socalTECH

JANUARY 18, 2011

What that did, is it helped us to expand the service to help publishers do the following: identify what content to write, how to distribute that content to various mediums, and how to monetize that content. We make sure that content is available, and linked to current news stores. Right now, news organizations write off the news cycle.

Marketing 232

Marketing Funding Content Writing 232

Both Sides of the Table

OCTOBER 26, 2014

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). You need to take months & years to build relationships with journalists.

Press 319

Press Startup Writing Training 319

Tech.Co

FEBRUARY 5, 2019

Cryptocurrency is rarely out of the news, but the recent case involving Canadian currency exchange QuadrigaCX is a real show stopper. With the sudden death of its founder, Gerald Cotton, customers are owed an estimated $190 million due to a missing password only he knew. How Have QuadrigaCX’s Customers Reacted?

News 161

News Customer Custom Commerce 161

socalTECH

DECEMBER 4, 2012

Los Angeles-based Ebyline , the online marketplace which connects publishers with freelance journalists, has rolled out a new offering today, which it says can help publishers produce their own, custom news feeds. The service, called Ebyline News Desk, allows publishers to create their own, custom feeds of original content.

Services 147

Services News Hollywood Entertainment 147

Both Sides of the Table

JANUARY 23, 2011

You help them on stories, act as a source, develop real relationships, read their stories and eventually when you have news they’re more willing to have a conversation. You need somebody who REALLY understands your company, its customers and its competitors. In a startup this is a mistake. What is said about you publicly matters.

Startup 349

Startup Writing Press Blogging 349

Tech.Co

MAY 26, 2020

Jeff Bezos didn't get to be the world's richest man by writing a lot of checks, and one recent way to keep Amazon's profits healthy has been to cut its affiliate commissions scheme. Top Publications: BuzzFeed News, Vox, New York Magazine. Best for: Bloggers, news publishers. Bookshop’s goal isn’t to beat Amazon.

Technical Review 130

Technical Review Buzzfeed News Networking 130

Startup Professionals Musings

JANUARY 31, 2022

Beyond the fear, many really don’t get the value of being willing and able to communicate effectively with team members, investors, customers, and a myriad of other support people, both one-on-one and one-to-many. As your company grows, you have to host customer seminars.

Marketing 113

Marketing Entrepreneur Customer Custom 113

TechCrunch LA

JULY 19, 2022

Kaden joins Rick Zullo from Equal Ventures on the board and told TechCrunch via email that excess inventory “filled the news and it definitely spikes in more volatile markets, but it is in fact part of any market.” She went on to write, “Dee and Josh are the exact right team to tackle it.

Product 191

Product Funding Technical Review Equity 191

Startup Professionals Musings

JANUARY 16, 2023

If you can’t write it down, you probably don’t understand it. Writing, audios, and videos are all great ways to do this, since these all facilitate the one-to-many multiplier. Today you need to talk with, not at, your customers and constituents to get ideas. Provide a unique point of view. Build a team.

Social Media 94

Social Media Media Ideas Writing 94

Xconomy

JUNE 11, 2018

The companies said Monday they expect their “strategic partnership” to boost both businesses by strengthening their pitch to customers around the world who are interested in enhancing their physical operations with digital technologies. The news sent PTC’s stock (NASDAQ: PTC ) to a record high for the company, according to Yahoo Finance data.

Yahoo 45

Yahoo Writing News Pricing 45

socalTECH

AUGUST 6, 2012

But, they could not write, and did not know what to write from the travel perspective. Every one of those writers has a byline and a bio, and are paid twice a week at a pretty decent rate for that writing or assignment. They couldn't find enough people to write the content they needed, at the quality they need.

Demand 240

Demand Media eHow Content 240

Startup Professionals Musings

NOVEMBER 22, 2021

A “downer” is defined here as someone who seems to dwell on the negatives of every business challenge, and loves to highlight bad news or potential problems. Let me assure you, every startup faces more challenges than any other business – unproven product, new processes, new management, and unpredictable customers.

Startup 129

Startup Mentor Satisfaction Writing 129

Tech Zulu Event

NOVEMBER 18, 2011

Having paying “Customers” is what makes the cash register roar. An entrepreneur having low self worth is the number one deterrent for a potential customer not buying into what you are selling. Using your service or owning your product isn’t why a person buys, it’s the experience your customer will have. Second, how to get leads.

