Startup Professionals Musings

NOVEMBER 12, 2021

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. An informal writing style is generally recommended. For example, if you mention an article you read in XYZ magazine, make sure to include a hyperlink to the article.

Blogging 135

Blogging Services Search Engine Optimization Web 135

Startup Professionals Musings

JANUARY 15, 2022

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive.

Social Media 126

Social Media Media Startup Platform 126

SoCal CTO

DECEMBER 19, 2012

You likely are writing your first one of these. This should be an iterative process with advisors and customers providing feedback on the product. For example, if you are trying to determine viral coefficient (see Startup Metrics ), then the focus should be around those aspects of the MVP. Don't stress over format.

Develop 354

Develop Development Technical Review CTO Coach 354

Startup Professionals Musings

FEBRUARY 19, 2021

For example, there are a dozen articles like this one for every area of expertise. Then lead by example. Another mistake many consultants make is to charge by the hour, and customers lose track and lose confidence as things change. Speak to people, rather than write a document every time you want a change.

Startup 150

Startup Slides Email Custom 150

Startup Professionals Musings

FEBRUARY 16, 2018

The market is changing so fast these days, and if you are not planning a solution today for tomorrow’s customers, you may be setting yourself up for failure and don’t even realize it. There are many free generalized tools, including Google Trends , which can be used to track customer behavior in looking for things that don’t exist yet.

Custom 57

Custom Customer Technical Review Software Review 57

Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash. 40,000) to join me on Facebook.

Social Media 214

Social Media Custom Customer Media 214

Startup Professionals Musings

MARCH 2, 2020

For example, I have a friend with a Ph.D. In addition, creating a business requires leading and interacting with other people, including partners, investors, and customers. For example, I often cite the case of Bill Gates and Steve Ballmer , who grew Microsoft together. You must also learn from your customers.

Ideas 126

Ideas Writing Examples Outsource 126

Startup Professionals Musings

JUNE 26, 2020

A business plan is the outward facing definition of the business you hope to drive with your hardware solution, with a hardware overview in the intro to highlight customer value and competitiveness. Use non-fuzzy terms to quantify customer value. Provide specifics on the customer business model. and trademarks.

Product 169

Product Summary Startup Examples 169

Startup Professionals Musings

AUGUST 14, 2023

For example, the handmade-item platform Etsy sponsors free entrepreneurship courses for underemployed and unemployed people, including assistance in setting up a store on Etsy, thus adding more artists and artisan sellers to their platform. Write it down, make it specific, expressive, yet succinct and jargon-free.

Framework 95

Framework Custom Customer Tips 95

Startup Professionals Musings

AUGUST 26, 2022

Most business advisors I know will say that writing a business plan is the first step to starting your own business, but I believe that a better first step is to do a self-analysis of your real drivers, strengths, and assumptions before committing to this lifestyle. Check your tolerance for risk, uncertainty, and change.

Social Media 105

Social Media Writing Ideas Resource 105

TechEmpower

JULY 2, 2013

In preliminary tests, we experimented with more requests per pipeline but doing so caused socket write buffer overflows. The wrk tool was later enhanced to allow larger write buffers, but we ultimately decided to retain a 16 requests per pipeline test configuration. This seems implausible on the surface, but it''s repeatable.

Framework 521

Framework Software Review Technical Review EC2 521

Berkonomics

JANUARY 13, 2022

To celebrate with your customers, who worry over continuity and look to you for assurances that the transition will not negatively affect them. Write a book. Write a handwritten letter to someone who helped you make it to the finish line. To celebrate with your suppliers who helped you, especially during the rough times.

Writing 156

Writing Entrepreneur .Net Sales 156

Startup Professionals Musings

NOVEMBER 21, 2020

For example, the handmade-item platform Etsy sponsors free entrepreneurship courses for underemployed and unemployed people, including assistance in setting up a store on Etsy, thus adding more artists and artisan sellers to their platform. Write it down, make it specific, expressive, yet succinct and jargon-free.

