Both Sides of the Table

AUGUST 9, 2011

I spent my days meeting companies, figuring out what areas of the market interested me and trying to get a sense for how VCs thought about fair valuations. I started showing my partners more deals that I found interesting and doing loads of analysis on the future of markets I thought were ripe for disruption. The market had tanked.

Marketing 305

Marketing Venture Capital Funding Technical Review 305

socalTECH

JANUARY 18, 2011

This morning, Pasadena-based Perfect Market (www.perfectmarket.com) announced a new, $9M round of funding for the firm's technology, which is used to help publishers monetize their content. The second piece, is we distribute that across search engines and social networks. The third piece, is monetizing content.

Marketing 232

Marketing Funding Content Writing 232

socalTECH

SEPTEMBER 19, 2013

Santa Monica-based social analytics software developer MomentFeed announced this week that it has been accepted into the Facebook Preferred Marketing Developer (PMD) Program, Facebook''s program for linking with companies who develop technologies in the advertising, page management, social integration, and tool areas for the social networking site.

Develop 183

Develop Development Marketing Santa Monica 183

TechCrunch LA

FEBRUARY 19, 2020

and international cities like London, Mexico City, Seoul and Vilnius are building professional social networks for black professionals and blue collar workers, fashion labels, educational tools in augmented reality, kids entertainment, and an interactive entertainment production company. Wabisabi Design, Inc.

Artificial Inteligence 331

Artificial Inteligence Social Network Los Angeles Snapchat 331

Both Sides of the Table

OCTOBER 1, 2009

In my previous post, The VC Ice Age is Thawing (for now) I wrote about the reasons why the VC market came to a screeching halt in September 2008 and remained largely shut until at least April 2009. There are now signs the VC market has gathered pace meaning it’s a great time to be fund raising. This is one book-end of the cycle.

Venture Capital 255

Venture Capital Marketing Startup Social Network 255

socalTECH

JANUARY 24, 2012

Santa Monica-based GraphEffect , the venture-backed developer of social marketing software, said today that it has hired both a Sales and Marketing VP. The firm said it has appointed David Pollet as Vice President of Sales, and named Jennifer Cooley as Vice President of Marketing and Business Development.

Sales 213

Sales Marketing Santa Monica Media 213

socalTECH

MAY 18, 2012

As Mountain View-based social networking site Facebook hits the market today, in what is the largest tech initial public offering in history, one question is if it will spur what has, so far, been a lackluster IPO market for Southern California technology firms. In comparison, Facebook's IPO today will raise $18.4

Southern California 159

Southern California Activity Legalzoom Marketing 159

SoCal CTO

JANUARY 31, 2011

Sean Ellis in Bringing a Network Effect Business to Market positions this via the following two pictures: In the case of a normal startup, you can launch an MVP and keep optimizing from there to achieve scale. In a Network Effect Startup, you need to drive growth to some degree in order to be able to even begin to test it.

eHarmony 204

eHarmony Marketing Startup Zag 204

socalTECH

FEBRUARY 4, 2011

Santa Monica-based Focused Labs , which provides social media marketing services, said Thursday that it has renamed itself GraphEffect , and raised $2M in funding. GraphEffect provides a social advertising platform which helps advertisers gain Facebook fans and Likes.

Marketing 189

Marketing Santa Monica Social Media Advertising 189

SoCal CTO

JANUARY 31, 2011

Sean Ellis in Bringing a Network Effect Business to Market positions this via the following two pictures: In the case of a normal startup, you can launch an MVP and keep optimizing from there to achieve scale. In a Network Effect Startup, you need to drive growth to some degree in order to be able to even begin to test it.

eHarmony 196

eHarmony Marketing Startup Zag 196

TechCrunch LA

NOVEMBER 8, 2022

The platform is going after marketers with a Canva-style drag-and-drop interface. Co-founder and CEO Josh Xu met his co-founder and CFO Liang Wang, a veteran of ByteDance and the music social network Smule, when the two were studying at Carnegie Mellon University. “We are doing what Jasper and Copy.ai

Generative AI 182

Generative AI Marketing Artificial Inteligence Template 182

socalTECH

APRIL 9, 2012

Santa Monica-based Kuapay , a new startup aiming at the mobile payments and loyalty markets, has scored $2M in funding, the firm has disclosed. The startup is headed by Joaquin Ayuso de Paul, one of the angel investors in Border Stylo and co-founder of Spanish social network Tuenti.com (acquired by Telefonica).