Customer 85

Customer Custom Marketing SEO 85

Startup Professionals Musings

MAY 30, 2021

There is also more going on in every location, so this personal need and super sensitivity to the local community has spawned a new breed of Internet startups, called “hyperlocal.” Look for new ways to sell. Many of the customers in this space tell me that the figure is somewhere around $300 per year for their own internal break-even.

Startup 144

Startup Sites Content Sales 144

Both Sides of the Table

AUGUST 14, 2011

Journalists write stories that have an appeal to readers whether the accusations have merit or not. Just look at the silly Obama birther debate that we wasted so many news cycles on. Understand the Gravity of the Situation for Your Customers. Don’t Bury Bad News. Simple: he let other people tell the story.

Startup 329

Startup Press Training Media 329

Startup Professionals Musings

APRIL 22, 2020

If you can’t write it down, you probably don’t understand it. Writing, audios, and videos are all great ways to do this, since these all facilitate the one-to-many multiplier. Today you need to talk with, not at, your customers and constituents to get ideas. Provide a unique point of view. Build a team.

Social Media 126

Social Media Media Ideas Writing 126

InfoChachkie

JUNE 16, 2016

Custom Wharton Degree. As I turned away, somewhat shocked with the ease with which I had customized my curriculum, he stopped me and asked, “I can understand why you want to take Squash, but can I ask why you are enrolling in Farsi?”. Writing / English / Public Speaking. Writ 105PS Writing for Public Speaking.

Entrepreneur 100

Entrepreneur Class Course Writing 100

Both Sides of the Table

MARCH 14, 2013

.” Here’s what I mean … Let’s start with what it takes for a journalist to want to write a story. Do I have an “angle” from which to write the story (first company to do X, company does biggest X, consumer behavior is doing X)? So how exactly do you break out then? I am a VC. I hand out money.

Marketing 389

Marketing Press Blogging Startup 389

Startup Professionals Musings

AUGUST 16, 2012

There is also more going on in every location, so this personal need and super sensitivity to the local community has spawned a new breed of Internet startups, called “hyperlocal.” Give people a way to follow news around a particular block. Geographic customization. Give people a way to post news to specific geographic areas.

Entrepreneur 96

Entrepreneur News Sites RSS 96

SoCal CTO

MARCH 11, 2013

Yesterday, I was talking to a startup founder about their MVP and they said something that finally got me to write this post: "I have a few investors interested but they want to see a product." Not Really At first you may be thinking that this is all bad news. That's an even tougher hurdle. Yes, that's correct.

Metrics 264

Metrics Venture Capital News Product 264

Both Sides of the Table

OCTOBER 11, 2011

Albert Wenger from Union Square Ventures wrote a great post the other day that reminded me I’ve been meaning to write about this topic. I’m a news junkie and love to watch the Sunday morning talk shows like Meet the Press, This Week with Christiane Amanpour or Shields & Brooks on The News Hour on Fridays.

Startup 313

Startup Press Writing News 313

TechCrunch LA

MARCH 17, 2019

Catch up by reading the first edition here or check out last week’s edition , which offered the gamut of mobility news from Lyft and Bird to Waymo’s laser bears and cybersecurity. And here, (wait for it) there are ONMs — original news manufacturers. Sometimes that disruption can hit the new new thing too.

San Fernando 217

San Fernando Los Angeles Commerce News 217

socalTECH

JUNE 30, 2010

Last week, Los Angeles-based Stroome (www.stroome.com), a new startup originally spawned out of a project at the USC Annenberg School of Communications, won $200,000 in the 2010 Knight News Challenge. A few months later, we won the USC New Venture Competition. We grew out of an interesting use case. It ran in April of 2008.

Journal 187

Journal USC News Startup 187

Startup Professionals Musings

MAY 18, 2011

There is also more going on in every location, so this personal need and super sensitivity to the local community has spawned a new breed of Internet startups, called “hyperlocal.” Give people a way to follow news around a particular block. Geographic customization. Give people a way to post news to specific geographic areas.

Startup 94

Startup News Sites RSS 94

Both Sides of the Table

JUNE 27, 2011

The truth is that we work in a very small, tight-knit industry and news & plans spread fast. Marketing futures can be really good for enterprise software companies where the information is passed between sales rep and potential customer in terms of near-term roadmap. It means not over-sharing your deal with VCs or other investors.

