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Here is How to Make Sense of Conflicting Startup Advice

Both Sides of the Table

Draw from Frameworks. The most helpful type of advice in my mind are frameworks for how to solve a problem. On market segmentation I often recite my ā€œ Elephants, Deer & Rabbits ā€ framework. Each is a framework for thinking about a problem. For example: 1. I’m all for more opinions, not less.

Startup 407
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Web Framework Performance - Startup Founders Need to See These Numbers

SoCal CTO

In Web Framework Benchmarks , there are some very interesting and surprising numbers around the performance of various web frameworks. In some ways, this frees us from worrying as much about the specific framework that's being used. Most startups do not get a chance to move from one framework to another.

Framework 175
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Recession-proof Pricing

SoCal Tech Calendar

Thursday, November 6, 2008 -- "Recession-proof Pricing Strategies for a Multi-platform World" Technology Council. Each delivery platform requires a different pricing model that attempts to maximize profits, but also impacts the company's infrastructure, channel, and competitive positioning.

Pricing 100
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Understanding How The Innovator’s Dilemma Affects You

Both Sides of the Table

The framework of his book has profoundly altered how I think about the technology market and affects how I thought about building my businesses and how I think about investing in venture capital. First, over time Salesforce.com’s technology got better and better yet the price didn’t shoot up dramatically relative to Siebel.

Startup 376
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Here’s What’s Driving Collaborative Consumption and Where the Market May Head Next

Both Sides of the Table

As I outlined in my talk, I believe the greatest Internet companies created over the past 15 years have been ā€œdeflationaryā€ meaning they are driving down the prices or goods & services. Declining prices & margins in a small market is much less interesting. Prices down. Network Up. But what else?

Marketing 361
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5 Factors Which Define The Scope Of Your Competition

Startup Professionals Musings

Porter proposed his Five Forces framework for analyzing the competitive environment which I think makes even more sense today. These plans just list a few key competitors out there now, compare feature richness, quality considerations, and pricing. Way back in 1979, Michael E. Threat of new competitors entry.

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Why buy IT? Why buy MINE? Why buy NOW?

Berkonomics

Turning these into statements instead of questions provides a framework for the sales presentation from the highest levels of collateral materials and marketing support, to the salesperson on the front line. Make the urgency clear with the sales person, so that no customer who waivers will fail to be offered something to make the sale now.

Sales 222