Mobile 244

Mobile Santa Monica Social Network Sales 244

Both Sides of the Table

FEBRUARY 21, 2010

One of the investment themes I’ve been focused on in the past 3 years has been Performance-Based Marketing. When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. I believe that many social networks confused this idea.

Advertising 284

Advertising Invest RSS CPC 284

socalTECH

APRIL 12, 2013

Los Angeles-based FieldLevel , which operates an online social network aimed at coaches and sports recruiting, said Friday that it has rolled out new technology its says allows coaches to more easily identify student athletes, making it easier for teams to attract better talent.

Coach 223

Coach Social Network Examples Los Angeles 223

Both Sides of the Table

OCTOBER 20, 2011

I was asked to speak about the topic of “what is going on in the venture capital world and what is the next big thing after social networking?”. Early today I gave a keynote at the VCJ Venture Alpha conference here in San Francisco. Future of VC Internet – Tough topic, but what the heck?

Venture Capital 306

Venture Capital Capital Journal Social Network 306

socalTECH

APRIL 30, 2014

Social networking site MovieLaLa --which focuses on upcoming movies--said Tuesday that it has raised an angel investment from Salesforce.com founder Marc Benioff. movielala venture capital angel investment mark benioff salesforce movie social networking marketing content hollywood' READ MORE>>.

Social Network 160

Social Network Hollywood Funding Venture Capital 160

Both Sides of the Table

MARCH 7, 2011

Commenting on topical blogs is a form of topical social networking in the same way that Quora is. They want to know about when my son scores a goal (ok, probably not) not when I’m debating somebody online about the future of social networks. TechCrunch switched from Disqus to Facebook.

Blogging 287

Blogging Social Network Google Startup 287

socalTECH

JUNE 23, 2010

The firm's CEO is Brian McKelvey , who we caught up with recently to learn more about his background, the firm, and the market it hopes to serve. Brian McKelvey: We're building a virtual world, which attaches to Facebook, MySpace, Twitter, and all the social networks. Thanks for the interview. What's the idea behind Worlize?

Social Network 239

Social Network JavaScript Startup Platform 239

SoCal CTO

AUGUST 4, 2011

How will you be taking this to market? Often this ties to marketing support. Social Integration/Viral Outreach - are you integrating in some way with social networks? Is your integration limited to login and “like” buttons or are you building a presence within the social networks themselves?

Develop 396

Develop Development Startup SEO 396

socalTECH

JULY 11, 2012

What does social networking have to do with the stock market? Vinny talked with us about his start, which allows users to discuss and collaborate on their stocks and finances in a social way. We wanted to tackle that problem, by using a social network. What is Stockr all about?

Social Network 239

Social Network Startup Networking Content 239

socalTECH

MARCH 5, 2014

However, Aclipsa has no hesitancy specifically looking to attract users who want to send other people compromising videos and photos; the company said it specifically is looking to let users avoid their content "going viral" or being shared on social networking sites. READ MORE>>. zipaclip sexting mobile android instant messaging'

Snapchat 138

Snapchat Marketing Social Network Mobile 138

socalTECH

MARCH 21, 2012

Los Angeles-based PromoJam , a developer of enterprise, social marketing tools, has raised $1.2M According to the company, the new round will go towards growing its social marketing software, plus expansion of sales and marketing. in a Series A investment, the firm said today.

Social Network 183

Social Network Los Angeles Tool Software 183

TechCrunch LA

AUGUST 7, 2019

Earbuds , a new startup from Austin founded by former Detroit Lions lineman Jason Fox, wants to bring the power of social media to your eardrums. On social media, players would take screenshots of their playlists and post them to platforms like Twitter or Instagram, Fox said. million seed to get the app out into the market.

Entertainment 224

Entertainment Social Media Social Network Media 224

socalTECH

APRIL 24, 2013

Are you an online marketer, wishing you could do a better job of generating leads for your business? A new startup, Zodiac805 , headed by former Make It Work founder Eric Greenspan, said it has launch an effort to provide fresh, real time, relevant marketing prospects to companies. Zodiac805 is based in Santa Barbara. READ MORE>>.

Santa Barbara 190

Santa Barbara Social Network Examples Marketing 190

SoCal CTO

AUGUST 4, 2011

How will you be taking this to market? Often this ties to marketing support. Social Integration/Viral Outreach - are you integrating in some way with social networks? Is your integration limited to login and “like” buttons or are you building a presence within the social networks themselves?

