Remove category partnerships
article thumbnail

Nimble Finds $9M In Funding

socalTECH

According to Nimble, it will use the funding to scale its product, and accelerate product innovation, strategic partnerships, and customer adoption. Nimble offers up its software to Microsoft Office 365 and Google G Suite customers, letting them track their interaction with customers, potential customers, partners, and others.

Funding 100
article thumbnail

Demand Media In Ad Partnership With Healthline

socalTECH

Santa Monica-based Demand Media said this morning that it has linked up with Healthline , a provider of health information and technology, in a digital advertising partnership. According to the two, Healthline will create digital advertising solutions and represent categories on LIVESTRONG.COM, Demand Media''s health and fitness site.

Demand 124
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Marketing Strategies To Drive Exponential Growth

Startup Professionals Musings

As an angel investor, I see plenty of startups focusing on building an innovative product, but I’m looking for the few who are also leading with an exponential growth strategy, to put them in the category of the next Amazon or Google. Let your highly motivated customers be your best marketing advocates for new customers.

Marketing 170
article thumbnail

SoftBank bets big on a ‘digital Ellis Island’

TechCrunch LA

Big banks rush to back Greenwood, Killer Mike’s Atlanta-based digital bank for underrepresented customers. We’re working to aggregate a historically fragmented audience and that gives us massive leverage to source better offerings, pricing and experiences for consumers across multiple categories.”. with a population of 62.8

Platform 299
article thumbnail

Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

A day might include a discussion with a finance partner, an investor, a customer or a fusion partner. Our new customer acquisition has grown and our costs have plummeted. We are actually getting paid now to obtain customers, so our customer acquisition costs are now negative. Great posts.

article thumbnail

5 Forces That Kill Momentum For Business First-Movers

Startup Professionals Musings

Despite the fact that most of the CEOs I advise would claim to be in the first category, when I dig deeper I find that at best they are fast followers , due to the time consuming challenges of transforming any business in this digital age. Is your strategy as a business leader to be a first-mover or a follower?

Metrics 122
article thumbnail

SaaS Is Dead, Long Live Software

InfoChachkie

However, the adjective “electric” was eventually dropped when all the devices in a product category utilized the technology. At that time, I had to explain to skeptical customers that it made more sense for them to rent our software on a subscription basis, rather than purchase it outright.

SaaS 113