socalTECH

FEBRUARY 3, 2010

San Diego-based Covario , a developer of search engine marketing and search engine optimization software, said today that it has launched a new product focused on creating mobile web sites. According to the firm, its new product--Mobile COntent Optimizer--helps advertisers create mobile-friendly web sites.

Web 154

Web Sites Search Engine Optimization Mobile 154

Startup Professionals Musings

AUGUST 22, 2021

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Pull marketing is less expensive than push marketing.

Customer 172

Customer Custom Marketing Social Media 172

TechEmpower

JULY 24, 2023

” or “Are you developing for desktop, tablet, mobile, or all three?” How will you be taking this to market? Often this ties to marketing support. Targets Are you developing a native app and/or a web app? Are you targeting desktop, tablet, or mobile? Can you do a hybrid web/native application?

Develop 520

Develop Development Technical Review SEO 520

TechCrunch LA

DECEMBER 15, 2021

It has developed technology to give people a way to pay bills outside of traditional methods, such as through the mail, over the phone or via a Web portal. has been an anomaly, with only 3% of bills being paid by a mobile device. We saw a huge business opportunity with mobile bill payments.”. In this respect, the U.S.

Mobile 208

Mobile Artificial Inteligence Startup Los Angeles 208

Startup Professionals Musings

APRIL 16, 2023

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. His professional background includes having held marketing-executive roles at big companies as well as startups. Email marketing. Direct mail marketing.

Marketing 114

Marketing Invest Social Media SEM 114

socalTECH

JULY 16, 2015

Woodland Hills-based Readz , a new startup that is aiming to help marketers quickly create microsites, landing pages, white papers, and other content, said today that it has raised more than $7.15M in funding, and launched its products. The company says it first raised funding in 2011, and has been operating in stealth mode. READ MORE>>.

Woodland Hills 100

Woodland Hills Tool Mobile Marketing 100

socalTECH

AUGUST 15, 2014

Many online business today have a big problem: users are increasingly coming to their websites as mobile users, not desktop users, which means lower ad revenues and conversions. How do you make those mobile users just as profitable as desktop users? All of the sudden, there was a growth in users coming from mobile platforms.

Mobile 124

Mobile Web Artificial Inteligence Technical Review 124

socalTECH

NOVEMBER 6, 2012

Los Angeles-based Gumiyo (www.gumiyo.com) has been developing mobile websites for SMBs and publishers for a number of years, and recently started to offer up self-service tools to make it easy for those customers to create cross-device mobile websites. Shuki Lehavi: Mobile is such a broad term today. million units.

Mobile 219

Mobile Marketing Customer Custom 219

socalTECH

APRIL 23, 2019

Santa Barbara-based Impact , which develops software used by brands to manage partnership and affiliate programs, has launched a new product to help those companies with managing mobile linking. The company said the move will help marketers drive more revenue and higher mobile conversion rates.

Mobile 113

Mobile Ticketmaster Santa Barbara Equity 113

Both Sides of the Table

DECEMBER 19, 2011

In it he asserts that the web is dying and in its ashes will see the rise of the “App Internet.” And while the App Internet is currently more powerful than the Mobile Internet it has fundamental flaws. It isn’t open in either its standards or in the way that applications are marketed and distributed.

Web 355

Web HTML Mobile Social Network 355

Berkonomics

MAY 19, 2022

No–one needs to tell you that mobile readers now outnumber desktop readers for your. A recent Experian marketing survey revealed that 52% of all email opens are from mobile devices, and that 38% of all clicks are from mobile devices. If you have not done so, let Google tell you whether your web site is responsive.

Email 156

Email Web Tips Metrics 156

Startup Professionals Musings

JULY 20, 2020

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. His professional background includes having held marketing-executive roles at big companies as well as startups. Email marketing. Direct mail marketing.

Customer 146

Customer Custom Marketing Startup 146

socalTECH

FEBRUARY 23, 2016

Los Angeles-based programmatic advertising marketplace and technology provider OpenX has rolled out a new product aimed at the mobile app market, according to the company. OpenX said it has launched OpenX Bidder for Apps, an extension of its software for the desktop and mobile web, which works on mobile app inventory.

