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The #1 Question to Ask Before Starting Any Case Study

InfoChachkie

A customer story can't just be interesting or results-oriented. Before beginning customer success stories or case studies with a new client, I ask a LOT of questions of my marketing contacts - well before ever talking to one of their happy customers. 2- The goals for their case studies. It also needs to sell.

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What Does the Post Crash VC Market Look Like?

Both Sides of the Table

million, our Seed Funds mostly between $200–300 million and have delivered median ownerships of ~20% from the first check we write into a startup. We could talk with customers, meet the entire management team, review financial plans, review customer purchasing cohorts, evaluate the competition, etc. By 2021 we had to write a $3.5m

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8 Keys For Transforming An Innovation Into A Business

Startup Professionals Musings

As a mentor to many business professionals and owners, and aspiring entrepreneurs, I find a wealth of innovative ideas, but often less insight on what it really takes to transform ideas into an income stream that can excite new customers into long-term business success. Test your innovation with at least a hundred customers.

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7 Tips To Raise Your Entrepreneur Instincts In School

Startup Professionals Musings

While I do agree that many attributes of a good entrepreneur, such as curiosity, confidence and determination, are largely determined by early-life experiences, a good education is critical in understanding the elements of creating a business and wooing customers. Don’t forget business writing and communication.

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8 Entrepreneurship Principles For Anticipating Change

Startup Professionals Musings

Either they are never really ready to commit, study an opportunity until it has passed, or fail with tools and techniques from a bygone business era. The Internet is the problem, by facilitating constant change, and it’s the solution, by providing an absolutely current view of customers, trends, and best practices.

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7 Strategies For Anticipating Future Customer Trends

Startup Professionals Musings

The market is changing so fast these days, and if you are not planning a solution today for tomorrow’s customers, you may be setting yourself up for failure and don’t even realize it. There are many free generalized tools, including Google Trends , which can be used to track customer behavior in looking for things that don’t exist yet.

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8 Strategies For Remaining Cool And Collected At Work

Startup Professionals Musings

Make every effort to have your mind be totally present for each challenge from a team member or customer. Some recent studies by scientists assert that multi-tasking not only reduces your output, but it also reduces your IQ. Take the time to fully focus on each task you are faced with, and your decisions and productivity will improve.

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