article thumbnail

MomentFeed Links With Snapchat

socalTECH

Los Angeles-based MomentFeed , which develops social marketing software to help multi-location, retail brands better manage the information about their local stores, has linked up with Snapchat's partner program, according to the company.

Snapchat 124
article thumbnail

Half Lives. Social Media. And Snapchat Stories.

Both Sides of the Table

Facebook had an elegant solution to the “half life” problem in that it developed an algorithm that determined what users saw in their feeds. And Snapchat has changed the game and in ways that I think the community doesn’t even quite understand yet. (If There are two reasons that stories was a big leap forward for Snapchat.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Long Economic Case for Snapchat

Both Sides of the Table

Yesterday I wrote a primer on how to use Snapchat for my peer group of “over 30” people who don’t yet “get” Snapchat. Today I want to talk briefly about why I believe Snapchat is an important media company. Snapchat is performing off the hook on all fronts.

Snapchat 150
article thumbnail

Snapchat's Would-Be Investors Drive Up Wrong Stock

socalTECH

the parent company of Snapchat , have driven the stock of a completely unrelated, over-the-counter company, Snap Interactive , through the roof this week. Snap Interactive is a developer of chat and dating apps; Snap, Inc.--which which has yet to hit the market--intends to list on the New York Stock Exchange. READ MORE>>.

Snapchat 133
article thumbnail

Snapchat Becomes Snap, Inc., Rolls Out Camera Sunglasses

socalTECH

Venice-based Snapchat said over the weekend that it has renamed itself to Snap Inc. , According to a post by Evan Spiegel, the company decided to drop the "chat" portion of its name so that it can expand on the number of different products that it is developing. for the Wall Street crowd :)". for the Wall Street crowd :)".

Snapchat 100
article thumbnail

Influential Raises $5M For Influencer Marketing

socalTECH

Beverly Hills-based Influential , a developer of influencer marketing software, has raised $5M in a Series A funding, according to the company. The company says it has now raised a total of $9M. The company says its clients include Hershey's, Coca-Cola Company, NBC Universal, Nestle, General Mills and Sony Pictures.

article thumbnail

Camera IQ Raises $5M For AR Efforts

socalTECH

Los Angeles-based Camera IQ , a developer of augmented reality (AR) software, said this morning that it has raised $5M more in its Series A funding, bringing its total raised to over $14M. The company is developing augmented reality software specifically for use for brand marketing. READ MORE>>.

Snapchat 113