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A Startup’s Net Profit Score Is More Important Than Its Net Promoter Score

InfoChachkie

As crazy as this scenario sounds, it is very similar to the “scoring process” companies engage in when they track Net Promoter Scores. Net Promoter Scores (NPS) are the darling of many Big Dumb Company (BDC) product marketing and customer support executives. Turning Net Promoters Into Net Profits.

.Net 182
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A Startup’s Net Profit Score Is More Important Than Its Net Promoter Score

InfoChachkie

As crazy as this scenario sounds, it is very similar to the “scoring process” companies engage in when they track Net Promoter Scores. Net Promoter Scores (NPS) are the darling of many Big Dumb Company (BDC) product marketing and customer support executives. Turning Net Promoters Into Net Profits.

.Net 168
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Maestro nets $15 million for its interactive commerce, community and engagement tools for livestreams

TechCrunch LA

The company has already worked with names as diverse as the Golden State Warriors, the Dallas Cowboys, and pop sensation Billy Eilish on embedding its interactive tools into various live events and promotions. But what started in the gaming world quickly spun out as the company slashed prices to $500 per month for its services.

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Mindspeed Gets $5.3M In Patent Sale

socalTECH

Specific details on the sale and the buyer of the patents was not disclosed by the company. The firm said the new sale comes on top of a previously announced, $10.0M patent sale it announced in July. Mindspeed said the patent sales puts the firm in its "strongest net cash position in over five years."

Patents 153
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Conexant Raises Cash Through Property Sale

socalTECH

Newport Beach-based Conexant Systems , a developer of a wide range of semiconductors, announced today that it has sold 25 acres of property adjacent to its headquarters, netting the firm $26.1M. The company said the proceeds from the land sale will go to generate corporate purposes, including debt reduction. READ MORE>>.

Sales 145
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Should Startups Focus on Profitability or Not?

Both Sides of the Table

The most obvious way to explain this is with sales people. If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. Are you looking to potentially sell the company in the next year or two?

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Call of Duty Modern Warfare 3 Tops $775M In Sales

socalTECH

Santa Monica-based Activision reports this morning that sales of its latest Call of Duty title, Modern Warfare 3, have topped $775M worldwide, in what it says is its record setting five day worldwide sell through. READ MORE>>.

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