Tips 174

Tips Framework Custom Customer 174

Startup Professionals Musings

JANUARY 8, 2023

For example, it is no secret that software pirating is still very common in China, Vietnam, and other cultures. Customer-facing services, like call centers, should rarely be outsourced. Internal services, like marketing and accounting, are more manageable and have less customer visibility. Marty Zwilling.

Software Review 114

Software Review Technical Review Outsource Development Outsource 114

Both Sides of the Table

JUNE 23, 2013

I’ve been writing a series on a simple methodology that we used at my first enterprise software company. Simply, this is identifying a customer need that has economic value to them if they can solve it. This solves the customer question, “Why Buy Anything?”. There are many out there and many books have been written on the topic.

Sales 328

Sales Custom Customer Examples 328

Startup Professionals Musings

AUGUST 30, 2019

What every entrepreneur needs more than anything else, after they have built an innovative new product or service, is visibility, credibility, and trust by customers, potential employees, and future business partners. It makes customers feel special, and gives you the opportunity to highlight your broad experience and credentials.

Writing 19

Writing Technical Review Entrepreneur Advertising 19

Startup Professionals Musings

SEPTEMBER 23, 2020

Mark Zuckerberg, while still in school, tested the viability of his “ FaceMash ” technology as a business by rolling it out to other students at Harvard as customers. He learned quickly that several pivots were required for business, legal, and customer acceptance reasons. Write a business plan and pitch deck for learning.

Entrepreneur 157

Entrepreneur Mentor Class Resource 157

Both Sides of the Table

OCTOBER 17, 2019

But like the company Kyriba, where we recently sold our position at above $1 billion, it took time until the revenue exceeded $100 million recurring and then the industry really competed to back this amazing company since it had scale, defensible technology and long-term, committed customers. VCs have different views and strategies on this.

Venture Capital 223

Venture Capital IP Startup Google 223

Startup Professionals Musings

NOVEMBER 6, 2021

Communication is considered a social skill, and inventors and engineers, for example, are not known to be social butterflies. Then, hopefully, come customers, distribution channels, and going public or merging with an attractive buy-out candidate. But these are subjects for another day.

Startup 134

Startup Writing Ideas Entrepreneur 134

Startup Professionals Musings

FEBRUARY 5, 2020

See the story of Elizabeth Holmes and Theranos for an example of product snags leading to a disaster. Funding is depleted before customer sales ramp up. One of the pitfalls of optimism is the expectation for early customer growth, and understating the real costs of design, development, and inventory.

Startup 131

Startup Entrepreneur Examples Custom 131

Startup Professionals Musings

OCTOBER 29, 2018

As a long-time advisor to small businesses and startups, I still find many who think marketing is still primarily broadcasting your message to as many customers as possible, hitting them again and again, until it sticks. They don’t realize that customers today are looking for relationships, meaning two-way conversations with your business.

Marketing 91

Marketing Examples Startup Custom 91

Startup Professionals Musings

SEPTEMBER 12, 2022

Brown, who has been studying and writing about business leaders for many years for Forbes, BusinessWeek, and Inc. I’ll summarize a few of his principles here as examples, and I’m adding a few from my own experience: Use act, learn, build, and repeat to move forward in increments.

Entrepreneur 127

Entrepreneur Mentor Competition Study 127

socalTECH

JANUARY 18, 2011

What that did, is it helped us to expand the service to help publishers do the following: identify what content to write, how to distribute that content to various mediums, and how to monetize that content. Journalists are notorious for not wanting to write based on revenues or commercial intersts, or having anyone tell them what to write.

Marketing 232

Marketing Funding Content Writing 232

Both Sides of the Table

JUNE 17, 2013

The point of PUCCKA was to develop a common methodology to make sure our whole team approaches sales with the same mindset and to give us a language to talk with each other about our prospects, as in, “have you identified your customers pain point yet?”. The goal is to get the customer speaking about their organization.