Develop 384

Develop Development Startup SEO 384

socalTECH

JANUARY 23, 2013

If you are a millenial entering the workforce, what would you be most comfortable with -- a tool designed to work and look like a social network, or a tool built around an old fashioned corporate enterprise software UI? PromoJam debuted its brand new, self-service version of its social promotions tool today, PromoJam 2.0,

Tool 190

Tool Services Social Network Template 190

socalTECH

SEPTEMBER 21, 2012

The company said it has become a Strategic Preferred Marketing Developer (PMD) by Facebook, which it says is the "highest distinction" offered by Facebook to its marketing partners. GraphEffect develops marketing analytics tools which tap into the world of social networking and media.

Santa Monica 167

Santa Monica Social Network Tool Marketing 167

TechCrunch LA

AUGUST 27, 2020

Los Angeles was always more than a one-industry town, even when it comes to technology startups, as media and entertainment (and social networking) were always the big draws in Tinseltown.

Culver City 249

Culver City SaaS Los Angeles Social Network 249

socalTECH

APRIL 24, 2014

Los Angeles-based Spreeify , the social marketing software startup led by Ruben Dua, announced this morning that it has launched a new, social advertising platform it is calling SocialActive. socialactive spreeify social networking advertising html5' Pricing on the new product were not announced. READ MORE>>.

Platform 173

Platform Social Network Advertising Los Angeles 173

socalTECH

APRIL 22, 2014

Los Angeles looks to be a hot market for online dating apps, as yet another, mobile dating app-- Hinge , said it has launched in the city. Hinge is focused on connecting people via their extended, social network, saying it uses Facebook validated profiles and a user''s social links to help them meet people they will actually like.

Social Network 208

Social Network Los Angeles Mobile Help 208

socalTECH

AUGUST 27, 2014

Citing "people with knowledge of the matter", the WSJ said that the deal comes despite Snapchat having no revenues, but makes it among one of the most valuable startups on the market. snapchat venture capital rumor valuation kpcb investment messaging social networking' READ MORE>>.

Snapchat 168

Snapchat Report Social Network Funding 168

socalTECH

DECEMBER 9, 2013

Westlake Villlage-based ValueClick has inked a partnership deal with Twitter , to help marketers reach Twitter''s audience through Promoted Tweets and Promoted Accounts, the company announced Friday. According to ValueClick, it is integrating Twitter''s services into its 1:1 personalized marketing solution. READ MORE>>.

Social Network 147

Social Network Advertising Networking Marketing 147

Both Sides of the Table

OCTOBER 1, 2009

In the first post in this three part series I described why I believe the VC market froze between September 2008 – April 2009. When the market run started in March people were relieved that “the world wasn’t ending” so they started spending again. Unemployment coupled with a stock market drop will stop this spending cold IMHO.

Venture Capital 269

Venture Capital Startup Funding Technical Review 269

socalTECH

DECEMBER 17, 2012

HootSuite allows businesses and others to run marketing campaigns across multiple social networks, and is commonly also used by people to time announcements on Twitter, for example. HootSuite also connects into social networks like Facebook, Twitter, LinkedIn, and Google+. StockTwits is lead by Howard Lindzon.

Social Media 159

Social Media Social Network San Diego Google 159

socalTECH

FEBRUARY 22, 2012

Los Angeles-based BakeSpace.com , the online social networking and recipe site, has a new product for you. According to the firm, its new, Cookbook Cafe product allows grassroots cookbook authors to create, market, and sell their very own cookbooks for the iPad, as well as the web. to $9.99.

Services 207

Services Social Network Web Tool 207

Eric Greenspan

MARCH 1, 2013

Social networks have changed the way we communicate and share ideas. Here’s how… The next time you post on Facebook or LinkedIn or tweet, consider that what you say may be read by a potential marketer. Our goal is to provide marketers with relevant prospects.

Social Network 171

Social Network Examples Ideas Marketing 171

Berkonomics

JUNE 30, 2012

Email readers, continue here.] There are a number of ways to do this effectively, including the use of social networks to create buzz, seeding product acceptance through early adopters or celebrities, or by creating a small niche market that shows unusual acceptance and more.

Case Study 212

Case Study Study Social Network Advertising 212