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6 User-Centered Design Guidelines To Thrill Customers

Startup Professionals Musings

Today’s customers demand more than a good product; they expect a great customer experience. People love Apple’s whole customer experience, and willingly pay a premium for the product. Much has been written about product design, but designing the total experience from the front rarely happens yet.

Design 105
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8 Tactics To Make Service Your Competitive Advantage

Startup Professionals Musings

It must be understandable, written down, and verifiable, with regular measurements and metrics to make it real, benchmarked against the competition. A well-designed service delivery process will make you easy to do business with. It’s a core process that must be up and effective when you deliver your first product or service.

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Talking to a VC About Your Competitors

Both Sides of the Table

Competition. And even then Microsoft has substitute products as anyone who has taken Econ 101 will tell you. And the reality is that if you have no competition it will likely be perceived as a negative, not positive. And the reality is that if you have no competition it will likely be perceived as a negative, not positive.

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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

I actually really enjoyed many of the points Muhammad made about marketing in general and I found myself nodding through the entirety of the article except for it’s core premise. I believe growth hacking is about all of this. I’d like to make the case that the article is wrong. I’d strongly encourage you to read it.

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Startups have about $1 trillion worth of reasons to love the Biden infrastructure plan

TechCrunch LA

The sweeping infrastructure package put forward today by President Joe Biden comes with a price tag of roughly $2 trillion (and hefty tax hikes) but gives startups and the broader tech industry about $1 trillion worth of reasons to support it. What excites me about this space is that there’s so much low-hanging fruit.

Startup 229
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It’s Time To Design Human Experiences Versus Products

Startup Professionals Musings

Today’s customers demand more than a good product; they expect a great customer experience. People love Apple’s whole customer experience, and willingly pay a premium for the product. Much has been written about product design, but designing the total experience from the front rarely happens yet.

Design 61
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Clues: How to think like a growth CEO

Berkonomics

Authors Jeanne Liedtka and Tim Oglivie have created a framework for creation of a new product or service – one worth spending at least a cycle of time for review. From their book, “Designing for Growth,” they iterate a four-question matrix, each with steps for creation through launch. Then let’s design it so it will wow.

Design 156