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Broke Girl's Guide Gets Funding

socalTECH

Santa Monica-based Broke Girl's Guide , a startup focusing in on daily deals and information for women, has scored a small debt funding round, according to a regulatory filing by the firm this week. Broke Girl's Guide runs a daily deal newsletter with offers, online promos, and sales information. READ MORE>>.

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The Authoritative Guide to Prorata Rights

Both Sides of the Table

Prorata investments rights given investors the right to invest in your future fund-raising rounds and maintain their ownership % in your company as your company grows and raises more capital. You now own 20% of a company valued at $50 million but you’ve put in $4m to get that. Why investors care about prorata rights.

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A Guide to Using Authority & Social Proof in Fund Raising

Both Sides of the Table

The book is a layman’s guide to understanding how we as humans make decisions and is underpinned by data-oriented studies to prove his claims. Social proof is defined as “looking for others to guide our decision&# and it can be both explicit and implicit. He first worked hard to get him to be an advisor to the company.

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How to Hunt Programmers for Your Startup - A Field Guide

SoCal CTO

So, instead he was really looking for two people: (1) someone with experience who could spend an hour here and there guiding development, (2) an up-and-comer who wanted to get into mobile development. Some places you can find programmers locally: In your company or other companies. Did we just make his problem twice as hard?

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Citysearch Debuts Visual Guide Site, New iPhone App

socalTECH

West Hollywood-based Citysearch has launched two new products today, including both a visual city guide, and a new iPhone app. Citysearch said its new Guides by Citysearch service is aimed at helping users easily find new places in major cities around the country, in a photo-centric way. READ MORE>>.

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How to Hunt Programmers for Your Startup - A Field Guide

SoCal CTO

So, instead he was really looking for two people: (1) someone with experience who could spend an hour here and there guiding development, (2) an up-and-comer who wanted to get into mobile development. Some places you can find programmers locally: In your company or other companies. Did we just make his problem twice as hard?

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WTF is Traction? A 6-Step Relationship Guide to VC

Both Sides of the Table

Now there are some firms that have strict rules about not funding pre-revenue companies – that’s different. The problem is that they see hundreds of pitches and they often don’t proactively step back and think about the companies that seemed promising but they weren’t ready to pull the trigger.