Both Sides of the Table

NOVEMBER 29, 2009

Entrepreneurs get so used to friends and family congratulating them on their press coverage that they forget sometimes that this isn’t real. Press doesn’t mean anything other than free advertising. Press coverage really matters – The good news – your press coverage really does matter.

Venture Capital 291

Venture Capital Press News Startup 291

Both Sides of the Table

JULY 14, 2010

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. You have a marketing department with three people. They’re tasked with doing … marketing. Let me give you an example.

Startup 323

Startup Press Development Team Review SEM 323

Startup Professionals Musings

FEBRUARY 1, 2014

Not so long ago, training to meet the press and television reporters was a realm reserved for top business executives only. Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. On the social media side, the stakes are just as great.

Press 105

Press Social Media Startup Training 105

Both Sides of the Table

JANUARY 26, 2013

One of the advantages of blogging, using social media, public speaking, etc as a VC is that you get a more nuanced view of these shifts by watching your own successes and failures. But succinctly this press places a marker in the ground for your company. But with fragmentation of the press people just miss stuff.

Startup 355

Startup Funding News Press 355

Startup Professionals Musings

MAY 22, 2019

Not so long ago, training to meet the press and television reporters was a realm reserved for top business executives only. Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. On the social media side, the stakes are just as great.

Press 96

Press Entrepreneur Social Media Training 96

Both Sides of the Table

SEPTEMBER 13, 2009

We listened way too much to what the press said. It kind of reminds me a bit of how “social media experts&# are talking to customers today). Create a great press-kit that you have easily accessible on your website. Use social media to be sure people are aware of it. We felt invincible.

Startup 310

Startup Venture Capital Press Journal 310

InfoChachkie

NOVEMBER 7, 2011

Throughout his career, Kevin has had tremendous success garnering press. During the late 1990’s, DoubleClick was often the media’s punching bag whenever Internet privacy concerns were discussed. More recently, Kevin has generated positive attention, as the press is anxious to see if he can replicate his multiple billion dollar exits.

Press 260

Press Software Review Startup IBM 260

socalTECH

NOVEMBER 14, 2012

The company told users this week on Instagram that they can submit pictures of BMWs--making sure they are geotagged and hashtagged as #BMWUltragramer--to get a chance to get access during the LA Auto Show's Press Day. Instagram--which is now owned by Facebook--lets users share photos with their friends and others using their mobile phone.

Orange County 185

Orange County SoCal Southern California Social Media 185

Both Sides of the Table

JANUARY 23, 2011

I pointed out the fact that they only ever talked to the press when the had an announcement and that it was a continual process. And you need somebody who is committed to keeping up your presence in blogs, social media and other online forums. Make sure you’re not spewing out meaningless reams of press releases.

Startup 349

Startup Writing Press Blogging 349

TechCrunch LA

AUGUST 7, 2019

Earbuds , a new startup from Austin founded by former Detroit Lions lineman Jason Fox, wants to bring the power of social media to your eardrums. Fox said at every press conference one or two questions would be about what songs teammates played before games. ” Earbuds founder Jason Fox.

Entertainment 224

Entertainment Social Media Social Network Media 224

SoCal CTO

NOVEMBER 17, 2009

I frequently work on networking through the social web and building new relationships that will foster knowledge gathering or business growth. Some days I respond to questions asked by folks like yourself, the press, or an entity doing a case study, i.e. Citrix, RIM, USC. It’s that same discussion around how you are using social media.

Acquisition 170

Acquisition Customer Custom Ideas 170

socalTECH

MAY 24, 2011

We have done lots of social media campaigns, and we have really collected with the music ecosystem, such as labels, bands, venues, press, management, and street teams. One thing I do see is that many artists are obsessed with social media numbers, figuring out how many fans they have, how many likes, how many comments.

Social Media 241

Social Media Startup Sites Advertising 241

Both Sides of the Table

OCTOBER 26, 2014

And you need somebody who is committed to keeping up your presence in blogs, social media and other online forums. Have a point-of-view – Too many senior executives are risk averse when it comes to talking with the press so they tend to either be milquetoast in their responses or sit on the fence.

