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Convertro Tracks Users Across Devices, Solves Cross-Device Ad Issues

socalTECH

Convertro , the online advertising analytics firm headed by serial entrepreneur Jeff Zwelling, said today that it has launched a new product to help marketers with that problem. So, how do marketers figure out if you're the same person to better target their ads? Convertro did not say how much the new features will cost to users.

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Discover The Hidden Persuasion Techniques Concealed In Online Ads

InfoChachkie

In his book Enchantment , Guy Kawasaki encourages entrepreneurs to immerse their audience in their “cause”, in order to enchant them. The sunburst design around the circle is no accident. For instance, terms like “Click to start your free trial,” or “Click here,” are not evident. Attractive Peer – People buy from people they like.

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This Immigrant Entrepreneur Launched Her Billion Dollar Empire, Despite Speaking No English

InfoChachkie

Rather than selling dresses for $25, Ida’s designs were now selling for over $300. If Ida had been a prima donna designer, she might have rejected this request out of hand. Products such as the Symington Side Lacer were designed to flattened women’s breasts. In contrast, Ida’s designs accentuated women’s feminity.

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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

” It’s the most common refrain I hear from investors and even entrepreneurs these days. I think there is also no denying the role that Richard Rosenblatt has played in building the LA tech ecosystem and spawning great entrepreneurs who followed in his footsteps. “There’s something going on in LA.”

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App development shop V/One is giving away 50,000 free mobile app builds to budding LA mobile businesses

TechCrunch LA

For founder Jeremy Redman, V/One was a business that solved a problem he had faced himself as an entrepreneur just starting out, but lacking the technical experience to build his own applications. “But, I wasn’t going to let someone tell me I couldn’t be a tech entrepreneur.”

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Domain Experience Gives Entrepreneurs an Unfair Advantage

Both Sides of the Table

I originally conceived it as the Top 11 things that I believe “all entrepreneurs need to succeed.&# If it stuck to this theme then I would stand by my top 11. It isn’t a “must&# for me but it’s certainly a huge positive when entrepreneurs have it. I met the CEO Brian Malewicz several times.

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How Baby Boomers Fit In The Realm Of Entrepreneurship

Startup Professionals Musings

In addition to being the startup entrepreneur, there are other key roles where Boomers can be a force in driving successful startups, in concert with leaders from Gen-X and Gen-Y: Early-stage angel investors. Software and hardware development architects and designers. Supportive co-founder and executive positions. Personnel Manager.