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Why Email May Be Draining Your Company’s Productivity

Both Sides of the Table

I’ve taken to saying, “Email is our personal to-do list that anybody adds to – whether they know us or not.” about their marathon 4-hour sessions to get to zero inbox or somebody else claiming email bankruptcy ( definition if you don’t know it already ). I have taken to limiting my outbound email.

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20 Best Free and Paid Tools for Startups in 2023

Tech.Co

Launching and growing a startup is one of the biggest missions an entrepreneur can undertake. Business tools — from customer relationship management ( CRM ) platforms to accounting software — help to save startups time and money by automating key processes and maximizing efficiency.

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Why Most of Your Assumptions About Phone Calls are Wrong

Both Sides of the Table

If you follow the tech media you would be subject to a lot of narrative biases that are completely off base – and this includes the value of email and phone calls. All the data actually suggests with the growth of mobile, inbound sales calls will double from 30 billion to 60 billion in 3 years (source: Kelsey). THE FULL STORY.

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What Should You Send a VC Before Your Meeting?

Both Sides of the Table

As a VC and former entrepreneur let me offer you some advice. Remember that the goal of an email to a VC or an introduction from a trusted mutual connection is simply to get you the meeting. This is part of a series on how to improve your fund raising game. The first post & the full outline if you click the link.) Compelling.

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How Event Farm Is Making Events A Part Of Your Sales Funnel

SoCal Tech Calendar

In the corporate world, events are more than just an event�they are opportunity to connect with your customers and turn potential customers into buyers. The most obvious, is to drive sales. However, our approach is a whole new product category, part of the marketing cloud. How do you make those events happen?

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Interview with David Loo, CEO and Founder of Perspectium

socalTECH

Coming out of ServiceNow around 2013, I realized that a lot of problems that we had been discussing and dealing with with customers adopting applications like ServiceNow into the enterprise, was establishing connections of that data and processes with systems in the enterprise.

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

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