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Reaching Girls With MobiGirl Media's Girl-Friendly Mobile Ad Network

socalTECH

It seems like a "no-brainer" -- young girls are among the biggest audiences for mobile games, and there''s a huge subculture of games targeted at iPhone-carrying girls. However, Mobigirl Media (www.mobigirlmedia.com), a new mobile advertising network, is looking to change that by specifically creating an ad network focused on girls.

Mobile 208
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Spreeify Launches New Mobile Ad Product

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Los Angeles-based Spreeify , the developer of display ad technology which is led by Ruben Dua, has rolled out a new product aimed at the mobile market. server advertising technology display network mobile spreeify' Pricing on the new tool was not announced. READ MORE>>.

Mobile 218
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Mogreet's Serena Ehrlich Tapped For Mobile Marketing Award

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Serena Ehrlich , Director of Marketing of Los Angeles-based Mogreet --and who is also well known in Los Angeles for her work with the Los Angeles chapter of the Social Media club--has been recognized by Mobile Marketer as one of its Mobile Women to Watch 2013. Ehrlich joined Mogreet earlier this year.

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Mobile Media Summit West

SoCal Tech Calendar

Tuesday, March 27, 2012 -- Mobile Media Summit West. What's the best way to use Mobile in a marketing mix? How can mobile work best for branding and direct response performance? How are leading brands and agencies using mobile to not just reach, but engage their audiences?

Mobile 100
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Despite the economy, LA’s Maple Media is hunting for app acquisitions

TechCrunch LA

Over the past three years the Los Angeles-based startup Maple Media has amassed a portfolio of roughly thirty companies and one hundred apps in its quest to become the IAC of app store businesses. Maple Media raised its original capital from Shamrock Capital, the investment firm managing money for the Disney family.

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eResonate Media Finds $1M For Live Music Streaming

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Playa Vista-based eResonate Media , a startup which is working on a live music streaming platform, said this morning that it has raised $1M in a funding round. According to the company, it is working on live streaming of a user's favorite bands to their mobile or other devices.

Media 113
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Snap Launches Media Startup Accelerator

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The accelerator said it will invest $150,000 into ten different "creators" and startups focused in the media area. According to reports, the company's accelerator is specifically focused on people building media projects for mobile devices. READ MORE>>.

Media 100