Press 319

Press Startup Writing Training 319

socalTECH

SEPTEMBER 7, 2010

government is offering to help solve the nation's "most pressing" challenges. The White House Office of Science and Technology Policy said today that it has unveiled a new, online web site which highlights prizes the U.S. According to U.S. Chief Technology Officer Aneesh Chopra and U.S.

Sites 140

Sites Web Chief Technology Officer Social Media 140

Both Sides of the Table

JUNE 11, 2015

Ferris did normal press and also launched on Product Hunt and the latter drove significantly more downloads than press did. He’s been great at fostering online relationships through blogs and social media for years. I often try to follow product people at interesting companies who engage in social media.

Product 150

Product Startup Press Social Media 150

Both Sides of the Table

DECEMBER 17, 2013

“We don’t have budget for that this year” “I don’t believe in social media advertising.” You avoid time wasters: Occasionally when you meet senior executives they will give you negative feedback on your prospects. ” “I’m already in a pilot with one of your competitors.”

Sales 375

Sales Technical Review Organization Case Study 375

socalTECH

DECEMBER 27, 2012

Kevin Winston , is the organizer of Digital LA , the popular and widely attended networking organization for the Los Angeles startup, web, movie, music, marketing, and social media community. What was the biggest news for you/your firm this year? So we did a one-day fall Silicon Beach Fest at io/LA in Hollywood.

Dollar Shave Club 272

Dollar Shave Club Technical Review Santa Monica Southern California 272

SoCal Tech Calendar

SEPTEMBER 7, 2012

From negative press and SEC or criminal allegations to consumer complaints and bad social media, the C-Suite must block and tackle and lead the organization through the fire and to a safe harbor and return to normal, or the new normal. Broads Circle. s brands and reputations.

Social Media 113

Social Media Press Organization Media 113

socalTECH

OCTOBER 1, 2008

Hollywood-based Buzznet, an online social media and networking site focused on music, said Wednesday that it has hired two editors to bolster its music editorial team.

Buzznet 113

Buzznet Anthem Redpoint Social Media 113

SoCal Tech Calendar

SEPTEMBER 7, 2011

Get tips on mastering social media and earning coverage for your company in the press and on the web. LAVA is putting together a panel of experts from the PR world, including journalists, bloggers and PR wizards to give you a map on how to navigate the world of public relations.

Startup 124

Startup LAVA Social Media Tips 124

socalTECH

JULY 8, 2013

If there were such a thing as a "Dream Team" for mobile advertising, you would be hard pressed not to pick the founding team of Los Angeles-based Gradient X (www.gradientx.com), whose founders include Michael Lum (formerly of OpenX), Brian Baumgart (formerly at Adconion), and Julie Mattern (formerly of Rubicon Project).

Advertising 253

Advertising Mobile OpenX Software Review 253

Both Sides of the Table

AUGUST 27, 2012

Enter social media and its importance as a traffic source. Talent – in a world where startup founders are rewarded handsomely for taking risks of building their own startup companies and where the press shines a brighter light on them, much of the early-stage company traction will come from startups. Of course not.

Technical Review 299

Technical Review Venture Capital Yammer Google 299

SoCal Tech Calendar

DECEMBER 11, 2008

Hip hop artists and rock stars, comedians, TV and film talent and Internet-born celebrities will show how they have used new social media technologies and services such as MySpace, Facebook, Twitter, YouTube, Yahoo and Google to promote their own brands and reach new audiences.

SoCalTech 100

SoCalTech Yahoo Social Media Press 100

SoCal Tech Calendar

DECEMBER 10, 2008

Hip hop artists and rock stars, comedians, TV and film talent and Internet-born celebrities will show how they have used new social media technologies and services such as MySpace, Facebook, Twitter, YouTube, Yahoo and Google to promote their own brands and reach new audiences.

SoCalTech 100

SoCalTech Yahoo Social Media Press 100

SoCal Tech Calendar

DECEMBER 9, 2008

Hip hop artists and rock stars, comedians, TV and film talent and Internet-born celebrities will show how they have used new social media technologies and services such as MySpace, Facebook, Twitter, YouTube, Yahoo and Google to promote their own brands and reach new audiences.

