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10 Marketing Strategies To Drive Exponential Growth

Startup Professionals Musings

As an angel investor, I see plenty of startups focusing on building an innovative product, but I’m looking for the few who are also leading with an exponential growth strategy, to put them in the category of the next Amazon or Google. Let your highly motivated customers be your best marketing advocates for new customers.

Marketing 170
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SaaS Is Dead, Long Live Software

InfoChachkie

However, the adjective “electric” was eventually dropped when all the devices in a product category utilized the technology. You’re not a SaaS entrepreneur, you’re a software entrepreneur. If the software does not reside on our customers’ servers, we won’t sell it.”. You’re not a SaaS investor, you’re a software investor.

SaaS 113
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Create An Industry Alliance Entrepreneurs: Need Friends On The Startup Playground

InfoChachkie

Entrepreneurs can emulate de la Guerra’s strategy and make their adVenture appear far larger than reality and thus increasing its influence and market reach while discouraging competitive threats by creating an industry alliance. This last category proved to be especially lucrative. True differentiator to each member’s products.

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Interview with Scott Grimes, Stackin

socalTECH

As we move forward, we are hoping to personalize that relationship as much as possible, based on life events, and provide a customized experience. We curate the best products within each category of finance. We also work with high yield savings and investment, and also have an investment partnership.

Content 124
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7 Growth Choices That Can Make or Break Your Business

Startup Professionals Musings

As the Global Customer Growth Evangelist at Salesforce, with implementation roles at many other companies, she makes a host of relevant observations for every business owner. These days, customers remember the total experience with a company longer than they remember the price they paid. Pursue strategic alliances and partnerships.

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7 Good Entrepreneurial Habits That Turn Bad

Startup Professionals Musings

Good entrepreneurs are all about managing change, but too many forget that they have to change themselves as their dream evolves from a startup to a scalable business. Now you have real customers who can quickly turn off hundreds of potential customers if you ignore their feedback. Trust your gut, and ignore naysayers.

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8 Key Ingredients to a Profitable Consulting Business

Startup Professionals Musings

Most of the guidance you see for entrepreneurs is aimed at those who are selling a product (Apple, Tesla, Xiaomi), or selling a service (Uber, Airbnb, Snapchat). The “product” value is difficult to quantify, the costs are nebulous, and entrepreneurs have to clone themselves to scale the business.