Epic Ways to Save Money

Eric Greenspan

Here’s some clever methods to do so: When signing up for a trial or a demo, NEVER buy right away. Wait for the email that says “Join today and save with this coupon” or “We miss you. You’ll almost be guaranteed a “come back and try us for half off” email. Ask for a discount.

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Use video whenever possible.

Berkonomics

But an increasing amount is now coming from web sites and YouTube videos created by companies looking for an edge in their marketing efforts. One way to create great company videos inexpensively is to contact your local college or university and ask if there are interns signed up for such work with local companies.

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Need money? Read this!

Berkonomics

Friends, family and fools: [Email readers, continue here…] This term, although pejorative, describes the typical mix of early investors in a small, young growing business. Venture capital comes with a cost, and there are no bargains for the company when taking such an investment.

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10 Epic Ways to Save Money

Eric Greenspan

Here’s some clever methods to do so: When signing up for a trial or a demo, NEVER buy right away. Wait for the email that says “Join today and save with this coupon” or “We miss you. You’ll almost be guaranteed a “come back and try us for half off” email. Ask for a discount.

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