OpenX 100

OpenX Mobile Product Advertising 100

socalTECH

MARCH 21, 2013

How is the changing demographic of web visitors changing how local companies operate? We recently chatted with Debra Domeyer , CEO of Oversee.net (www.oversee.net), a Los Angeles company which provides both domain monetization and runs vertical, consumer lead generation and marketing sites, to hear about the company.

Mobile 224

Mobile CTO Hire CPC Web 224

Berkonomics

JANUARY 28, 2016

No–one needs to tell you that mobile readers now outnumber desktop readers for your message. A recent Experian marketing survey revealed that 52% of all email opens are from mobile devices, and that 38% of all clicks are from mobile devices. And treat the result seriously. How about your emails? Same thing.

Email 120

Email Marketing Web Mobile 120

SoCal Tech Calendar

FEBRUARY 24, 2012

Thursday, March 1, 2012 -- Digiday Mobile: Putting the Third Screen First. Mobile Media is stealing attention from every other form of media, especially the traditional Web. With a smartphone in every hand and a tablet on every sofa, mobile marketing should command more dollars, not just more attention.

Mobile 100

Mobile Screening Web Conference 100

socalTECH

SEPTEMBER 23, 2013

ReachLocal said its new ReachEdge product includes a website, lead management software, and mobile application specifically aimed at converting web site visitors into leads and customers for companies. reachlocal marketing software leads management launch advertising saas' Pricing on the new tool was not announced. READ MORE>>.

ReachLocal 147

ReachLocal Woodland Hills Software Marketing 147

socalTECH

AUGUST 22, 2012

Irvine-based Local Corporation has debuted a new digital marketing software suite aimed at local businesses this morning. The firm said its new Launch by Local product is aimed at small and medium-sized businesses, and helps customers with digital marketing.

Marketing 169

Marketing Services SEO Social Media 169

socalTECH

JUNE 2, 2017

The world of mobile apps has added serious challenges for software developers, who don't just have to deal with crashes�they have to deal with slow performance, strange hangs, multiple carrier networks, and more. Software is a different beast in the mobile environment. Eric Futoran: Embrace.io You've changed the environment.

Mobile 178

Mobile Develop Development Tool 178

Tech.Co

SEPTEMBER 25, 2015

Climbing the ranks for our Los Angeles, CA region, Mobile Therapy was one of two semifinal winners. If they come out on top, Mobile Therapy can expect prizes and support from Tech Wildcatters, 500Startups, Consumer Electronics Association, Crowdfunder, Techstars, American Airlines, and more! Habra: Practice, practice, practice.

Competition 123

Competition Mobile Startup Technical Review 123

Startup Professionals Musings

JANUARY 24, 2020

You provide the free app in the App Store that gives subscribers mobile access to your service. This freemium model has been used for years by web apps. Complements are products that must be bought together in order to be useful, like apps with mobile phones, and fitness products to go with your fitness app.

Mobile 126

Mobile Develop Development Platform 126

Xconomy

OCTOBER 9, 2018

But whether Uber, Toyota, GM, Honda, or Google end up at the very top of this mobility industry, it’ll be good news for the companies that are developing services to support future high-tech car fleets, says Anthony Rodio. Rodio is the CEO of YourMechanic , a six-year-old company that dispatches auto mechanics to carry out repairs where.

Mobile 83

Mobile High Tech News Marketing 83

socalTECH

MAY 9, 2019

For our interview this morning, we caught up with Alonso Vargas , the CTO and co-founder of Runtriz (www.runtriz.com), a Los Angeles company which has been powering the mobile apps and experiences for Radisson, Best Western, a lot of boutique brands. We took that platform, and converted it to a web experience. What does Runtriz do?

Mobile 113

Mobile Startup Platform Web 113

socalTECH

APRIL 30, 2013

It seems like a "no-brainer" -- young girls are among the biggest audiences for mobile games, and there''s a huge subculture of games targeted at iPhone-carrying girls. However, Mobigirl Media (www.mobigirlmedia.com), a new mobile advertising network, is looking to change that by specifically creating an ad network focused on girls.

Mobile 208

Mobile Networking Media Advertising 208

socalTECH

APRIL 5, 2012

Actually, no thanks to Santa Monica-based Mobile Roadie. Mobile Roadie, headed by Michael Schneider , develops tools that make easy for non-programmers to create their own mobile apps. Describe what Mobile Roadie does? Taylor actually came in through the front door, and just signed up on our web site.