Marketing 380

Marketing Startup Press Technical Advisors 380

Startup Professionals Musings

APRIL 28, 2019

Beyond the fear, many really don’t get the value of being willing and able to communicate effectively with team members, investors, customers, and a myriad of other support people, both one-on-one and one-to-many. As your company grows, you have to host customer seminars.

Entrepreneur 87

Entrepreneur Customer Custom Guide 87

socalTECH

SEPTEMBER 18, 2019

In an era, where every single streaming music service seems to be the same thingindistinguishable from each otherhow do they differentiate and create customer loyalty? million paying customers when Cricket sold to AT&T. They understand their customers, and know how to build incredible, deeply emotional relationships with them.

Startup 113

Startup Artificial Inteligence Content Platform 113

Startup Professionals Musings

APRIL 26, 2017

Beyond the fear, many really don’t get the value of being willing and able to communicate effectively with team members, investors, customers, and a myriad of other support people, both one-on-one and one-to-many. As your company grows, you have to host customer seminars.

Company 97

Company Companies Entrepreneur Customer 97

socalTECH

SEPTEMBER 18, 2019

In an era, where every single streaming music service seems to be the same thingindistinguishable from each otherhow do they differentiate and create customer loyalty? million paying customers when Cricket sold to AT&T. They understand their customers, and know how to build incredible, deeply emotional relationships with them.

Startup 100

Startup Content Platform Artificial Inteligence 100

Both Sides of the Table

JUNE 1, 2011

And even the best teams combined to create big innovations sometimes don’t time markets well, are surprised by unexpected technology breakthroughs by competitors or just don’t find the magic the leads to mass customer adoption. I started by writing 3-4 times / week. Less than 100 people read that original post 2 years ago.

Startup 391

Startup Blogging Venture Capital Writing 391

socalTECH

FEBRUARY 3, 2010

It's a shame because the ability to nail these presentations at key conferences can be once-in-a-lifetime opportunities to influence journalists, business partners, potential employees, customers and VCs. So I thought I'd write a piece on how to not suck when you give a presentation. I spoke about this yesterday on Fox Business News.

Twiistup 124

Twiistup GRP Partners Tips UCLA 124

Startup Professionals Musings

FEBRUARY 13, 2019

A “downer” is defined here as someone who seems to dwell on the negatives of every business challenge, and loves to highlight bad news or potential problems. Let me assure you, every startup faces more challenges than any other business – unproven product, new processes, new management, and unpredictable customers.

Startup 82

Startup Mentor Satisfaction Writing 82

Both Sides of the Table

NOVEMBER 25, 2010

Good news always comes quickly, bad news takes time to simmer. Ask your customer why you lost. Write things down. We helped the write out their requirements for a system. And then the news came. A woman named Trish Hannon called me with the good news that we had won the project. Specifically: 1.

Outsource Development 333

Outsource Development Software Review Technical Review News 333

Both Sides of the Table

SEPTEMBER 13, 2009

We instructed customers about how eCommerce was going to change their future. It kind of reminds me a bit of how “social media experts&# are talking to customers today). Make sure you focus on what matters – your customers. Now is your moment to double up on your efforts to understand your customer base.

Startup 310

Startup Press Venture Capital Journal 310

Both Sides of the Table

JANUARY 14, 2014

Tech news keeps proclaiming “phone calls are dead,” which is useful except that the data suggests the exact opposite. In fact 61% of all mobile searches where a customer contacts a business it is via a phone call (source: Google). People don’t want to speak to customer service reps. PHONE CALLS. Not so fast.

Email 339

Email SaaS Venture Capital Google 339

Both Sides of the Table

NOVEMBER 25, 2010

Good news always comes quickly, bad news takes time to simmer. Ask your customer why you lost. Write things down. We helped the write out their requirements for a system. And then the news came. A woman named Trish Hannon called me with the good news that we had won the project. Specifically: 1.

Outsource Development 328

Outsource Development Software Review Technical Review News 328

socalTECH

NOVEMBER 15, 2012

If you're a web publisher, or even a brand developing your own outreach to customers through a newsletter or microsite, how do you efficiently gather and curate all of the news and information out there? We're really monitoring the content areas for our customers, in a way that brings that social signal to it. We're in beta now.

Web 237

Web Newsletter Content Startup 237