Sales 367

Sales Slides Startup Custom 367

Both Sides of the Table

JANUARY 18, 2015

There were days where I could write about what I was thinking about Apple or Twitter or Facebook. Or I could just write about life. can only point to three examples in the last 10 years of writing where I know that what I specifically said made somebody resent me. So can I get a wish, To end the politics. ” B.o.B.

Blogging 150

Blogging Writing Startup Ideas 150

Startup Professionals Musings

FEBRUARY 3, 2021

In fact, customers today also seem more attracted to companies with a higher purpose than profit. Before you start your business, think hard about your vision for fulfillment, and write it down. It seems that fulfillment to these new entrepreneurs is all about changing the world and legacy.

Satisfaction 173

Satisfaction Mentor Coach Entrepreneur 173

InfoChachkie

DECEMBER 2, 2009

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Custom 164

Custom Customer Advertising SEM 164

Startup Professionals Musings

JUNE 14, 2021

Unfortunately the comments you don’t hear from customers, business partners, and peer leaders are the ones that do you the most damage. Don’t assume that team members and customers have the same familiarity with technical abbreviations that you do. Test your message on a spouse or family member first.

Social Media 101

Social Media Examples Satisfaction Media 101

Both Sides of the Table

MARCH 27, 2011

But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? This is a post to help you figure out why you should write and what you should talk about. I’ll bet your customers, business partners or suppliers would love similar. Who are your customers, partners or suppliers?

Blogging 373

Blogging Startup Writing Venture Capital 373

Startup Professionals Musings

JANUARY 23, 2019

Even if it’s only a few PowerPoint slides or typed paragraphs, writing something down is the first step toward making it real. Always write in the future tense, what you will do, and name yourself as the key person responsible. The process will force you solidify the specifics, and mentally commit to them.

Ideas 99

Ideas Slides Writing Startup 99

Tech Zulu Event

NOVEMBER 18, 2011

Having paying “Customers” is what makes the cash register roar. An entrepreneur having low self worth is the number one deterrent for a potential customer not buying into what you are selling. Using your service or owning your product isn’t why a person buys, it’s the experience your customer will have. Second, how to get leads.

Custom 85

Custom Customer Marketing SEO 85

Both Sides of the Table

NOVEMBER 2, 2010

.&# When I talk to people about sales I often describe the sales process as a series of hurdles (objections) that are put up to avoid making a purchase and your responsibility is to work through these common objections with your customer. In the evangelical phase you’re working through these with customers on the fly.

Sales 289

Sales Startup Training Pricing 289

Startup Professionals Musings

APRIL 13, 2020

For example, it is no secret that software pirating is still very common in China, Vietnam, and other cultures. Customer-facing services, like call centers, should rarely be outsourced. Internal services, like marketing and accounting, are more manageable and have less customer visibility. Marty Zwilling.

Outsource Development 122

Outsource Development Outsource Software Review Technical Review 122

Startup Professionals Musings

JANUARY 27, 2019

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. An informal writing style is generally recommended. For example, if you mention an article you read in XYZ magazine, make sure to include a hyperlink to the article.

Blogging 88

Blogging Search Engine Optimization Web Writing 88

Both Sides of the Table

SEPTEMBER 17, 2013

You can ask them to come and watch your videos at your owned & operated websites (O&O) where you can make higher margins as well as ask directly for more meaningful customer information such as Facebook connections, Twitter oAuths, email addresses and the like. To produce content that people want to watch takes unique skills: Writing.

Company 339

Company Companies Technical Review Content 339

Startup Professionals Musings

FEBRUARY 4, 2019

If you are looking for funding and customers for your new business, you need to identify your “unique selling proposition” (USP) right up front, in 30 seconds or less, to differentiate yourself in today’s information overload. Investor and customer attention spans are short, and both will write you off quickly.

.Net 73

.Net Examples Custom Customer 73

Startup Professionals Musings

DECEMBER 30, 2019

Whether you are looking for partners, investors, or future customers, you need to show a level of professionalism and leadership very early that will draw people to your idea. For details and examples, check out these directions and suggestions. You really need at least a prototype product or customer to make the video come alive.

Ideas 126

Ideas Slides Sample Examples 126