SoCalTech 100

SoCalTech Yahoo Social Media Press 100

socalTECH

FEBRUARY 7, 2012

That's funding our new product, FanMix, which is a a social media tool. The other reason for building it, is LA is crapped on all the time from a press perspective and entrepreneur perspective. Later on, we can add upsells for community managers and social media marketers. We scaled that to almost $1.4

Startup 242

Startup CTO Coach Blogging Social Media 242

Startup Professionals Musings

FEBRUARY 26, 2022

Not so long ago, training to meet the press and television reporters was a realm reserved for top business executives only. Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. On the social media side, the stakes are just as great.

Media 118

Media Tips Social Media Startup 118

SoCal CTO

OCTOBER 12, 2009

But to the point here, when we were talking about networking events, Mark and the group generally were hard pressed to say what events were worth attending. Social Media / Online Networking – Better Use of Time I present a fair amount on the topic of how to use social media.

Networking 150

Networking Blogging Social Media VentureNet 150

Tech Zulu Event

JUNE 11, 2012

Chris Mortimer, Interscope Records UMG , Director, CRM & Social. Gretchen Fox, Live Nation , VP of Marketing, Social Media. Lindsay Gabler, The GRAMMYs , Social Media Specialist. For all you working press out there don’t forget TechZulu and Coloft are hosting the press Hub. Volleyball Game.

Rustic Canyon 85

Rustic Canyon CTO Coach Santa Monica Press 85

Startup Professionals Musings

MAY 1, 2022

In fact, this article was driven by a startup press release I saw a while back, highlighting a startup’s “geo-fencing technology” as a new basis for discount coupons. Don’t dumb it down for social media. How many customers will have any idea what this means to them? They will call you back.

Marketing 141

Marketing Startup Social Media Technical Review 141

Tech Zulu Event

MAY 7, 2012

This fest will include panels, workshops, cocktails and keynotes for startups, content creators, developers, social media marketers, designers, entrepreneurs, and more. Influencer (PromoJam) @ Tech Cube : social tools. Press: Techzulu @ Coloft. TechZulu interviews; press lounge. Media/Tech: io/LA (Hollywood).

Startup 106

Startup Press Hollywood Email 106

socalTECH

JULY 7, 2011

In other words, you can log into your social media sites like Twitter, log into Instant Messenger and other accounts, and it will pull your contacts and give you a seamless way to organize those contacts. It takes all of the different contacts you have into one place, and allows you to contact them for free or at a low cost.

Social Network 259

Social Network Platform Networking Google 259

Both Sides of the Table

MAY 4, 2013

The sheer number of relationships I’ve built through being public, transparent and being willing to engage in comments and through social media has enabled me to get to know entrepreneurs even before they launch their next company. I like to debate with them how they will land customers and how they deal with the press.

Startup 361

Startup Venture Capital Pricing Technical Review 361

Tech Zulu Event

SEPTEMBER 16, 2013

“As corny as it sounds, Tony Hsieh is a seller of dreams,” said Sarah Evans, founder of PR firm Sevans Strategy and social media venture FAVES + CO. “So Digital Royalty : Since 2009, Digital Royalty has given businesses and media personalities groundbreaking social media strategies to engage fans and generate tangible traction.

Social Network 111

Social Network Social Media Press Technical Review 111

Startup Professionals Musings

DECEMBER 26, 2013

Social media is a boon for entrepreneurs and startups. With the key social media platforms today, an entrepreneur can tune a product, build a brand, and grow the business with very low cost and a high interactivity never before possible. business entrepreneur investment IPO social media startup'

Startup 109

Startup Entrepreneur Social Media Satisfaction 109

Both Sides of the Table

MAY 4, 2010

Read more: HP Press Release , VentureBeat on P&L Sponsor Todd Bradley , TechCrunch follow-up. It’s clear that many companies are going to need to understand “authority&# in the social media era. Read more: DST Press Release. Segment Three: “VC Deals Funded this Week”. LivingSocial.

Clearstone 236

Clearstone Venture Capital ReachLocal Google 236

Startup Professionals Musings

DECEMBER 17, 2012

Not so long ago, training to meet the press and television reporters was a realm reserved for top business executives only. Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. On the social media side, the stakes are just as great.

Training 93

Training Media Entrepreneur Social Media 93