6 Steps To Providing Exceptional Customer Experiences
Startup Professionals Musings
SEPTEMBER 1, 2023
The most memorable businesses, like Starbucks and Apple, no longer sell products, they sell ‘experiences’ with a product at the center. The challenge is to transform and hardwire your entire team to think in these terms, rather than the default focus on distinct towers of product quality, closing the sale, or fixing a complaint.
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