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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

But being best-in-class at online marketing is also a sine qua non to standout from your peer group. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. Link has a summary of his argument plus a great video). My argument is pretty simple.

Marketing 379
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7 Key Startup Activities Where Follow-Up Is Critical

Startup Professionals Musings

Here are a few: Business networking. For entrepreneurs, effective networking is required to find investors, partners, and customers. It doesn’t work if you don’t follow up on networking opportunities, networking referrals, and ongoing networking relationships. Effective marketing. Investor negotiations.

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6 Unforeseen Obstacles Every New Venture Must Conquer

Startup Professionals Musings

When entrepreneurs introduce new products to the market, their passion and conviction often leads them to assume that every potential customer will see the immediate need and value, and will quickly adopt the solution. In today’s information overload, marketing is everything. Use every marketing channel available.

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6 Observations On Key Challenges Facing Every Startup

Startup Professionals Musings

When entrepreneurs introduce new products to the market, their passion and conviction often leads them to assume that every potential customer will see the immediate need and value, and will quickly adopt the solution. In today’s information overload, marketing is everything. Use every marketing channel available.

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Report: 33% of US Small Businesses Couldn’t Pay Their Rent Last Month

Tech.Co

The new data comes from small business networking site Alignable, which released its Q2 Rent Report at the start of the month. “This latest data demonstrates that the SMB rent crisis has reached a new and concerning 2022 pinnacle, regarding both rent delinquency and soaring rent costs,” Alignable explains in a summary.

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A Deep Dive into What Has Really Changed in Venture Capital

Both Sides of the Table

If you want the whole deck you can find it on SlideShare but I’ve written up a short summary with commentary below. In fact, the “traditional VC” market has only grown 14% per year and mega-rounds now account for nearly half of the dollars in the industry. More on that later.

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Why Has Seed Investing Declined? And What Does this Mean for the Future?

Both Sides of the Table

As a result of the IPO window shifting we saw a massive inflow of public-market capital into the latest stages of venture. In this post I set out to explain why the seed market emerged as its own category in the first place and why it’s declined as of late. ( The “A Round” of my startup in 1999 was $16.5