article thumbnail

What are the odds of your startup’s success?

Berkonomics

Well, the numbers don’t lie, even if there are several sources of these statistics. Even more credible statistics [Email readers, continue here…] John Chambers, former CEO of Cisco, stated that “More than one-third of businesses today will not survive the next ten years.” Angel investors hold their average investment for 4.5

article thumbnail

7 Ways To Improve Return On Your Marketing Investment

Startup Professionals Musings

Indeed, while the rules and technologies for lead generation have changed, Forrester and other experts still see it as the most effective way for businesses with limited budgets to maximize their return on marketing investment (ROI). One of these experts, David T. Yet it is more alive than ever before. Cold calling.

Marketing 114
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Startups: What are your odds for success?

Berkonomics

Well, the numbers don’t lie, even if there are several sources of these statistics. Tech Coast Angels, one of the largest angel groups in the United States, published its data in 2016, showing sixty-eight percent plunging to less than the amount invested. Starting a company is HARD – in so many ways. And risky too. And, the U.S.

Startup 266
article thumbnail

Have you heard the rule of the thirds?

Berkonomics

Nearly none, if statistics and experience are key to the answer. It is normal for the first round of organized angels to expect to purchase between twenty and thirty-five percent of the company with their investment. That risk deserves reward if there is a profitable sale or even an initial public offering, rare as that event is.

Startup 240
article thumbnail

Scaling Sales: Arming & Aiming – A’s, B’s & C’s

Both Sides of the Table

This is part of my ongoing Sales & Marketing Series. In the first part of this post I talked about how sales in a startup is often evangelical , requires as consultative sale and needs constant adjustments based on customer feedback. We had 4 or 5 sales reps that had been around since the early days.

Sales 286
article thumbnail

4 Key Components Of Every New Business Financial Plan

Startup Professionals Musings

There is no black magic involved in predicting the future, if you use these four simple steps, with my basic rules of thumb to keep you on the right track: Determine your margin on sales. Forecast sales-volume expectations. Forecast sales-volume expectations. Calculate investment amounts and timing.

Startup 116
article thumbnail

Question: Do you know three types of advertising?

Berkonomics

And third, you can invest in direct response advertising. For example, direct response ads yield precise statistics, and the pay–off is easily measurable. You should not succumb to the investor’s prodding unless there is plenty of money in the bank and an agreed upon time to seek a sale. Measuring your results.