Mobile 239

Mobile Santa Monica Content Tool 239

Both Sides of the Table

AUGUST 21, 2011

My background was 8 years of telecoms & mobile and 8 years of cloud computing & SaaS – so these two themes were a given. That strikes me as an attractive market for disruption over time. Two big themes have emerged in my head in the past 3 years: offline / online integration and mobile computing.

Mobile 329

Mobile Advertising Media Marketing 329

socalTECH

NOVEMBER 23, 2009

Los Angeles-based software-as-a-service developer CrownPeak has expanded the breadth of its offerings, saying this morning that it has launched a set of content management and marketing tools. CrownPeak is a developer of software-as-a-service for content management, which allows non-technical users to update and maintain their web sites.

Tool 187

Tool Marketing Social Media Content 187

TechCrunch LA

SEPTEMBER 13, 2021

The latest investment is being used to finance the acquisition of another company in the space — Appetize, a digital and mobile commerce payments platform for enterprises such as sports and entertainment venues, theme parks and zoos. With the new capital, SpotOn has raised $628 million since its inception. Image Credits: SpotOn.

Technical Review 296

Technical Review Software Review Invest Acquisition 296

socalTECH

APRIL 2, 2014

How can marketers make better decisions and get better results from their online marketing? Pasadena-based Smartify (www.getsmartify.com)''s CEO, Carla Bourque , recently talked to us about the company''s online marketing platform, and how it differentiates itself from a lot of other competitors in the market.

Marketing 196

Marketing Pasadena Platform Email 196

Startup Professionals Musings

AUGUST 22, 2011

For some reason, I haven’t heard much about the next generation of the Internet ( Web 3.0 ) lately, which probably means it isn’t happening as fast as everyone predicted. I suspect the real challenge is not the semantic web technology , but new attractive business models from smart entrepreneurs. Mobile smart phones.

Web 95

Web Entrepreneur Doc Examples 95

Startup Professionals Musings

OCTOBER 2, 2018

Even with instant two-way communication via the Internet and mobile phones, your greatest new solution or service won’t found or properly recognized without marketing. I find that digital marketing is the most visible and effective place to start. I find that digital marketing is the most visible and effective place to start.

Marketing 96

Marketing Metrics Social Media Content 96

Startup Professionals Musings

MARCH 24, 2013

This has been a long-time dream of Tim Berners-Lee , the man who (really) invented the World Wide Web. He calls his dream the ‘Semantic Web’ (or Web 3.0), meaning it understands user context. He and many other experts believe that the Semantic Web will act more like a personal assistant than a search engine.

Web 98

Web Entrepreneur Software Review Google 98

Tech Zulu Event

SEPTEMBER 13, 2013

Pablo joins TechZulu and talks about Proven, job markets, and the future of mobile. We were doing this one product called “Small Business Hires”, similar to the employer app we launched today, all web-based. PF: For Candidates it’s a mobile job search and applications. Do you have a web component of Proven?

Mobile 86

Mobile Marketing Writing Startup 86

Both Sides of the Table

MARCH 30, 2010

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. It isn’t written by them or any marketing department – so please take it for what it is. The world is going mobile. I’ll explain in detail below.

Mobile 282

Mobile Invest Company Companies 282

Tech Zulu Event

JUNE 3, 2012

For those companies looking to venture into the mobile space, there are multiple platforms in market to help accomplish the move. Appcelerator’s Titanium is the only mobile cloud platform to enable fully native-cross platform, mobile app, hybrid and HTML5 web development, from a single codebase.

Platform 78

Platform Mobile Develop Development 78

socalTECH

OCTOBER 12, 2015

Kixer develops mobile advertising software which helps publishers and connects mobile web users with apps. Omar Nicola: When we launched the company, it was no surprise that content publishers were struggling to monetize their mobile audience. Most people really hadn't tapped into the mobile web.

Mobile 100

Mobile Startup Content Advertising 100

Startup Professionals Musings

JULY 6, 2010

Can you believe all the talk these days about Web 3.0? I’ve been doing some research to assess how much of it is reality, since I have to admit that I seem to have missed the clues to the transition to Web 2.0, After some work, I’m still convinced that much of the Web 3.0 Mobile smart phones. are appearing. are appearing.

Web 88

Web Web 2.0 Doc Examples 88