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Web Second, Mobile First

Both Sides of the Table

The titles were: Mobile First, Web Second. Mobile First, Web Second (continued). People forgot that Fred also wrote “Web Second.” ” So I’ve had to encourage an entire cohort of startups that I’ve met not to ignore the power of the web. Thus I endorse Web Second. then mobile is awesome.

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Here are 10 Tips from BuzzFeed to Make Your Content Go Viral

Both Sides of the Table

I recently had the pleasure of spending an hour with Jon Steinberg, president of Buzzfeed , a company who focuses on helping media companies make their content go viral. But of course we also focused on making content go viral. If you want something to be shared virally on the web it has to be short.&#. Can we do 10 variants?

Buzzfeed 354
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Curating The Web Using PublishThis, with Matt Kumin

socalTECH

If you're a web publisher, or even a brand developing your own outreach to customers through a newsletter or microsite, how do you efficiently gather and curate all of the news and information out there? The firm has created a tool which uses software and semantic search to help in the whole process of curating content.

Web 237
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Docstoc Ramps Video Content Effort

socalTECH

Santa Monica-based Docstoc , the online business documents site headed by Jason Nazar, has quietly been ramping a video content effort at the site. In a new section on Docstoc's web site, the firm has been sharing dozens of video segments featureing business tips and advice from entrepreneurs from Southern California's technology community.

Content 217
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Hulu's April Fool Joke: 1996 Web Design

socalTECH

Visitors to Los Angeles-based video streaming service Hulu Friday were greeted with a surprise "redesign" of the web site, as part of a Hulu April Fool's gag.

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PublishThis Enhances Content Curation Tool

socalTECH

PublishThis , the Los Angeles startup headed by Matt Kumin, has enhanced the firm's online, content marketing and curation management tool. The firm said the latest version of its platform is aimed at brands, retailers, media companies, and trade associations, to help them scale their content efforts across digital channels.

Content 171
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Gravity Debuts Content Personalization API

socalTECH

The firm's tools allow web publishers to recommend content to users, while also inserting "sponsored stories" in those recommendations from advertisers. The new API effort extends Gravity's technology into use in mobile applications, tablet apps, in addition to the web. in a Series B funding round in October. READ MORE>>.

Content 168