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Coull Entrepreneurs Get More Customers

InfoChachkie

I know Coull intimately, as it recently purchased RevUpNet , an online media agency which I Co-Founded with Ben Kiblinger in 2007. In 2007, Microsoft loudly proclaimed the creation of clickable video ads. Founded in 2007, GumGum has become the largest in-image ad platform. Such embedded video ads are not new. Share and Enjoy.

Customer 226
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Coull Entrepreneurs Get More Customers

InfoChachkie

Coull Entrepreneurs Get More Customers. I know Coull intimately, as it recently purchased RevUpNet , an online media agency which I Co-Founded with Ben Kiblinger in 2007. In 2007, Microsoft loudly proclaimed the creation of clickable video ads. Founded in 2007, GumGum has become the largest in-image ad platform.

Customer 133
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How To Make Freemium Customers Generate Revenue For Your Startup

InfoChachkie

In the spirit of the “land grab” mentality of the day, we emphasized usage of our screen sharing technology with no thought applied to how we would convert such users into paying customers. We then sorted these email addresses by company and initiated targeted sales campaigns wherever we identified a critical mass of users.

Customer 162
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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Customer 164
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Interview with Adam Bernhard, HauteLook

socalTECH

To understand why investors are finding the firm so interesting, and why the company raised such a large round, we spoke with Adam Bernhard , CEO of the firm, about the company and funding, how email has allowed the firm to get past the "Google trap" of marketing on the web, and where the firm is going. Adam, thanks for the time.

Sales 224
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Better Business Bureau? For who?

Eric Greenspan

I’ve remained a skeptic about the BBB and as a result of an email I received a couple of weeks ago from them, I have raised the skepticism threat level. So here’s the email I received: Eric, My name is Chad Ratliffe emailing from the Better Business Bureau. That’s how we do business at Make It Work.

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Businesses Must Manage the Twitter Conversation

Both Sides of the Table

Twitter is the new CRM (customer relationship management) channel. My intuition is that this is why when Twitter initially took off (around the time of SxSW in 2007) it was an open “publish to the world” platform and the trend continued. I’m now moving from the 101 basics into the business applications.